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Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ by Nio Life

Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ by Nio Life is a highly esteemed winner of the very prestigious 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱮᱠᱥᱮᱥᱚᱨᱤ Competition Category.


ᱨᱩᱯᱟᱮᱠᱥᱮᱥᱚᱨᱤ· 2022

Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ

by Nio Life

Client: NIO Life

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱮᱠᱥᱮᱥᱚᱨᱤ Category

46,298

Verified Award Winner

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Colors

The Design

About Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ

Tube Collection ᱫoᱠ ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱠoᱣᱟᱜ ᱢᱤᱫ ᱦᱟᱛᱟᱣ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱚᱲᱟᱜ ᱨᱮᱱᱟᱜ ᱟᱨᱟᱢ ᱟᱨ ᱡᱚᱜᱟᱣ ᱫᱤᱱ ᱟᱢ ᱨᱮᱱᱟᱜ ᱪᱟᱞᱟᱣ ᱮᱛᱚᱦᱚᱵ ᱨᱮ ᱟᱜᱩ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱾ ᱱoᱣᱟ ᱦᱟᱛᱟᱣ ᱨᱮ ᱢᱮᱥᱮᱱᱡᱚᱨ ᱛᱷᱩᱞᱤ, ᱵᱩᱨᱤᱯᱷᱠᱮᱥ, ᱴᱚᱴ ᱛᱷᱩᱞᱤ ᱟᱨ ᱵᱮᱠᱯᱮᱠ ᱠᱚ ᱟᱭᱢᱟ ᱢᱟᱯ ᱨᱮ ᱢᱮᱱᱟᱜ-ᱟ, ᱡᱟᱦᱟᱸ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱚᱛᱱᱚᱜ ᱞᱚᱲᱚ ᱠᱚ ᱯᱩᱨᱟᱹᱣ ᱮᱫᱟ ᱾ ᱱoᱣᱟ ᱨᱩᱯ ᱫo ᱵᱟᱵᱚᱞ ᱠᱚᱞᱚᱢ ᱠᱷᱚᱱ ᱟᱣᱟᱥ ᱟᱜᱩ ᱟᱠᱟᱱᱟ ᱟᱨ ᱢᱤᱫ ᱞᱚᱲ, ᱜᱩᱴᱟᱹ ᱨᱟᱠᱟᱵ ᱨᱩᱯ ᱮᱢᱚᱜ-ᱟ ᱾ ᱵᱷᱤᱛᱨᱤ ᱨᱮ ᱦᱟᱯᱟ ᱟᱠᱟᱱ ᱦoᱭ ᱫoᱠ ᱢᱤᱫ ᱴᱟᱡ ᱨᱮᱭᱟᱜ ᱚᱵᱚᱥᱛᱟ ᱛᱮᱭᱟᱨ ᱮᱫᱟ, oᱱᱟᱛᱮ ᱡᱚᱛᱚ ᱛᱷᱩᱞᱤ ᱫoᱠ ᱟᱲ ᱦᱟᱲᱩ ᱟᱞᱚᱢ ᱩᱠᱩ ᱮᱫᱟ ᱾ ᱵᱟᱦᱨᱮ ᱨᱮᱭᱟᱜ ᱠᱟᱯᱲᱟ ᱫoᱠ ᱢᱟᱭᱠᱨoᱯᱷᱟᱭᱵᱟᱨ ᱟᱨ ᱵᱷᱤᱛᱨᱤ ᱨᱮᱭᱟᱜ ᱞᱟᱭᱱᱤᱝ ᱫoᱠ ᱨᱮᱦᱮᱫ ᱠᱟᱱᱟ ᱾ ᱦᱟᱛᱟᱣᱟᱜ ᱢᱟᱯ ᱟᱨ ᱟᱛᱩ, ᱴᱷᱤᱠ ᱴᱷᱟᱶ ᱨᱮ ᱫoᱦᱚ ᱟᱠᱟᱱ ᱠᱷoᱞᱚᱜ ᱡᱟᱭᱜᱟ ᱠoᱣᱟᱜ ᱯᱟᱦᱴᱟ ᱛᱮ ᱡᱚᱛᱚᱱ ᱛᱮ ᱦᱮᱱ ᱮᱢ ᱟᱠᱟᱱᱟ ᱾

The Recognition

About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Tube Collection ᱚᱛ�noᱜ ᱠᱟᱹᱢi: ᱚᱛᱱᱚᱜ ᱛᱷᱩᱞᱤ ᱡᱚᱛᱚᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The formed travel collection for NIO focuses on bringing the comfort and security of home with you as your move from A to B. It refers to your home space but also the key feature of the collection, bringing softness and protection.
Dimensions & Packaging
Multi dimensions
Production Technology
Fabric: microfiber; Lining: 100% cotton
Design Challenge
The challenge in the design was primarily to find an ideal dimension that would provide both mobility and capacity. While the bubble column-based form ensures a unique design, it also brings a unique technical challenge. The product needed to provide a pick-and-place point as wide as possible in an extremely compact body and to guarantee a pleasing external curve. The designers therefore paid particular attention to minimizing the size of the gaps and their location.
Research
Aligned with the NIO brand, the collection embodies a mobile, open, sustainable and positive future, utilizing the best practice in recycling and material technology. Taking cues from familiar interior spaces, the collection offers the comforts of home to the next generation, nomadic, eco-conscious NIO user.
Inspiration
The product is inspired by the common bubble column in life, with a unique soft and wrapping feeling. The air wrapped inside gives the user a sense of suspension, making the product less visually heavy. The series provides users with a metaphor about home, so that they can experience such comfortable feeling at any time.
Project Duration
Opening of the project in 2018/8, first sale in 2020/2.
Operation Flow
The series of products provide users with a variety of choices, including messenger bags, briefcases, Tote bags and backpacks, to meet the different travel needs of users.
Team Members
NIO Life
Tom Dixon

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