ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Topys - Huimeng Li ᱨᱮᱱᱟᱜ Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ

Topys - Huimeng Li ᱨᱮᱱᱟᱜ Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2023

Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ

Topys - Huimeng Li ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Topys

ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#148121 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ ᱢᱮᱱᱠᱷᱟᱱ ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱠᱚᱲᱟᱹ ᱠᱟᱫ ᱠᱚ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱛᱮ ᱦᱟᱹᱴᱤᱧ ᱡᱤᱭᱚᱱ ᱨᱮ ᱨᱚᱸᱜ ᱦᱮᱡ ᱠᱟᱛᱮ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱭᱳᱢ ᱯᱟᱴᱟ ᱠᱚ ᱨᱮ ᱡᱚᱛᱚ ᱨᱠᱚᱢ ᱥᱩᱭᱴ ᱠᱚ ᱟᱜ ᱡᱟᱭᱜᱟ ᱨᱮ 54 ᱴᱟᱝᱤ ᱴᱟᱝᱤ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱢᱮᱱᱟᱜᱼᱟ ᱾ ᱨᱟᱡᱟ-ᱥᱟᱦᱮᱵ ᱯᱟᱴᱟ ᱠᱚ ᱠᱮᱞᱚᱭᱰᱚᱥᱠᱳᱯ (kaleidoscope) ᱠᱷᱚᱱ ᱟᱹᱠᱷᱲᱟ ᱠᱟᱱᱟ, ᱚᱱᱰᱮ ᱮᱴᱮᱡ ᱨᱮᱭᱟᱜ ᱯᱟᱴᱟ ᱠᱚ ᱨᱮ ᱵᱮᱠᱟᱭᱫᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱠᱟᱴᱷᱟᱹᱭᱛᱟᱝ ᱠᱚ ᱢᱮᱱᱟᱜᱼᱟ ᱾ ᱚᱱᱟ ᱯᱟᱴᱟ ᱠᱚ 310 gsm ᱫᱟᱜ ᱵᱟᱝ ᱪᱩᱭ ᱦᱚᱸ ᱯᱩᱨᱟᱹᱣ ᱵᱞᱮᱠ ᱠᱳᱨ ᱥᱴᱚᱠ ᱨᱮ, ᱢᱮᱴ ᱯᱷᱤᱱᱤᱥ ᱟᱨ ᱠᱳᱨᱚᱱᱰᱮᱰ ᱠᱚᱨᱱᱚᱨ ᱛᱮ ᱪᱷᱟᱯᱟᱭᱮᱱᱟ ᱾ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱨᱮ ᱚᱱᱟ 12 ᱚᱠᱟ ᱪᱤᱛᱟᱹᱨ ᱟᱨᱦᱚᱸ ᱢᱟᱲᱟᱝ ᱠᱟᱛᱮ 250 gsm ᱚᱠᱟ ᱟᱡᱟᱸ ᱠᱟᱜᱚᱡ ᱨᱮ ᱮᱥᱮᱫ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱮᱴᱟᱜ ᱨᱮᱭᱟᱜ ᱞᱟᱭᱤᱱ ᱚᱲᱟᱜ ᱛᱟᱦᱮᱸᱱᱟ, ᱡᱟᱦᱟᱸ ᱛᱮ ᱡᱟᱛᱚ ᱠᱟᱜᱚᱡ ᱠᱚ ᱯᱳᱥᱴᱚᱨ ᱠᱚ ᱦᱚᱸ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱜ ᱩᱫᱮᱥ ᱠᱟᱱᱟ ᱡᱮ ᱥᱟᱫᱷᱟᱨᱚᱬ ᱢᱟᱦᱟ ᱠᱚ ᱨᱮ ᱦᱩᱭᱩᱜ ᱟᱫᱮᱨ ᱜᱟᱱ ᱡᱤᱭᱚᱱ ᱨᱮ ᱦᱟᱹᱴᱤᱧ ᱮᱢ ᱦᱚᱪᱚᱭ ᱠᱟᱱᱟ ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Pattern Play ᱯᱮᱴᱟᱹᱨᱱ ᱯᱞᱮ, ᱭᱳᱢ ᱯᱟᱴᱟ ᱟᱨ ᱠᱟᱭᱞᱮᱸᱰᱟᱨ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Pattern Play! is Design For You’s newest series, a TOPYS project that aims to enliven daily objects with design power. The designer plays with patterns and colors, dots, and lines, and put them on playing cards and a calendar. 54 unique illustrations with unbridled imagination make one-of-a-kind playing cards. They can also be used as tarot cards, or bookmarks... 12 artworks are enlarged and paired with one-liners from editors to make the calendar. They can also be posters that light up your living room, office, favorite corner, and your 2023. The team hopes these two beautiful non-standard products will stir up a little splash in ordinary daily life and bring the most joy and inspiration to you. Pattern Play, Pattern Fun!
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Playing Cards: 63mm x 88mm x 19mm
Calendar: 270mm x 430mm
ᱴᱮᱜ ᱠᱚ
product design, illustration, graphic design, playing cards, entertainment, recreational, home decoration, lifestyle
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
'Pattern Play!'' Playing Cards was made with 310 gsm waterproof card stock paper, matte cover finish, and rounded corners, double-sided solid color printing. The calendar was made with 250 gsm specialty paper which was printed in solid color with a tear-off line.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The main challenge in the creative process is to balance originality and practicality. The designer has to follow design rules for playing cards while trying to separate them from standard products. Instead of spades, hearts, diamonds, and clubs, 54 unique illustrations were created for each card. J, Q, and K are kaleidoscope-inspired. A to 10 are irregular patterns and shapes. Jokers are TOPYS's IP little ghost. The team also did several internal tests and spent a lot of time adjusting the size and colors of the letters and numbers to make sure they were easy to read and play with.
ᱜᱚᱵᱮᱥᱚᱱᱟ
As a first-timer, the team did a lot of research on different types, printing techniques, and materials of playing cards, wanting to make sure that it is a top-quality product with top designs. We studied many cases ranging from big companies like Art of Play, and Bicycle to small local labels. Then we compared many suppliers and paid factory visits. With in-depth research, the team decided to produce in poker size, which allows more visuals, and with international standard 310 gsm black core card, matte cover finishes to provide a premium playing experience, even for daily recreational activities.
ᱯᱨᱮᱨᱚᱱᱟ
People have taken unprecedented safety measures during COVID-19. Being socially isolated for so long makes everyone feel more or less lonely or depressed. And thus the designer wants to create designs with vivid, bold colors within organic patterns and shapes to inject positivity and hope into people's daily life. The team chose playing cards as the main product in hopes to provide a refreshing and special entertainment experience for family and friends, while a colorful eye-catching calendar can brighten up and energize any space as a nice decoration.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
It was started in July 2022 in Shenzhen and went on sale in November 2022 in Shenzhen.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
Daily recreational activity and home decoration
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Illustrator & Motion Designer: Huimeng Li
Art Director: Silin Chen
Project Manager: Jing Lin
Planners: Jing Lin, Xiwen Wang
Photographer: Zichen Yang
Editor: Yun Ji
PR: Wanjun Xie
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
IP / COPYRIGHT / IMAGE / PHOTO / SOUND / VIDEO CREDITS
Image #1-5: Photographer Zichen Yang, Pattern Play!, 2022.
Image #1-5: Creator Huimeng Li, Pattern Play!, 2022.

Video Credits:
Motion Graphics by Huimeng Li.

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ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ

ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ

ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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