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Mass Series Sumi Limited आसवाहसंग्रहः by Canuch Inc.

Mass Series Sumi Limited आसवाहसंग्रहः by Canuch Inc. is a highly esteemed winner of the very prestigious 2023 A' Design Award सुवर्णपुरस्कारः in गृहोपस्कर अभिकल्पना Competition Category.


सुवर्णम्गृहोपस्करः· 2023

Mass Series Sumi Limited आसवाहसंग्रहः

by Canuch Inc.

Client: Fil Studios

A' Design Award सुवर्णपुरस्कारः Winner in गृहोपस्करः Category

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The Design

About Mass Series Sumi Limited आसवाहसंग्रहः

मास् श्रेणी सुमि लिमिटेड् इति आसवाहसंग्रहः अस्ति, यस्मिन् भोजनासनम्, विश्रामासनम्, कॉफीमेजः, द्वे पीठिके, वस्त्रावलम्बनं च अन्तर्भवन्ति। प्रत्येकं वस्तु इस्पातचौकटं पुरातनवृक्षेभ्यः गृहीतेन उदारतया तक्षितेन देवदारुकाष्ठेन सह संयोजयति। देवदारुकाष्ठं पारम्परिकविधिना दग्धं भवति, या विधिः स्थायित्वं वर्धयति स्पष्टान् काष्ठरेखाविन्यासान् च प्रकटयति, येन दुर्लभस्पर्शगुणयुक्ता स्निग्धा कृष्णा सतहः निर्मीयते। इदं कृष्णं परिष्करणं नोयाकि इति आसो-प्रदेशस्य तृणभूमिदहनं निर्दिशति, यत्र जनाः प्रकृतिश्च सह निवसन्ति। इयं श्रेणी प्रतिवर्षं पञ्चविंशति-एककेषु सीमिता अस्ति।

The Recognition

About the A' Design Award सुवर्णपुरस्कारः

Mass Series Sumi Limited आसवाहसंग्रहः A' Design Award सुवर्णपुरस्कारस्य विजेता अस्ति; अयम् अपरिमितं प्रतिष्ठितः सम्मानः प्रथमश्रेणीयेभ्यो विस्मयजनकेभ्य उत्कृष्टेभ्यश्चाभिकल्पेभ्यो दीयते। सुवर्णविजेतारोऽत्यन्तं नवोन्मेषिन्यो गहनदूरदर्शिन्यस्तेजोभिश्चक्षुराकर्षिण्यश्च सृष्टयः सन्ति, याः स्वाभिकल्पकानां प्रतिभां प्रज्ञां कौशलं च प्रतिबिम्बयन्ति। Mass Series Sumi Limited आसवाहसंग्रहः सर्वाधिकप्रशंसितः प्रवृत्तिनिर्माता स्मारकीय आविष्कारो भविष्यतीति प्रत्याशा क्रियते, योऽभूतपूर्वं मूल्यं ददाति। A' Design Award सुवर्णपुरस्कारं जितवद् एतद् अभिकल्पकार्यं दर्शनीया आदृता परियोजना अस्ति, या कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा महता लाभेन विस्तारयति। Mass Series Sumi Limited आसवाहसंग्रहः तीव्राः कामना उद्बोधयति, उत्साहं जनयति, सृजनशीलताम् उत्साहयति, अस्मान् मोहयति च।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The series uses steel frame and generously planed-down cedar. What makes this series so special and profound is that the best part of old cedar trees is used and prepared by skilled woodcraft men. Clean-cut design with smoothly planed cedar and elegantly prepared steel frame urges you to touch and feel it.
Dimensions & Packaging
Dining chair W590mm x D670mm x SH420mm x AH610mm
Lounge chair W605mm x D680mm x SH365mm x AH510mm
900 Coffee table W900mm x D900mm x H450mm
Handle stool W380mm x H450mm
4Leg stool W380mm x D380mm x H450mm
Coat Hanger W450mm x D450mm x H1600mm
Tags
Furniture, Kumamoto, FIL, FIL STUDIOS, MASS Series
Production Technology
Unique texture created by charred cedar
It is a traditional method to charred cedar to make durable furniture. The process involves skills and experience to bring out cedar defined grains just right. This is what produces the unique texture and rare finish to the furniture.
Design Challenge
Charred inky black represents the culture
Cedar is charred to gain glossiness and organic feature with defined grains. Charred colour reminds us of noyaki. It represents Aso history and beauty of harmonic lifestyle with nature.

Unique texture created by charred cedar
It is a traditional method to charred cedar to make durable furniture. The process involves skills and experience to bring out cedar defined grains just right. This is what produces the unique texture and rare finish to the furniture.
Research
Brand is based in Minami-Oguni, Kumamoto prefecture. Minami-Oguni is a town located to the north of Aso caldera which has an active volcano to this day. Aso caldera is internationally famous and about 50,000 people call it home. Rather than just making products, Brand came about with an ambition to protect and preserve the landscape and natural resources that communities cherished and harness it for future generations.
Inspiration
Sumi limited is designed to express the unique Aso experience, where people and nature coexist and press on together in a majestic yet harsh volcanic environment, along with the seeds of life sprouting from the inky black world of Noyaki.
Project Duration
The project started in April 2019 in Kumamoto and finished in July 2020 in Tokyo Japan, and was exhibited in Designart Tokyo in 2020.
Operation Flow
Sumi limited is designed to express the unique Aso experience, where people and nature co-exist and press on together in a majestic yet harsh volcanic environment, along with the seeds of life sprouting from the inky black world of Noyaki. This series is limited to 25 units sold annually. The number is based on the 25 Oguni cedar saplings which were granted in the Edo period to grow forests.
Patents
Copyrights belong to FIL, 2022.
Team Members
Strategic Planner:Genki Imamura
Project Manager:Kentaro Kanayama
Art director:Ryosuke Tomita
Public Relation:Masahiro Ryohara
Interior & Furniture design:Yosuke Kinoshita
Interior & Furniture design:Yusuke Noguchi
Digital Creative Director:Hiroki Noma
Creative Developer:Misato Daikuhara
Creative Developer:Kenta Toshikura
Photographer:Haruki Anami
Photographer:Kenichi Aikawa
Image Credits
Main Image #1 Photographer:Kenichi Aikawa
Optional Image #1 Photographer:Kenichi Aikawa
Optional Image #2 Photographer:Kenichi Aikawa
Optional Image #3 Photographer:Kenichi Aikawa
Movie : Haruki Anami
Optional Image #4 Photographer:Kenichi Aikawa

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