Fenvee Essence सुगन्ध-संवेष्टन by Xian Yan is a highly esteemed winner of the very prestigious 2025 A' Design Award लौहपुरस्कारः in संवेष्टन अभिकल्पना Competition Category.
लौहम्संवेष्टनम्· 2025
Fenvee Essence सुगन्ध-संवेष्टन
by Xian Yan
Client: Shanghai University of Engineering Science
A' Design Award लौहपुरस्कारः Winner in संवेष्टनम् Category
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The Design
About Fenvee Essence सुगन्ध-संवेष्टन
फेन्वी-एसेन्स इति सुगन्ध-संवेष्टनस्य अभिकल्पनं पारम्परिक-चीनी-वातायनानां जालिका-आकृतिभिः प्रेरितम् अस्ति। एतत् संवेष्टनं ५५ मिलिमीटर-विस्तारं, ५५ मिलिमीटर-गभीरतां, १७० मिलिमीटर-उच्चतां च धारयति। संरचनायां वयनयुक्तं (टेक्स्चर्ड) पत्रं प्रयुक्तम्, न्यूनतमवादि-संरचना च मषी-गोन्दयोः आवश्यक-परिमाणं संकोचयति। मुद्रण-उन्नयन-कार्यं (एम्बॉसिंग) सूक्ष्म-विवरणानि प्रकाशयति, तथा च संवेष्टनस्य संचलनेन प्रकाश-छायायोः क्रीडा परिवर्तते। सरलं उद्घाटन-यन्त्रं स्पर्श-अनुभवं समर्थयति। एषा अभिकल्पना सांस्कृतिक-वारसां (हेरिटेज) स्थायि-द्रव्यैः सह सन्धत्ते।
The Recognition
About the A' Design Award लौहपुरस्कारः
Fenvee Essence सुगन्ध-संवेष्टन A' Design Award लौहपुरस्कारस्य विजेता अस्ति; इदं प्रतिष्ठितं मान्यताप्रदानं तेभ्य उत्तमेभ्योऽभिकल्पेभ्यो दीयते ये सुनिर्मितेभ्यः सृष्टिभ्योऽपेक्षिताः व्यावसायिकीः औद्योगिकीश्चावश्यकताः पूरयन्ति। लौहविजेतारः स्वनिर्मातॄणां महत् कौशलम्, उच्चां विशेषज्ञताम्, विशेषज्ञोचितां बोधशक्तिं सृजनसामर्थ्यं च प्रदर्शयन्ति। Fenvee Essence सुगन्ध-संवेष्टन अत्यन्तं मूल्यवती प्रशंसिता प्रिया च सृष्टिर्व्यावहारिका नवोन्मेषयुक्ता च भविष्यतीति प्रत्याशा क्रियते। A' Design Award लौहपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् उद्योगस्य श्रेष्ठतमाः पद्धतीः समन्वयति ज्ञानेन प्रतिभया च संयुक्तानि सक्षमप्राविधिकलक्षणानि च धारयति। Fenvee Essence सुगन्ध-संवेष्टन स्वसूक्ष्मसमीक्षायाः कारणाद् आद्रियते जीवनस्तरसुधारम् अर्पयितुं च निर्मितम् अस्ति, यद् विश्वम् उत्तमतरं स्थानं कर्तुं साहाय्यं करोति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This fragrance packaging blends traditional Chinese elements with modern design, inspired by architectural lattice patterns. It symbolizes natural harmony through light and shadow, reflecting the fragrance’s flow. Eco-friendly materials minimize ink and glue, enhancing sustainability and tactile elegance, while the minimalist structure embodies the brand's commitment to cultural heritage and eco-conscious luxury.
- Dimensions & Packaging
- Packaging dimensions: Width 55 mm x Depth 55 mm x Height 170 mm. The design is compact yet elegant, with a premium feel achieved through the careful selection of materials and textures. The packaging includes a unique opening mechanism that further enhances the tactile experience, while the eco-friendly materials ensure that the packaging is both durable and sustainable.
- Tags
- Fragrance Packaging, Eco-friendly Design, Sustainable Materials, Chinese Aesthetics, Traditional Elements, Luxury Packaging, Premium Experience, Cultural Heritage, Minimalist Design, Elegant Packaging.
- Production Technology
- The design integrates sustainable materials such as textured paper, carefully selected to enrich both the tactile and visual experience. A minimalist approach ensures that the use of ink and glue is minimized, while the combination of traditional aesthetics with modern techniques creates a premium and eco-friendly product. Advanced printing and embossing techniques were employed to highlight the intricate details and create the play of light and shadow.
- Design Challenge
- The main challenge was to blend traditional Chinese aesthetics with modern design principles while maintaining sustainability. The project required balancing intricate cultural symbols with a minimalist approach, ensuring that the packaging was both visually compelling and eco-friendly. Overcoming the constraints of using sustainable materials without sacrificing luxury or tactile quality posed a significant creative and technical challenge.
- Research
- The research aimed to explore how traditional Chinese design elements could be integrated into modern luxury packaging while emphasizing sustainability. The methodology involved examining historical Chinese aesthetics, current design trends, and consumer preferences for eco-friendly packaging. Data was collected through market research, materials testing, and expert interviews. The findings highlight the importance of creating packaging that not only reflects cultural heritage but also aligns with modern consumers' values of sustainability and luxury.
- Inspiration
- The design draws inspiration from the rich cultural heritage of Chinese architecture, particularly the intricate patterns of window lattices. This symbolic element captures the idea of natural harmony and the flow of fragrance. The use of sustainable materials reflects a modern desire to balance elegance with eco-consciousness, resulting in a packaging solution that aligns with the brand’s values of luxury, sustainability, and cultural depth.
- Project Duration
- The project started in April 2024 in Shanghai and finished in January 2025 in Shanghai.
- Operation Flow
- The packaging offers a seamless user experience with a smooth and intuitive opening mechanism, reflecting the brand’s high standards of design. The interplay of light and shadow is activated through the natural movements of the consumer, enhancing the sensory appeal and drawing attention to the fragrance’s essence. The design ensures that each interaction feels sophisticated and harmonious, enhancing the overall product experience.
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