Bottle in the Dark Nuya Jayga: Advertising Photography (ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ) by Pierluigi Fossa is a highly esteemed winner of the very prestigious 2021 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ Competition Category.
ᱞᱚᱦᱟᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ· 2021
Bottle in the Dark Nuya Jayga: Advertising Photography (ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ)
Client: Pierluigi Fossa Photography
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱷᱚᱴᱚᱜᱨᱟᱯᱷᱤ Category
Verified Award Winner
Verify Award Status for #122085The Design
About Bottle in the Dark Nuya Jayga: Advertising Photography (ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ)
ᱡᱟᱹᱯᱩᱛ ᱟᱹᱰᱤ: Bottle in the Dark ᱢᱮᱱᱟᱜ ᱢᱤᱫ ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱱᱟᱜᱟᱢ ᱠᱟᱞᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ। ᱱᱚᱶᱟ ᱪᱤᱛᱟᱹᱨ ᱨᱮ ᱵᱚᱛᱚᱞ ᱫᱟᱰᱮ ᱴᱟᱸᱰᱨᱟ ᱮᱢ ᱠᱟᱱ ᱮᱠᱴᱟ ᱫᱚ ᱢᱤᱫ ᱠᱩᱸᱫᱟᱭ ᱠᱩᱠᱮ ᱡᱟᱭᱜᱟ ᱨᱮ ᱮᱢᱚᱜᱼᱟ, ᱟᱨ ᱚᱦᱚᱸᱴᱟᱦ ᱛᱟᱨᱩᱢ ᱦᱚᱸ ᱟᱡᱟᱹᱜᱴ ᱠᱚ ᱨᱮ ᱛᱟᱦᱮᱸᱱ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱛᱮ ᱡᱤᱱᱤᱥ ᱨᱮᱭᱟᱜ ᱫᱷᱭᱟᱱ ᱡᱚᱛᱚ ᱮᱠᱴᱟ ᱚᱲᱟᱜᱚᱜᱼᱟ। ᱪᱤᱛᱟᱹᱨ ᱦᱩᱭ ᱡᱟᱭᱜᱟ ᱨᱮ ᱟᱞᱟᱜ ᱟᱞᱟᱜ ᱴᱟᱶ ᱠᱚ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸᱴᱟᱸ ᱵᱚᱛᱚᱞ ᱨᱮᱭᱟᱜ ᱱᱟᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱵᱚᱛᱚᱞ ᱛᱮᱭᱟᱨ ᱠᱟᱱ ᱡᱤᱱᱤᱥ ᱠᱚ ᱚᱞᱚᱜ ᱚᱪᱚᱜᱼᱟ। ᱦᱮᱸᱰᱮ ᱠᱚᱲᱟ ᱟᱨ ᱩᱛᱟᱨ ᱟᱡᱟᱹᱜᱴ ᱫᱚ ᱢᱤᱫ ᱛᱟᱭᱚᱢ ᱚᱠᱚᱭ ᱵᱟᱝ ᱵᱟᱰᱟᱭ ᱫᱚᱦᱚᱭᱼᱟ, ᱟᱨ ᱜᱟᱛᱮ ᱠᱚ ᱥᱟᱶ ᱨᱟᱛᱤ ᱠᱟᱴᱟᱣ ᱠᱟᱱ ᱚᱠᱛᱚ ᱛᱚᱨᱠᱚᱭᱼᱟᱭ। ᱪᱤᱛᱟᱹᱨ ᱫᱚ ᱢᱤᱫ 150 ᱢᱮᱜᱟᱯᱤᱠᱥᱮᱞ ᱰᱤᱡᱤᱴᱟᱞ ᱵᱮᱠ ᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ, ᱟᱨ ᱟᱠᱷᱤᱨ ᱥᱟᱭᱡ ᱫᱚ 70 ᱴᱮ 100 ᱥᱮᱸᱴᱤᱢᱤᱴᱚᱨ ᱟᱨ 300 dpi ᱠᱟᱱᱟ।
The Recognition
About the A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Bottle in the Dark Nuya Jayga: Advertising Photography (ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ) ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Bottle in the Dark Nuya Jayga: Advertising Photography (ᱵᱤᱡᱨᱟᱭ ᱨᱮᱭᱟᱜ ᱟᱠᱧᱟᱨ) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- I created this image
to arouse emotion and mystery for this historic liqueur. The dreamlike setting and the power of light enhance the new bottle design.
The use of special lights and their positioning on the photographic set highlighted the modern design of the bottle. The positioning in the center of the image and the horizon placed at infinity contribute to the best visualization of the product. - Dimensions & Packaging
- Final dimension image 70 x 100 cm 300 dpi
- Tags
- mistery,emotion,night,dreamlike,dream,secret,darkness,atmosphere
- Production Technology
- 150 megapixel digital back
- Design Challenge
- My team and I spent time and work looking for a light that could best enhance the design of the bottle and at the same time create emotion.
- Research
- To create this image we used the best digital hardware and software technologies
- Inspiration
- The modern design and the materials of the bottle were the inspiration to create this image which was used for promotional campaign around the world. The creative process was born starting from the design of the bottle and from the public to whom this product is intended.
The image wants to remember the atmosphere of evenings spent with friends. Mystery and atmosphere.
The design of the bottle and its materials suggested a minimal but not cold setting. - Project Duration
- The project started in July 2019 in Varese and finished in September 2019
- Operation Flow
- The creative process of the image was aimed at catching the attention of the consumer public. Especially the young one.
The idea was to create a dreamlike, mysterious atmosphere that reminded us of special evenings. - Team Members
- Pierluigi Fossa - Opificio42 team
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