World Industrial Design Conference Visual Identity System by Xin Tong is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2020
World Industrial Design Conference Visual Identity System
by Xin Tong
Client: Sino-German Industrial Design Center
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category
Verified Award Winner
Verify Award Status for #104451The Design
About World Industrial Design Conference Visual Identity System
ᱫᱩᱺᱫ ᱠᱟᱴᱷᱟ: World Industrial Design Conference ᱚᱠᱟ ᱢᱤᱫ ᱰᱤᱦᱟᱹᱭ ᱚᱲᱟᱠ ᱵᱟᱹᱲᱛᱤ ᱠᱚ ᱥᱮᱬᱮᱫ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱡᱟᱜᱚᱛ ᱥᱟᱯᱲᱟᱣ ᱰᱤᱡᱟᱭᱤᱱ ᱡᱚᱢᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱾ ᱠᱚᱱᱯᱷᱨᱮᱱᱥ ᱞᱚᱜᱚ ᱨᱮᱭᱟᱜ ᱚᱠᱚᱨ I ᱫᱚ ᱢᱤᱫ ᱨᱤᱢᱤᱞ ᱠᱳᱱ ᱛᱮ ᱥᱟᱹᱨᱤ ᱦᱩᱭᱮᱱᱟ, ᱚᱠᱟ ᱪᱮᱫ ᱠᱚ ᱚᱲᱟᱠ ᱨᱮᱭᱟᱜ ᱢᱩᱲᱩᱛ ᱦᱮᱡ ᱪᱤᱛᱟᱹᱨ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱨᱤᱢᱤᱞ ᱠᱳᱱ ᱫᱚ ᱮᱴᱟᱠ ᱦᱩᱲᱟᱸ, ᱢᱤᱫᱴᱟᱹᱡ ᱦᱩᱭ ᱚᱰᱚᱠ, ᱚᱠᱚᱨᱮ ᱤᱡᱛᱤᱠᱟᱨᱤ ᱚᱲᱟᱠ ᱦᱟᱴᱤᱧ ᱟᱨ ᱱᱚᱶᱟ ᱠᱟᱹᱢᱤ ᱨᱮᱭᱟᱜ ᱰᱟᱹᱲ ᱴᱟᱸᱰᱟᱹᱭ ᱠᱚ ᱦᱮᱡ ᱠᱟᱱᱟ ᱾ ᱡᱟᱦᱟᱸ ᱨᱚᱸᱲ ᱨᱚᱸᱲ ᱠᱟᱛᱷᱟ ᱛᱮ ᱨᱤᱢᱤᱞ ᱠᱳᱱ ᱠᱚ ᱪᱮᱛᱟᱱ ᱪᱮᱛᱟᱱ ᱥᱮᱨᱢᱟ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱠᱚ ᱰᱤᱡᱟᱭᱤᱱᱚᱨ, ᱰᱤᱡᱟᱭᱤᱱ ᱠᱳᱨ ᱴᱷᱮᱱᱮ, ᱛᱮᱭᱟᱨ ᱠᱚ ᱠᱚᱢᱯᱟᱱᱤ ᱟᱨ ᱤᱥᱠᱩᱞ ᱠᱟᱴᱷᱟ ᱠᱚ ᱨᱮᱭᱟᱜ ᱛᱮ ᱮᱴᱟᱠ ᱦᱩᱲᱟᱸ ᱨᱮᱭᱟᱜ ᱡᱟᱦᱟᱸ ᱠᱚ ᱠᱟᱴᱷᱟ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱵᱟᱹᱲᱛᱤ ᱫᱚ ᱯᱷᱞᱮᱴ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱨᱮ ᱟᱨ ᱯᱮ (three dimensional) ᱮᱱᱤᱢᱮᱥᱚᱱ ᱨᱮ ᱦᱮᱡ ᱠᱚ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱤᱫ ᱰᱤᱡᱟᱭᱤᱱ ᱴᱷᱤᱠ ᱟᱹᱰᱤ ᱠᱚ ᱛᱮ ᱩᱫᱩᱠ ᱠᱟᱱᱟ ᱾
The Recognition
About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
World Industrial Design Conference Visual Identity System ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ World Industrial Design Conference Visual Identity System ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Conference is unique with a far-reaching influence, regarded as a precedent for leading the industry and creating the wisdom of the global design. It has become a landmark design event for the international exchange of industrial design.Over 100,000 visitors admired the latest design concepts and products from around the world during the three-day Industrial Design World Expo, which presented a visual feast to them.
- Tags
- design,power,development,international,limitless,upword,Design Sparks Innovation Engine
- Production Technology
- Design is the universal language, which implies openness, inclusiveness, infinity, and the charm of the unknown.As the innovation engine, the design should be fully exerted to increase industrial value, to cultivate industrial vitality, to spur industrial upgrading, and to shape future industrial structure. As a result, the vitality of industry development can keep bursting and booming.
- Design Challenge
- The challenge is how to make the visual communication system of the 2019 world industrial design conference easier to identify and disseminate and more accurately convey the conference theme.Our team decide to use the light cone,which represents the the letter “I”,.It means "industrial", "integration", "international", and "innovation".The light cones of different colors also represnts the key elements of design industry, such as designers, design institutions, manufacturing enterprises, universities, etc.
- Research
- With the upsurge of design worldwide, it has become an important national innovation-driven strategy and an innovative driving force for the high-quality development of the manufacturing industry. The theme of WIDC 2019 is “Design Sparks Innovation Engine”. Design innovation can promote social development, economic development, and the sustainable development of human civilization. The light cone in the key vision jumps from bottom-up, symbolizing that the design power and industrial vitality keep bursting and booming. At the same time, it conveys the development concept of design, cooperation, openness, and sharing to the world. WIDC 2019 has promoted the deep integration of industrial design and economic and social development, facilitating the design exchanges and cooperation between countries and regions. During the Conference, a series of major innovation projects has been reached, including the signing of international design industry cooperation projects, the introduction of national high-end talents project, the establishment of the China Unified Innovation University of Industrial Design and the first world design industry organization - the Global Design Industry Organization. ith the aim of jointly creating an innovative design ecosystem, these projects could develop to be the think tank and kinetic energy platform that takes design as empowerment and drives the development of innovative industries in a chain.
- Inspiration
- The World Industrial Design Conference is a global industrial design event. The letter “I” in the logo of WIDC extends the auxiliary figure - light cone, which represents the key elements of design industry.The light cone also represents the letter “I”, which conveys various connotations of industrial design, including "industrial", "integration", "international", and "innovation". The light cones of different colors gush out and jump up to express the bright future of the vigorous development
- Project Duration
- The project started in April 2019 in and finished in August 2019 in Yantai, and was exhibited in October 2019.
- Operation Flow
- The design team has accurately interpreted the concept of the Conference, endowed it with rich connotations, and aroused infinite imagination of the audience. Combined with the management of design standards and the presentation form from 2D to 3D animation, it is a visual feast with a strong visual impact.
- Team Members
- Chief desinger：Xin Tong
Designer director：Xin Li
Creative director：Yuanchuan Chen, Shu Chen
designer:Lu Qiao, Zilin Liu, Xiaoming Liu - Image Credits
- photographer Xin Li, WIDC,2019
video Bailin Lu, WIDC,2019
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
