Family Joy मद्यसंवेष्टनम् by Xu Shihan is a highly esteemed winner of the very prestigious 2020 A' Design Award लौहपुरस्कारः in संवेष्टन अभिकल्पना Competition Category.
लौहम्संवेष्टनम्· 2020
Family Joy मद्यसंवेष्टनम्
by Xu Shihan
Client: Peck Gift
A' Design Award लौहपुरस्कारः Winner in संवेष्टनम् Category
Verified Award Winner
Verify Award Status for #93982The Design
About Family Joy मद्यसंवेष्टनम्
कुटुम्बानन्दः चीनीनववर्षोत्सवाय निर्मितं मद्यसंवेष्टनस्य उपहारपेटिका अस्ति। पेटिकायाः चित्रे वृत्ताकारे भोजनफलके परितः समागतं कुटुम्बं सम्मील्य मद्यपात्राणि उत्तोलयत् दर्श्यते। एतत् दृश्यं कौटुम्बिकसम्मेलनं वसन्तोत्सवस्य च उल्लासमयं वातावरणं प्रकाशयति। उपहारपेटिकायाः परिमाणं ३८३.५ गुणित ११५ गुणित ३७४ मिलिमीटरं वर्तते, या गर्तकागदमुद्रणेन कांस्यालेपनेन च निर्मिता अस्ति। अयं अभिकल्पः मद्यसंस्कृतिं उत्सवकालेन सह संयोजयति, तेन संवेष्टितं मद्यं बन्धुमित्राणां कृते उपहाररूपेण उपयुक्तं भवति।
The Recognition
About the A' Design Award लौहपुरस्कारः
Family Joy मद्यसंवेष्टनम् A' Design Award लौहपुरस्कारस्य विजेता अस्ति; इदं प्रतिष्ठितं मान्यताप्रदानं तेभ्य उत्तमेभ्योऽभिकल्पेभ्यो दीयते ये सुनिर्मितेभ्यः सृष्टिभ्योऽपेक्षिताः व्यावसायिकीः औद्योगिकीश्चावश्यकताः पूरयन्ति। लौहविजेतारः स्वनिर्मातॄणां महत् कौशलम्, उच्चां विशेषज्ञताम्, विशेषज्ञोचितां बोधशक्तिं सृजनसामर्थ्यं च प्रदर्शयन्ति। Family Joy मद्यसंवेष्टनम् अत्यन्तं मूल्यवती प्रशंसिता प्रिया च सृष्टिर्व्यावहारिका नवोन्मेषयुक्ता च भविष्यतीति प्रत्याशा क्रियते। A' Design Award लौहपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् उद्योगस्य श्रेष्ठतमाः पद्धतीः समन्वयति ज्ञानेन प्रतिभया च संयुक्तानि सक्षमप्राविधिकलक्षणानि च धारयति। Family Joy मद्यसंवेष्टनम् स्वसूक्ष्मसमीक्षायाः कारणाद् आद्रियते जीवनस्तरसुधारम् अर्पयितुं च निर्मितम् अस्ति, यद् विश्वम् उत्तमतरं स्थानं कर्तुं साहाय्यं करोति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The package illustration depicts a family celebrating a Chinese New Year around a round dining table. They raised their wine glasses happily, a very happy scene of happiness. The happy picture of family reunion is in the atmosphere of the Spring Festival. Such packaging gift boxes are very easy to attract wine consumers and make them buy.
- Dimensions & Packaging
- 383.5×115×374mm
- Tags
- Family，Happy，Reunion
- Production Technology
- Pit paper printing, bronzing.
- Design Challenge
- Liquor is the main drinking category in China. How to integrate the culture of wine into the festive atmosphere of the Chinese New Year and make the wine into this gift box is very suitable as a New Year gift for loved ones or friends. This is a challenge.
- Research
- A package design that attracts and impresses consumers can boost product sales.
- Inspiration
- This is a wine packaging gift box designed for the Chinese New Year. It mainly reflects the joy of family reunion and the lively atmosphere of the festival. Wine is packed in this festive gift box, which is very suitable for Chinese people as gifts to relatives or friends during the Spring Festival.
- Project Duration
- The project began in Shenzhen, China in November 2018, was completed in Shenzhen, China in December 2018, and was sold nationwide in China in January 2019.
- Team Members
- Designer: Xu Shihan
- Image Credits
- Xu Shihan,2019
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