LMNT Company इत्यनेन कृतं Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना इति आलेखिका, चित्रण एवं दृश्य सम्प्रेषण अभिकल्पना प्रतियोगितावर्गे 2025 A' Design Award सुवर्णपुरस्कारः इत्यस्य अत्यन्तं प्रतिष्ठितः विजेता अस्ति।
सुवर्णम्आलेखिका· 2025
Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना
कर्तृ LMNT Company
ग्राहकः: LMNT Company
आलेखिका वर्गे A' Design Award सुवर्णपुरस्कारः विजेता
सत्यापितपुरस्कारविजेता
#167330 कृते पुरस्कारस्थितिं सत्यापयतुपरिकल्पना
Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना विषये
काकाओ एआई कैम्पस् इति कृत्रिमबुद्धिविषयाय समर्पितस्य अध्ययनस्थानस्य कृते निर्मिता ब्राण्ड-अस्मिता-अभिकल्पना अस्ति। एतत् परिसरं संस्थाकर्मिभ्यः, स्थानीयसमुदायेभ्यः, नागरिकसमूहेभ्यः, सीमितडिजिटलप्रवेशयुक्तेभ्यः जनेभ्यः च उद्घाटितम् अस्ति, तथा च एतत् कृत्रिमबुद्धिप्रतिभानां प्रशिक्षणं समर्थयति। व्यक्तीनाम् असीमसामर्थ्यम् इति विषयं परितः निर्मिते अस्मिन् ब्राण्ड-तन्त्रे पञ्चाशदधिकाः प्रतीकचिह्नानि, मुख्यदृश्यानि, चित्राणि, संकेतफलकानि, रूपान्तरणगतिचित्राणि च अन्तर्भवन्ति। सर्वेभ्यः अभिकल्पना इति उपायः दृश्यतां वर्धयति, स्थानस्य अन्तः बहिः च गमनं मार्गदर्शयति च।
मान्यता
A' Design Award सुवर्णपुरस्कारः विषये
Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना A' Design Award सुवर्णपुरस्कारस्य विजेता अस्ति; अयम् अपरिमितं प्रतिष्ठितः सम्मानः प्रथमश्रेणीयेभ्यो विस्मयजनकेभ्य उत्कृष्टेभ्यश्चाभिकल्पेभ्यो दीयते। सुवर्णविजेतारोऽत्यन्तं नवोन्मेषिन्यो गहनदूरदर्शिन्यस्तेजोभिश्चक्षुराकर्षिण्यश्च सृष्टयः सन्ति, याः स्वाभिकल्पकानां प्रतिभां प्रज्ञां कौशलं च प्रतिबिम्बयन्ति। Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना सर्वाधिकप्रशंसितः प्रवृत्तिनिर्माता स्मारकीय आविष्कारो भविष्यतीति प्रत्याशा क्रियते, योऽभूतपूर्वं मूल्यं ददाति। A' Design Award सुवर्णपुरस्कारं जितवद् एतद् अभिकल्पकार्यं दर्शनीया आदृता परियोजना अस्ति, या कलाया विज्ञानस्याभिकल्पस्य प्रौद्योगिक्याश्च सीमा महता लाभेन विस्तारयति। Kakao AI Campus ब्राण्ड-अस्मिता-अभिकल्पना तीव्राः कामना उद्बोधयति, उत्साहं जनयति, सृजनशीलताम् उत्साहयति, अस्मान् मोहयति च।
परिकल्पनायाः पृष्ठतः
सम्वादसामग्री
परिकल्पकेन प्रदत्ताः श्रेयसि, दलसदस्याः तान्त्रिकविवरणानि च।
- अद्वितीयगुणाः
- Kakao AI Campus was created by Kakao Corp. to develop a future AI blueprint for the community.
Open not only to Kakao staff but also to members of local communities, civic groups, and digitally disadvantaged people, it serves as an alternative community to nurture AI talent while implementing ESG principles.
A comprehensive BX design was developed for this symbolic space, establishing principles for operation and designing practical experience programs.
By creating an innovative design that departed from Kakao’s existing identity, the project provided fresh inspiration within the company and fostered an atmosphere for internal branding. - आयामाः एवं सम्पुटीकरणम्
- We developed hip and refined graphics, a departure from the typical designs of large corporations, by using Morphing Motion design that transforms.
Reflecting the MZ generation’s lifestyle, we created design elements representing individual identity, completing a
multidimensional experience system with key visuals, illustrations and signage was built around the theme of 'boundless potential of individuals".
The experience design reflects insights from our customer journey analysis.
We maximized visual impact by using an innovative color scheme that breaks away from Kakao’s traditional main color identity guidelines. - सूचकशब्दाः
- Brand Identity, Brand Experience, Brand Strategy, Motion Graphic, Creative Direction, Signage Design, Iconography Design, Illustration Design, Campus Design, Space Design
- उत्पादनप्रौद्योगिकी
- Adobe Illustrator, Adobe After Effects, Adobe Photoshop
- परिकल्पना-आह्वानम्
- As a platform for global AI talent to explore their potential, the space is designed to put ESG philosophy into practice by supporting and nurturing citizens to build a better future for the community rather than focusing solely on corporate profit.
This initiative lays the groundwork for developing global talent for a brighter future and revitalizing local communities across Korea.
A sophisticated and witty design system was developed to communicate these activities and encourage participation more effectively. - अनुसन्धानम्
- Kakao AI Campus offers a new paradigm for corporate campuses, focusing on interactive self-growth rather than one-sided, profit-driven training.
The flexible and adaptable space and visual design accommodate diverse individual needs, ensuring higher brand accessibility for all.
The guiding principle of Open Imagination in experience design opens up new possibilities for collaboration and mutual growth with the local community.
This innovative approach is expected to set a new benchmark in the industry. - प्रेरणा
- Over 50 icon assets were created and stylish graphics with morphing motion were developed, designed to resonate with Millennials and Gen Z while breaking away from conventional corporate aesthetics.
These elements evolved into a multi-dimensional experience system of visuals, illustrations, and signage centered on the theme of boundless potential of individuals.
Traditional universal design icons were integrated into key visuals, using a visible Exformation design approach. - परियोजनाकालः
- Seoul, Republic of Korea
- प्रचालनप्रवाहः
- A simple and highly visible Exformation design approach and a DFA (Design For All) system were implemented.
This system provides affordances for people of all ages, genders, and abilities, effectively streamlining movement both inside and outside the space.
The Design as Media approach allows employees and the public to discover new facets of the organization. - एकस्वानि
- ©2024. LMNT all rights reserved.
- दलसदस्याः
- Creative Director: Choe Jangsoon
BX Director: Noh Jihoon
BX Director: Han Hyungmin
BX Designer / BX Strategy & BX Design: Hwang Euiseong
BX Designer / BX Strategy & BX Design: Na Hyunjoo
BX Strategist / Verbal Design: Kim Joeun
BX Strategist / Verbal Design: Ghimb Yerim
BX Designer / BX Design: Choi Sangcheol
BX Designer / BX Design: Kim Sehyeon
BX Designer / BX Design: Hong Sungmin - चित्रश्रेयः
- Image #1 : ©2024. LMNT all rights reserved.
Image #2 : ©2024. LMNT all rights reserved.
Image #3 : ©2024. LMNT all rights reserved.
Image #4 : ©2024. LMNT all rights reserved.
Image #5 : ©2024. LMNT all rights reserved.
प्रायोजितम्
Designers.org इत्यस्मात् परम् अन्वेषयतु
अस्माकं विज्ञापनसहभागिनां उत्पादनानि, सेवाः, अवसराश्च अन्वेषयतु।
अधिकम् अन्वेषयतु
सम्बन्धिताः परिकल्पनाः
तस्मादेव वर्गात् योग्यतया चिताः अन्याः पुरस्कारविजेत्र्यः परिकल्पनाः अन्वेषयतु।
