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Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ by Wallrus Design Studio

Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2022

Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ

by Wallrus Design Studio

Client: Lenza Lenzy Clothes Clinic

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category

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Verified Award Winner

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Colors

The Design

About Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ

ᱞᱮᱱᱡᱟ ᱞᱮᱱᱡᱤ ᱚᱠᱟ ᱠᱟᱯᱲᱟ (ᱡᱟᱢᱟ) ᱠᱞᱤᱱᱤᱠ ᱞᱟᱹᱜᱤᱫ ᱮᱠᱟ ᱵᱨᱟᱸᱰ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱫᱮᱠᱷᱟᱣ-ᱯᱚᱨᱤᱪᱟᱭ (visual identity) ᱠᱟᱹᱨᱭᱟᱹ ᱠᱟᱱᱟ, ᱚᱠᱟ ᱡᱟᱢᱟᱠᱚᱣᱟᱜ ᱥᱮᱶᱚᱥ ᱟᱨ ᱮᱴᱟᱜᱚᱣᱟᱜ ᱮᱠᱟ ᱥᱮᱣᱟᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱴᱷᱮᱱ ᱟᱠᱟᱱᱟ। ᱱᱚᱶᱟ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱚᱲᱮ ᱚᱲᱮ ᱠᱟᱛᱷᱟ ᱛᱮ ᱵᱟᱹᱱᱟᱣ ᱮᱱᱟ, ᱮᱛᱦᱚᱵ ᱠᱟᱱᱟ ᱵᱨᱟᱸᱰ ᱧᱩᱛᱩᱢ ᱟᱨ ᱵᱨᱟᱸᱰ ᱠᱟᱛᱷᱟ ᱠᱷᱚᱱ, ᱟᱨ ᱛᱟᱲᱟᱢ ᱠᱟᱱᱟ ᱵᱨᱟᱸᱰ ᱯᱩᱛᱷᱤ, ᱞᱚᱜᱚ ᱜᱟᱭᱤᱫᱞᱟᱭᱤᱱ, ᱫᱮᱠᱷᱟᱣ-ᱯᱚᱨᱤᱪᱟᱭ ᱯᱩᱛᱷᱤ, ᱚᱲᱟᱜ ᱥᱩᱴᱟᱣ (interior decoration), ᱢᱩᱦᱶᱟᱛ ᱪᱤᱛᱟᱹᱨ (motion graphics) ᱟᱨ ᱵᱤᱡᱩᱞᱤ-ᱜᱟᱶᱟᱣ ᱚᱠᱛᱚ। ᱠᱟᱜᱚᱡ, ᱠᱟᱯᱲᱟ, ᱫᱟᱨᱩ, ᱥᱴᱤᱠᱟᱨ, ᱚᱯᱷᱥᱮᱴ ᱪᱷᱟᱯᱟ ᱟᱨ ᱰᱤᱡᱤᱴᱟᱞ ᱪᱷᱟᱯᱟ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ। ᱠᱞᱤᱱᱤᱠ ᱠᱚ ᱪᱟᱞᱟᱣ ᱠᱟᱛᱮ ᱡᱟᱦᱟᱸ ᱞᱮᱠᱟᱛᱮ ᱠᱟᱹᱢᱤ ᱮᱫᱟ, ᱚᱱᱟ ᱵᱟᱵᱚᱛ ᱚᱸᱰᱨᱟᱹ (research) ᱛᱮ ᱢᱩᱞ ᱵᱮᱱᱟᱣ ᱵᱟᱵᱚᱛ ᱨᱟᱹᱥᱛᱟ ᱩᱫᱩᱜ ᱠᱮᱫᱟ, ᱪᱮᱫᱟᱜ ᱪᱮᱫ ᱚᱠᱟᱛᱮᱭᱟᱸ ᱱᱚᱶᱟ ᱞᱮᱠᱟᱱ ᱡᱟᱢᱟ ᱠᱞᱤᱱᱤᱠ ᱵᱟᱭ ᱛᱟᱦᱮᱸᱱ ᱠᱟᱱᱟ ᱦᱟᱛᱟᱣᱛᱮ।

The Recognition

About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Lenza Lenzy Clothes Clinic ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱸᱴᱤᱴᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Lenza Lenzy branding and brand identity design is one of our great best projects that we worked on it with all of our love and inspirations. Lenza Lenzy project made with a very deep layer of branding. We started working on this project by brand naming then write a brand story and still working until staff training finished. We designed many things for this project such as: Brand book, Logo guideline, Vi book, Decoration, Motion graphics, Brand Story, Advertising and etc.
Dimensions & Packaging
Lenza Lenzy had a 120m x 30m of clothes clinic
Tags
Clothes clininc, Branding, brand design, brand story
Production Technology
We used many materials and techniques for making visual identity of this project such as: Paper, Fabric, Offset printing, Digital printing, Stickers, Wood and etc.
Design Challenge
The main and important challenge of this project researching program is about that there was not exist any clothes clinic before this project. So we had to create many things.
Research
There are a lot of researching program for this project.
Inspiration
Lenza Lenzy is the first and currently the only clothes clinic in Iran. Lenza Lenzy is committed to provide distinguished services with the highest quality. all garments feel better in Lenza Lenzy clothes clinic. This few sentence where things that drive us to work on this project. Lenza Lenzy is very special because there is not any competitor for it in Iran and there is only three or four clothes clinics exist in around the world. So, we put all of our ability, knowledge and love in this project
Project Duration
Start: Apr 2020 End: Dec 2021
Operation Flow
Lenza Lenzy cloth clinic is a place to brings a good sence for their customers and clothes. This clinic is truly like a hospital for all type of clothes.
Patents
Copyright 2020 Lenz Lenzy clothes clinic. All right reserved.
Team Members
Deign director: Iman Ale Mozaffar
Creative director: Matin Mirzaei
Strategy manager: Kianoosh Atashi
Copywriter: Saman Sedighzadeh
Illestrator: Matin Mirzaei
Image Credits
Wallrus design studio

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