Growing Tree ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ by Lei Yang, Shaohua Lei and Chengyong Li is a highly esteemed winner of the very prestigious 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱷᱟᱨᱱᱤᱪᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱠᱟᱥᱟᱯᱷᱟᱨᱱᱤᱪᱟᱨ· 2021
Growing Tree ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ
by Lei Yang, Shaohua Lei and Chengyong Li
Client: Ziel Home Furnishing Technology Co., Ltd
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱷᱟᱨᱱᱤᱪᱟᱨ Category
Verified Award Winner
Verify Award Status for #107477The Design
About Growing Tree ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ
ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱮᱱᱟ ᱢᱤᱴ ᱠᱟᱴᱷᱤ ᱡᱟᱦᱟᱸ ᱠᱚᱲᱟ ᱠᱩᱲᱤ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱰᱤ�devise ᱠᱟᱱᱟ ᱾ ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱨᱮᱭᱟᱜ ᱩᱥᱩᱞ ᱥᱮ ᱡᱤᱵᱤ ᱥᱮᱸᱫᱽᱨᱟ ᱛᱟᱦᱮᱸᱱ ᱠᱟᱛᱮ ᱵᱚᱫᱚᱞ ᱦᱚᱸ ᱫᱟᱲᱮᱭᱟᱜ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱛᱮ, ᱚᱱᱟ ᱛᱮ ᱠᱚᱲᱟ ᱠᱩᱲᱤ ᱠᱚ ᱡᱚᱛᱚ ᱡᱟᱦᱟᱸ ᱦᱟᱹᱴᱤᱧ ᱦᱚᱸ, ᱚᱱᱟ ᱫᱚ ᱟᱭᱢᱟ ᱠᱟᱛᱮ ᱠᱟᱴᱷᱤ ᱫᱚ ᱵᱮᱵᱷᱟᱨ ᱮᱢ ᱞᱟᱹᱜᱤᱫ ᱛᱟᱦᱮᱸᱱᱟ ᱾ ᱱᱚᱶᱟ ᱦᱚᱸᱰ ᱫᱚ ᱦᱩᱰᱤᱧ ᱫᱟᱨᱮ ᱞᱚᱠᱟᱛᱮ ᱡᱤᱭᱟᱹᱨᱭᱟᱜ ᱪᱮᱛᱟᱱ ᱟᱨ ᱫᱟᱨᱮ ᱠᱚ ᱫᱟᱨᱟᱢ ᱡᱟᱣᱨᱟ ᱡᱟᱦᱟᱸ ᱮᱴᱷᱟᱠᱟᱱ ᱠᱟᱱᱟ ᱾ ᱡᱤᱭᱟᱹᱨᱭᱟᱜ ᱟᱠᱟᱨ ᱠᱚ ᱟᱠᱟᱛᱮ ᱠᱩᱴᱟ ᱠᱚ ᱵᱟᱱᱟᱣ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱢᱮᱱᱟᱜ ᱫᱚᱦᱚ ᱛᱮ ᱟᱨᱦᱚᱸ ᱟᱭᱢᱟ ᱟᱨ ᱫᱟᱨᱟᱢ ᱠᱚ ᱵᱚᱫᱚᱞ ᱮᱢ ᱪᱮᱛᱟᱱ ᱠᱟᱱᱟ ᱾ ᱢᱤᱫ ᱚᱰᱚᱠᱟᱹᱴᱤ ᱛᱟᱞᱟ ᱫᱚ ᱥᱟᱦᱟᱭ ᱟᱨ ᱛᱤᱱᱜᱩ ᱮᱢ ᱮᱫᱟᱭ ᱾ ᱪᱚᱠᱟᱛᱮ ᱨᱚᱸᱜ ᱠᱚ ᱠᱚᱲᱟ ᱠᱩᱲᱤ ᱠᱚ ᱵᱟᱨ ᱟᱹᱰᱤ ᱟᱹᱰᱤ ᱠᱟᱛᱮ ᱨᱮᱰ, ᱴᱚᱯᱤ ᱟᱨ ᱥᱠᱩᱞ ᱵᱮᱜ ᱚᱰᱚᱠᱟᱹᱴᱮᱫᱽ ᱞᱟᱹᱜᱤᱫ ᱩᱫᱩᱜ ᱠᱟᱛᱮ ᱛᱟᱭᱚᱢ ᱟᱠᱟᱱ ᱵᱮᱜᱚᱨ ᱦᱚᱸ ᱾ ᱚᱰᱚᱠ ᱡᱤᱱᱤᱥ ᱠᱚ ᱦᱮᱡ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱠᱟᱴᱷᱤ ᱨᱮᱭᱟᱜ ᱵᱮᱵᱷᱟᱨ ᱚᱪᱚᱜ ᱫᱚ ᱡᱟᱥᱛᱭᱟᱜ ᱡᱚᱠᱮᱫ ᱠᱟᱱᱟ ᱾
The Recognition
About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Growing Tree ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Growing Tree ᱵᱟᱲᱟᱭ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱴᱷᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a coat rack that can accompany children to grow up. Use the concept of saplings grow into towering trees to tell children to understand the growth process of growing tall, so when designing this coat rack, the spiral structure is used to adjust the height of the coat rack, which is convenient for children who keep growing up to use.
- Dimensions & Packaging
- Width 330mm, Depth 330mm, Height 1500mm
- Tags
- Growing, Rack, Children, Sustainable, Spin
- Production Technology
- Geometric elements are used as the shape of hooks, and the same structure is used to adjust their angles and heights, so as to cultivate children's good habits of self storage and arranging clothes, hats and schoolbags. With the bottom disc used for fixing and supporting, the childish appearance and ingenious structural application complement each other.
- Design Challenge
- Systematically think about the relationship between the coat rack and children, and use less materials and smarter structures to satisfy the cognitive feelings of children in their growth stage. Products in life have a certain life cycle. What designers can do is to try to extend the service life of products as much as possible. This concept also conforms to the topic of sustainable design.
- Research
- Thinking from the perspective of children, the designer sought to create a coat rack that would accompany them as they, their needs, and their preferences grew and changed. The Growing Coat Tree was the result.
- Inspiration
- Design Idea:
Through systematic thinking about the relationship between coat racks and children, the designer hopes to use fewer materials and smarter structures to assist children as they grow to understand the concept of growth even better. Products have life cycles, and it is up to the designer to extend their life as much as possible, promoting sustainable design. - Project Duration
- The project started in Zhengzhou in October 2019 and was completed in Zhengzhou in March 2020.
- Operation Flow
- With a smart structure, bright colors, and geometric elements, the Growing Coat Tree will attract children to organize their belongings on their own, form good habits while young, and promote organizational skills as they grow into adults. The sturdy round base ensures stability and provides a safer environment for children.
- Patents
- Patent No：202030188414.8
Patent No：202020690491.8 - Team Members
- Lei Yang、Shaohua Lei、Chengyong Li、Yali Shen、Fei Chen
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