रजतम् आलेखिका · 2024
Trip of Tea चित्रणम्
by Yao Wu
- A' Design Award रजतपुरस्कारः 2024 in आलेखिका
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 105,582
- Verification code A31E1747E6 · Verify this award
Colors
About Trip of Tea चित्रणम्
ट्रिप् ऑफ् टी इति चीनदेशीयायाः चायकम्पन्याः कृते निर्मितं चित्रणद्वयम् अस्ति। एते द्वे कृती द्वयोः ऐतिहासिकयोः चायपरिवहनमार्गयोः, दशसहस्रमीलचायमार्गस्य समुद्रीयकौशेयमार्गस्य च प्रेरणया निर्मिते। ग्राहकस्य प्रतीकचिह्नात् गृहीतः अश्वः प्रत्येकमार्गे दूतरूपेण दृश्यते। प्रत्येकस्य अश्वस्य आकृतिः तस्य पर्याणस्य अलङ्कारश्च गन्तव्यनगरस्य प्रदेशस्य वा वैशिष्ट्यानि प्रतिबिम्बयितुं परिवर्तेते। विभिन्नदेशानां चायपानदृश्यानि अपि समाविष्टानि सन्ति। एतानि चित्राणि टैब्लेट्-यन्त्रे हस्तेन आलिखितानि, विस्तारितपट्टिकारूपेण च प्रसारितानि, यत् भित्तिपत्रेभ्यः पत्रकेभ्यः अन्यप्रयोगेभ्यश्च उपयुक्तम् अस्ति।
About the A' Design Award रजतपुरस्कारः
Trip of Tea चित्रणम् A' Design Award रजतपुरस्कारस्य विजेता अस्ति; अयम् अत्यसाधारणतया प्रतिष्ठितः सम्मानः सर्वोच्चश्रेणीयेभ्यः सुन्दरेभ्यः प्रभावशालिभ्यश्चाभिकल्पेभ्यो दीयते। रजतविजेतारोऽतितेजस्विन्योऽत्यन्तं सृजनशीलाश्च कृतयः सन्ति, ताः स्वाभिकल्पकानाम् उत्कृष्टां विशेषज्ञतां प्रतिभां सूक्ष्मप्रज्ञां च प्रदर्शयन्ति। Trip of Tea चित्रणम् अद्भुतं प्रदर्शनीयं कार्यम् उल्लेखनीयतया व्यावसायिकं गम्भीरनवोन्मेषयुक्तं च भविष्यतीति प्रत्याशा क्रियते। A' Design Award रजतपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् अतीवोल्लेखनीयः प्रशंसित आविष्कारोऽस्ति, यो लाभं ददाति कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा विस्तारयति च। Trip of Tea चित्रणम् बहुभिरीर्ष्यमाणा सृष्टिरस्ति, या कामना उद्बोधयति, सकारात्मकभावान् आनयति, विस्मयस्य आश्चर्यस्य च स्फुलिङ्गान् प्रज्वालयति।
Press Kit
- Unique Properties
- These two works are illustration designs created for the famous Chinese tea company "Bama Tea". We combined the most conspicuous horse element in the client's company logo and applied it to the illustration, using it as the main body and the theme of "Revisiting the Road to Tea", with the horse element running through it. It is worth noting that different images of horses and saddles vary, combining different characteristics of tourist destinations and drawing in depth different countries and regions. The entire picture is unfolded in a tiled form to facilitate subsequent graphic promotion and use.
- Dimensions & Packaging
- The size displayed as a separate illustration work is 3.84m*0.76m using giclee technology. Commercial applications vary in size depending on the type.
- Tags
- illustration, Bama Tea, Trip Of Tea, Tea Road of Ten Thousand Miles, Chinese tea
- Production Technology
- The illustrations are created on photoshop using a hand-drawn tablet. This long reel accommodates most size applications. These three parts can be used alone or in conjunction with other derivatives for subsequent commercial applications, such as postcards, posters and other creative works.
- Design Challenge
- The difficulty in creating this illustration lies in the combination of tea cultures from different countries. It is necessary to avoid cluttering the picture and maintain a unified style without losing its characteristics.
- Research
- Reference is made to the tea culture of different countries and regions in history, and the entrepreneurial background of the client company is integrated with it. A large number of tea drinking scenes from different countries are integrated into the illustrations to show the tea culture of different countries, and are connected by horses in different postures. The illustrations are colorful and harmonious.
- Inspiration
- The two illustrations are inspired by the two tea transportation routes in Chinese history, namely the "Ten Thousand Miles Tea Road" and the "Maritime Silk Road", using horses as messengers throughout the route of the Ten Thousand Miles Tea Road.
- Project Duration
- The project started in Beijing in August 2022 and was completed in Beijing in December 2022
