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niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ by Baidu Ai Cloud Hci Lab

niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ by Baidu Ai Cloud Hci Lab is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱥᱩᱨᱟᱹᱠᱷᱟ ᱩᱛᱯᱟᱫ Competition Category.


ᱞᱚᱦᱟᱥᱩᱨᱟᱹᱠᱷᱟ ᱩᱛᱯᱟᱫ· 2020

niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ

by Baidu Ai Cloud Hci Lab

Client: Baidu

A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱥᱩᱨᱟᱹᱠᱷᱟ ᱩᱛᱯᱟᱫ Category

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The Design

About niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ

niroKey ᱢᱮᱱᱮ ᱠᱩᱪᱷᱤ ᱫᱟᱸᱰᱟ ᱥᱟᱶᱛᱮ ᱡᱟᱠᱟᱛ, ᱠᱚᱱᱯᱷᱨᱮᱸᱥ ᱥᱟᱭᱤᱱ-ᱤᱱ, ᱠᱟᱹᱢᱤᱭᱟᱹ ᱦᱟᱡᱤᱨᱤ, ᱠᱟᱹᱢᱤ-ᱟᱢᱟᱜᱤᱡ ᱥᱟᱠᱟᱛ ᱟᱨ ᱴᱟᱠᱟ ᱮᱢ-ᱧᱟᱢ ᱠᱟᱜ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱡᱟᱱᱛᱟᱨ ᱠᱟᱱᱟᱭ। ᱟᱨᱦᱤ-ᱟᱨᱦᱤ ᱨᱩᱯ ᱟᱨ ᱛᱮᱲᱟ ᱠᱟᱸᱪ ᱟᱜᱟᱢ ᱡᱩᱲᱤ ᱢᱤᱫ ᱡᱟᱦᱟᱸ ᱢᱤᱫᱴᱟᱹᱝ ᱞᱚᱴᱟᱹᱛ ᱡᱤᱥᱤᱢ ᱨᱮ ᱛᱤᱭᱟᱨ ᱦᱩᱭ ᱮᱢ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱥᱟᱫᱟ ᱥᱟᱫᱟ ᱨᱟᱝ ᱮᱢ ᱠᱟᱱᱟ ᱢᱤᱫ ᱫᱚᱥᱛᱤ ᱨᱩᱯ। ᱩᱡᱟᱹᱜᱟᱲ ᱵᱟᱦᱟ ᱟᱨ ᱟᱨᱩᱲ ᱵᱟᱦᱟ ᱠᱮᱢᱮᱨᱟ ᱠᱚ ᱵᱮᱥ ᱠᱟᱛᱮ ᱵᱤᱥᱽᱣᱟᱥ ᱫᱚ ᱵᱚᱛᱚᱨ ᱛᱤᱭᱟᱨ ᱮᱢ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱩᱠᱩ ᱠᱟᱱ ᱨᱟᱝ ᱮᱢ ᱢᱮᱥᱮᱱᱦᱮᱡ ᱫᱚ ᱫᱩᱦᱲᱤᱱ ᱟᱨᱵᱟᱝ ᱚᱠᱚ ᱨᱮᱟᱜ ᱡᱟᱭᱜᱟ ᱨᱮ ᱦᱟᱴᱤᱧ ᱵᱟᱲᱟᱭ ᱮᱢ ᱠᱟᱱᱟ। ᱪᱮᱦᱮᱨᱟ ᱫᱚ ᱟᱭᱢᱟ ᱛᱟᱨᱮᱭᱟᱜ ᱡᱚᱛᱚ ᱨᱮ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱦᱩᱭ ᱣᱟᱠᱛᱮᱭᱟ। ᱮᱞᱩᱢᱤᱱᱤᱭᱟᱢ ᱦᱟᱶᱟᱥᱤᱝ ᱫᱚ ᱩᱦᱮᱨ ᱨᱮᱭᱟᱜ ᱵᱤᱥᱨᱚᱡᱚᱱ ᱫᱚ ᱮᱢ ᱟᱭᱟᱨᱮᱭᱟ, ᱟᱨ ᱢᱤᱫ ᱢᱚᱰᱭᱩᱞᱟᱨ ᱵᱨᱮᱠᱮᱴ ᱫᱚ ᱰᱮᱥᱠᱴᱚᱯ, ᱦᱚᱰᱮᱸ ᱟᱨ ᱚᱛᱟ ᱨᱮ ᱵᱮᱦᱟᱞ ᱞᱟᱹᱜᱤᱫ ᱨᱟᱥᱠᱟ ᱠᱟᱱᱟᱭ।

The Recognition

About the A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ niroKey ᱪᱮᱦᱮᱨᱟ ᱥᱮᱸᱫᱽᱨᱟᱠᱟᱴᱦᱟᱨ ᱨᱮᱭᱟᱜ ᱡᱟᱱᱛᱟᱨ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
niroKey is a universal face recognition device for access control, conference sign-in, company attendance, visitor reception, and payment scenarios. It can complete identification with a seamless user experience improving the smart management efficiency of enterprise. NIRO-Key uses an elegant and round design, combined with 2.5D curved glass and matt white CMF to create a unibody design language for a more friendly user experience.
Dimensions & Packaging
400mm x 140mm x 140mm
Tags
Face recognition, AI, office equipment, smart assistant, access control, payment
Production Technology
In order to achieve rapid heat dissipation, the whole machine uses aluminum material, and the overall heat dissipation performance is excellent. The visible light and infrared cameras can realize biological recognition for high safety. The fill light on the top of the device allows the device to work normally in backlit or dark environments. The fill light is subtly hidden in the gradient printing details at the top of the screen, and the visual experience is completely integrated.
Design Challenge
In order to meet completely different use scenarios, the product has a modular design while retaining as many common parts as possible. Retractable, adjustable angle, flexible assembly and disassembly of the modular equipment bracket, can be adapted to a variety of heights of the desktop, wall-mounted installation, floor-mounted installation and other scenarios.
Research
By studying user feedback on similar products, we noticed a user perception: Almost all similar products use serious geometric shapes with tough edges to build a professional sense, however this will make users feel tension when facing them bringing a perception of products being cruel tools. By this insight, NIRO-Key has an elegant & round design language to bring more friendly & comfortable experience. After recognizing users, the device can greet in a warm manner to provide user cares.
Inspiration
With the development of face recognition technology, related products have begun to be used in access control, conference sign-in, company attendance, visitor reception, and payment scenarios. Now the products in the market are mainly targeted at one single scenario. Different scenarios require different products to be deployed, and enterprise needs complex deployments. We hope to produce a universal product that can cover all usage scenarios to enable quick enterprise deployment.
Project Duration
The project started in March 2019 in Beijing and ends in January 2020.
It was first released at Baidu Create 2019 – Baidu AI Developer Conference in July 2019.
Then in September 2019, the functional prototype was exhibited at the 2019 Baidu 2019 ABC INSPIRE Summit.
Operation Flow
The device can recognize face in 0.5 second and realizes a non-stop experience. Compared to the traditional face recognition device with a single display screen, NIRO-Key has a touch screen, which brings richer self-service functions such as visitor service and self-checkout. Users only need to upload selfies to the cloud with mobile phone to achieve registration. The device has wireless control function allowing on-site upgrade to provide an efficient operation and maintenance.
Team Members
Hongtao Zhang
Fan Yang
Daiyan Liu
Shiyan Li
Libo Zhi

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