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Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit by PepsiCo Design and Innovation

Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2023 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱥᱟᱢᱟᱡᱤᱠ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱠᱟᱥᱟᱥᱟᱢᱟᱡᱤᱠ· 2023

Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit

by PepsiCo Design and Innovation

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱥᱟᱢᱟᱡᱤᱠ Category

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The Design

About Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit

Gatorade x Go Rigo ge cycle chalak ko lagit ban'akan latar bhirin ar isport sagai kagoj kit reyak sim sankhya (limited edition) collection kana. Nowa collection ke Gatorade ar Go Rigo Go barea rasika lagit tehen'lena, ar hatin taka do Colombia reyak Department of Antioquia rayak uttar dishom re mena Los Yarumos Cycling School ke gotic lagit lagaoak'lena. Nowa design ko Colombia reyak deshko surface (landscape) taben design akana. Buru ar dara reyak motif ko latar bhirin ar kagoj kit barabar re nel dhabkaoa. Nowa motif ko cycle chalak ko reyak hormo ar jotoare kilometre chalak lekhaeko dela ar tayom kam ko taben ohoi kana.

The Recognition

About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Gatorade x Go Rigo Latar Bhirin, Isport Sagai Kagoj Kit ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Recently, Gatorade collaborated with Go Rigo Go! to create an enticing new offer for its consumers: an exclusive clothing line and sports accessories available for a limited time only and supporting a social cause. Proceeds from the sale of Gatorade x Go Rigo Go! benefitted the Los Yarumos Cycling School, located in the northern area of the Department of Antioquia.
Inspiration
The team drew design inspiration for this collaboration from the beauty of the Colombian landscapes athletes explore as they navigate their cycling journey. The mountain and valley motifs woven throughout the Gatorade x Go Rigo Go! collection represents the passion and dedication that every cyclist devotes to each kilometer they ride, knowing there will be obstacles and challenges, but never losing sight of the goal of breaking through their own limits.

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