Elysium ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ by Roman Zelenin is a highly esteemed winner of the very prestigious 2021 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱟᱦᱱᱟ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.

ᱠᱟᱥᱟᱜᱟᱦᱱᱟ· 2021

Elysium ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ

by Roman Zelenin

Client: Zelenin

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱟᱦᱱᱟ Category

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The Design

About Elysium ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ

ᱮᱞᱤᱥᱤᱭᱟᱢ ᱢᱮᱱᱟᱜ ᱠᱟᱱᱟ ᱢᱤᱫ ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱦᱟᱢᱤᱝᱵᱟᱨᱰ (hummingbird) ᱫᱚ ᱢᱤᱫ ᱵᱟᱦᱟ ᱠᱷᱚᱱ ᱢᱚᱫᱚ ᱧᱩᱛᱩᱢ ᱟᱠᱟᱫᱟᱭ ᱚᱠᱛᱚ ᱫᱮᱠᱷᱟᱣ ᱟᱠᱟᱫᱟ ᱾ ᱱᱚᱶᱟ ᱠᱟᱹᱢᱤ ᱨᱩᱯᱟ (silver) ᱠᱷᱚᱱ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱟᱨ ᱟᱨᱦᱚᱸ 1848 ᱴᱟᱠᱟ ᱞᱮᱵᱚ ᱨᱮ ᱦᱩᱭᱩᱜ ᱞᱮᱠᱷᱟ (lab-grown) ᱡᱮᱢᱥᱴᱚᱱ ᱥᱟᱶ ᱵᱮᱦᱟᱨ ᱮᱢ ᱟᱠᱟᱫᱟ ᱾ ᱮᱞᱤᱥᱤᱭᱟᱢ ᱨᱮ 31 ᱴᱟᱠᱟ ᱚᱠᱛᱚ ᱠᱚ ᱢᱮᱱᱟᱜᱼᱟ ᱟᱨ ᱢᱩᱬᱩᱛ 116 ᱢᱤᱢᱤ x 116 ᱢᱤᱢᱤ x 165 ᱢᱤᱢᱤ ᱠᱟᱱᱟ ᱾ ᱠᱚᱢᱯᱭᱩᱴᱚᱨ ᱨᱮᱱ ᱠᱟᱹᱢᱤ ᱯᱚᱫᱷᱚᱛᱤ, ᱛᱤᱱ-ᱠᱳᱱᱟ (three-dimensional) ᱯᱨᱤᱴᱤᱝ ᱟᱨ ᱢᱤᱫ ᱯᱮᱴᱮᱱᱴ ᱪᱮᱫ ᱠᱟᱛᱮ ᱪᱷᱟᱯ ᱠᱟᱛᱟ ᱵᱮᱵᱚᱦᱟᱨ ᱠᱟᱛᱮ ᱢᱤᱫ ᱠᱷᱟᱟᱞᱤ ᱪᱳᱨᱩ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱫ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱨᱮᱱ ᱫᱷᱟᱛᱩ ᱚᱠᱛᱟ 0.35 ᱢᱤᱢᱤ ᱛᱟᱦᱮᱸᱱᱟᱭ ᱾ ᱪᱮᱢᱮᱫ ᱢᱮᱱᱟᱠᱷᱟᱱ, ᱪᱤᱲᱤᱭᱟᱹ ᱫᱚ ᱡᱷᱚᱴᱚ ᱢᱤᱫ ᱴᱷᱟᱶ ᱨᱮ ᱢᱮᱭᱟᱫ ᱠᱟᱛᱮ ᱟᱠᱟᱫᱟᱭ, ᱚᱱᱟ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱦᱟᱹᱴᱤᱧ ᱨᱮᱱ ᱠᱮᱸᱫᱨᱟ (centre of mass) ᱫᱚ ᱡᱚᱛᱚᱱ ᱛᱮ ᱦᱤᱥᱟᱹᱵ ᱠᱟᱛᱮ ᱟᱠᱟᱫ ᱠᱟᱱᱟ ᱾ ᱢᱮᱭᱟᱫ ᱚᱠᱛᱟ ᱨᱮ ᱠᱟᱲᱟᱠᱚ ᱨᱮᱱ ᱮᱴᱟᱜ ᱪᱮᱦᱨᱟ (black finish) ᱫᱮᱠᱷᱟᱭ ᱮᱫᱟ, ᱡᱟᱦᱟᱸ ᱴᱷᱮᱱ ᱠᱷᱚᱱ ᱦᱚᱬᱚ ᱨᱮᱱ ᱴᱷᱟᱶᱤᱭᱟᱹ ᱦᱚᱸᱲ-ᱟᱦᱚᱬᱟ (fragile balance) ᱛᱟᱹᱦᱮᱸᱱ ᱠᱚ ᱦᱟᱹᱴᱤᱧ ᱛᱮ ᱩᱫᱩᱜ ᱟᱭ ᱮᱫᱟ ᱾

The Recognition

About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Elysium ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Elysium ᱥᱟᱡᱟᱣ ᱠᱟᱹᱢᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main purpose of the project is to show the perspectives of lab-grown diamonds and 3D printing in the sphere of luxury jewelry. It shows a hummingbird drinking nectar as a symbol of nature and its balance. The stand, on the other hand, has zones of destruction with a dramatic black finish and looks as if it might break any minute. The question is, how long will the flower last, keeping its balance with the stem and feeding the bird on its nectar?
Dimensions & Packaging: 116 mm x 116 mm x 165 mm.
It consists of 31 unique parts.
There are 1848 gems.
The thickness of metal is 0.35mm.
Tags: zelenindeepjewelry, colibri, zeleninworld, finejewelry, artjewelry
Production Technology: The figurine was modelled using mathematical computations and a fully computerised workflow. It consists of 31 unique parts.

To realize the project, a 3D printer was upgraded with its resolution increased up to 5 microns.

The patented technology of direct casting enabled accurate shape geometry and plasticity, and allowed to create an item with the thickness of metal at 0.35mm.

This model is made of silver with lab-grown gemstones. The total weight including the ballast is 110 grams.

Design trivia — the figurine of the bird has only one point of contact with the stem.
Design Challenge: One of the tasks of the project was to demonstrate the possibility of a technology that significantly saves precious metal and allows to realize the forms created by the designer. This is an example of how designer invented technology to implement his ideas, rather than adjusting to the limitations of existing technology.
Research: Our goal was to create the shell that is unlimited in design and to significantly reduce the amount of precious material that we used for the project. We were able to modify the traditional approach to jewelry-making process and create something brand-new. The figure, printed with an accuracy of 10 microns and a shell thickness of 0.35 mm, is a demonstration of the possibilities of our patented technology. It’s hollow, it’s 3-d printed using burned materials, and it’s produced with the help of direct casting. The project took more than 2 years to complete.
Inspiration: The design is a call out to people who love art, humanity and the world. A hummingbird has become the symbol of the brand’s way of thinking — it is as light as hollow jewelry and as fragile as the planet’s health.
Project Duration: The project started in 2018 and was completed in August 2019. In September 2019 it was presented at the Vicenzaoro International Jewelry Show - Vicenzaoro
Operation Flow: One of the difficult engineering tasks was to determine the center of mass of the composition. To achieve realistic bird flight, only one connection point had to be created between the hummingbird and the flower stem. The collapsed stem construction (in the silver figurine) adds the fragility of this balance.
Patents: Patented. Patent No2667227. Roman Zelenin, Maxim Naumov, Alexei Solomaha. 2016. RU
ZELENIN 2018 Roman Zelenin