Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः by Meng Shenhui is a highly esteemed winner of the very prestigious 2022 A' Design Award रजतपुरस्कारः in आलेखिका, चित्रण एवं दृश्य सम्प्रेषण अभिकल्पना Competition Category.
रजतम्आलेखिका· 2022
Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः
by Meng Shenhui
Client: Shenzhen Chengmei Culture Communication Co., LTD
A' Design Award रजतपुरस्कारः Winner in आलेखिका Category
Verified Award Winner
Verify Award Status for #135379The Design
About Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः
मेघपर्वताक्षरं (Cloud Mountain Type) झांग जियाजी-प्रदेशस्य मेघकुहेलिकापर्वतैः प्राचीनचीनदेशीयभूदृश्यचित्रकलया च प्रेरितम् अक्षररूपम् अस्ति। एतेषु अक्षररूपेषु पारम्परिकचीनदेशीयमेघपर्वतप्रतिमानां लातिनवर्णमालायाः संरचनया च संयोगः विद्यते। प्रत्येकम् अक्षरं हस्तेन आलिख्य ततः डिजिटल-चित्रसॉफ्टवेयरेण परिष्कृतम्, अक्षरविन्यासश्च विविधपरिमाणेषु उपयोक्तुं शक्यते। अतीव समीपात् दृष्टे विवरणानि प्रबलानि भवन्ति अक्षरं च प्रत्यभिज्ञातुं कठिनं जायते, यथा पर्वतस्य शिखरात् तस्य आकारः द्रष्टुं न शक्यते।
The Recognition
About the A' Design Award रजतपुरस्कारः
Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Cloud Mountain Type मुख्यकार्यम्: अक्षरविन्यासः बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character. The Chinese saying: You cannot recognize the shape of a mountain when you stand on it. When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
- Dimensions & Packaging
- Variable size
- Tags
- Eastern culture and Western culture, Abstract and Concrete, Life meaning, Type design, Self-promotion
- Production Technology
- Photoshop, Pixelmator software, Hand drawing
- Design Challenge
- Eastern culture and Western culture, Abstract and Concrete, Full of life meaning
- Research
- When you stare at the details of the font, you even can’t recognize the letter itself, that is because you have already stand on the cloud-fog mountains.
- Inspiration
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
- Project Duration
- The project started in 2016 in Beijing and finished in 2021 in Shenzhen, and was exhibited in New York, Berlin and Seoul.
- Operation Flow
- The Cloud Mountain Type inspired by Zhang Jiajie, the Chinese cloud-fog mountains and ancient Chinese landscape painting. Combined the traditional Chinese clouds landscape with western character.
- Team Members
- Meng Shenhui
- Image Credits
- Meng Shenhui
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