Fresh ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱴᱤᱠᱟᱣᱤ ᱩᱛᱯᱟᱫ Competition Category.
ᱞᱚᱦᱟᱴᱤᱠᱟᱣᱤ ᱩᱛᱯᱟᱫ· 2022
Fresh ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ
by Deyin Zhang
Client: Zhejiang University
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱴᱤᱠᱟᱣᱤ ᱩᱛᱯᱟᱫ Category
Verified Award Winner
Verify Award Status for #139753The Design
About Fresh ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ
Fresh ᱢᱮᱱᱟᱜ-ᱟ ᱢᱤᱫ ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱡᱟᱦᱟᱸ ᱚᱲᱟᱜ ᱨᱮ ᱡᱚᱢ ᱠᱟᱱ ᱠᱟᱲᱟᱢ ᱨᱮᱭᱟᱜ ᱟᱯᱚᱨᱟᱠᱚᱠ ᱠᱚᱢᱤ ᱞᱟᱹᱜᱤᱫ ᱰᱤᱡᱟᱭᱤᱱ ᱦᱩᱭᱮᱱᱟ ᱾ Fresh ᱥᱩᱯᱟᱨᱢᱟᱨᱠᱮᱴ ᱨᱮᱭᱟᱜ ᱠᱤᱨᱤᱱ ᱞᱤᱥᱴᱠᱚ ᱥᱠᱮᱱ ᱠᱚᱨᱟᱣ ᱠᱟᱛᱮ ᱠᱤᱨᱤᱱ ᱟᱠᱟᱱ ᱡᱚᱢ ᱠᱚ ᱨᱮᱠᱚᱰ ᱚᱲᱟᱜ ᱠᱟᱛᱮ, ᱟᱨ ᱵᱮᱵᱦᱟᱨᱤᱭᱟᱹ ᱠᱚ ᱟᱭᱛᱮᱢ ᱠᱚ ᱢᱤᱫ ᱵᱟᱨᱴᱩᱣᱟᱞ ᱨᱮᱯᱷᱨᱤᱡᱚᱨᱮᱴᱚᱨ ᱥᱟᱦᱴᱟ ᱨᱮ ᱡᱚᱲᱟᱣ ᱫᱟᱲᱮᱭᱟᱜ-ᱟᱭ ᱾ ᱟᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ ᱡᱟᱦᱟᱸ ᱟᱭᱛᱮᱢ ᱨᱮᱭᱟᱜ ᱡᱦᱟᱢᱟᱜ ᱚᱠᱛᱚ (shelf life) ᱴᱨᱮᱠ ᱫᱟᱲᱮᱭᱟᱜ-ᱟ, ᱟᱨ ᱡᱟᱛᱟᱸᱜ ᱛᱟᱡᱟ ᱛᱟᱦᱮᱸᱱ-ᱟ ᱟᱨ ᱡᱟᱴᱟᱸᱜ ᱵᱟᱝ ᱛᱟᱦᱮᱸᱱ-ᱟ, ᱟᱨᱮ ᱠᱟᱛᱮ ᱟᱨᱟᱝ, ᱦᱚᱲᱦᱚᱲ ᱟᱨ ᱟᱨᱟᱜ ᱨᱚᱝ ᱨᱮᱭᱟᱜ ᱯᱨᱚᱢᱯᱴ ᱵᱚᱠᱥ ᱠᱚ ᱠᱟᱛᱮ ᱨᱮᱠᱚᱫ ᱠᱚ ᱢᱟᱨᱠ ᱮᱫᱟᱭ ᱾ ᱨᱤᱢᱟᱭᱠᱚ ᱵᱮᱵᱦᱟᱨᱤᱭᱟᱹ ᱠᱚᱟᱜ ᱡᱚᱢ ᱠᱚᱜ ᱟᱯᱟᱲ ᱠᱟᱱ ᱛᱟᱭᱚᱢ ᱮ ᱡᱚᱢ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱫᱟᱭ ᱾ Fresh ᱥᱟᱯᱛᱟ-ᱦᱚᱲ ᱡᱚᱢ ᱟᱯᱟᱲ ᱨᱤᱯᱚᱨᱴ ᱟᱨ ᱡᱚᱢᱟᱹ ᱠᱟᱱ ᱴᱚᱴᱟᱞ ᱦᱤᱥᱟᱹᱵᱠᱚ ᱦᱮᱡ ᱮᱫᱟᱭ ᱡᱟᱦᱟᱸ ᱥᱚᱥᱴᱮᱱᱮᱵᱚᱞ ᱡᱚᱢ ᱠᱚᱢᱤ ᱠᱮ ᱩᱛᱥᱟᱦᱤᱛ ᱫᱟᱲᱮᱭᱟᱜ-ᱟ ᱾ ᱮᱱᱮᱢ ᱟᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ iOS ᱟᱨ Android ᱨᱮ ᱢᱮᱴᱟᱣ ᱟᱠᱟᱱᱟ ᱾
The Recognition
About the A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Fresh ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Fresh ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
- Dimensions & Packaging
- Launched on IOS and Android
- Tags
- refrigerator assistant, app, sustainable consumption, reduce food waste
- Production Technology
- People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
- Design Challenge
- When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
- Research
- With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
- Inspiration
- It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
- Project Duration
- This project started in January 2022 in Hangzhou, China, and it is still under developing.
- Operation Flow
- First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
- Team Members
- Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo
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