Magpie तापरक्षक-कलशः by Cacica Tang is a highly esteemed winner of the very prestigious 2023 A' Design Award रजतपुरस्कारः in पाकपात्र, भोजनपात्र, पानपात्र एवं पाकसाधन अभिकल्पना Competition Category.

रजतम्पाकपात्रम्· 2023

Magpie तापरक्षक-कलशः

by Cacica Tang

Client: Shanghai Sunsmart International Co.,Ltd.

A' Design Award रजतपुरस्कारः Winner in पाकपात्रम् Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Magpie तापरक्षक-कलशः

मैग्पी इति गृहे दैनन्दिनोपयोगाय परिकल्पितः तापरक्षक-कलशः अस्ति। मैग्पी द्वयोः परिमाणयोः उपलभ्यते, ०.९५ लीटर तथा १.६ लीटर धारणक्षमः। अस्य शरीरम् अन्नयोग्य-पदार्थेन निर्मितम् अस्ति, अन्तःस्तरः च काचेन निर्मितः, येन पेयजलं सुरक्षितम् अवशेषरहितं च तिष्ठति। निर्वात-प्रक्रिया अष्टचत्वारिंशत् होरापर्यन्तं तापधारणं समर्थयति। अस्य प्रणालिका पक्षिचञ्च्वाकारम् अनुसरति, बिन्दुपातनिवारणाय च किञ्चित् ऊर्ध्वं नता अस्ति। पिधानोपरि सुवर्णवर्णः पक्षी विराजते, चत्वारः वर्णाः च उपलभ्यन्ते: श्वेतः, नारङ्गः, पाटलः, हरितश्च। अस्य आकारः पक्षिणां संरक्षणं प्रति ध्यानम् आकर्षयति।

The Recognition

About the A' Design Award रजतपुरस्कारः

Magpie तापरक्षक-कलशः A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Magpie तापरक्षक-कलशः अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Magpie तापरक्षक-कलशः बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This magpie thermo jug is intended to arouse the public awareness of environmental protection. With two optional sizes, small size contains up to 0.95L and large size contains up to 1.6L, this series can meet the daily needs of families. Retaining the key components of traditional Chinese aesthetics, this jug looks unique and modernist which is considered as a good fit to modern home. The impressive craft and safe materials coincide with the quality improvement consciousness of this brand.
Dimensions & Packaging: Small size 0.95L, weight: 760g, diameter: 205mm, height: 225mm
Large size 1.6L, weight: 930g, diameter: 185mm, height: 305mm
Stopper, shell: food-grade PP
Seal ring: silicone rubber
Tags: Thermo jug, Kitchenware, Tableware, Bionic Modeling, Water Jug, Creative Culture, Article for home use
Production Technology: Food grade body material and glass liner is safe, anti-bacterial and residue-proof. Color options are linked to different moods. The gold bird bears the ornamental value and is more fit to modern home. The food grade body material is safe, anti-bacterial and residue-proof and guards the safety of drinking water. Backed by German insulation liner technology, the lining material is stable and heat-resistant. Coupled with the vacuumizing process, the jug guarantees up to 48 hours of insulation. Color options are linked to different moods, so we designed four color options - white, orange, pink and green. The gold bird appearing on the lid bears the ornamental value which is perceived not boring, but more light-hearted.
Design Challenge: How to make a trade-off between function and aesthetics is considered the biggest challenge in design. The designer disassembled the spout, body and handle, analyzed these components, conceived and recombined them by function and purpose of use, until a unique look was shaped. The ergonomic design guarantees its ease-of-use feature.
Research: In the early stage of design, we interviewed many families and identified their pain points of using commercially available thermos. We thought over how to avoid these pain points and deliver user-friendly experience in the design process. In view of the vital significance of food safety, we examined the material differences between shell and liner and finalized the best solution.
Inspiration: Around the world, almost all birds have been protected. Magpies have been loved by Chinese people since ancient times and are also called as the bird of sending good news, a symbol of good luck. The magpie shape is expected to become a part of the design elements of thermo jug for daily use, which not only narrows the distance to consumers and confers a good wish, but also draws public attention to "harmony between humans and birds" and eases harm to birds.
Project Duration: The “Magpie Thermo Jug” project kicked off in Shanghai in December 2020. With efforts made over six months, the project deliverable was presented in July 2021 and made its debut at the China Daily-use Articles Trade Fair in that month.
Operation Flow: The spout features the bionic design of beak with a slight upward gesture to prevent water from dripping down the wall of spout when pouring. Soft curves wrapped around the body visually stretch out. In whichever size, user can push the switch and pour water with one hand, and adjust the center of gravity by moving arm, easing the pressure on the wrist and making pouring easier and effortless.
Team Members: CACICA, XU JIYUAN