ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Xingcheng Zhu ᱨᱮᱱᱟᱜ Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ

Xingcheng Zhu ᱨᱮᱱᱟᱜ Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ ᱢᱚᱵᱟᱭᱤᱞ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2024 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱞᱚᱦᱟᱢᱚᱵᱟᱭᱤᱞ· 2024

Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ

Xingcheng Zhu ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: XC Studio

ᱢᱚᱵᱟᱭᱤᱞ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

17,170

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#152485 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱵᱟᱵᱚᱛ ᱛᱮ

Greenfun ᱢᱮᱱᱟᱜ-ᱟ ᱢᱤᱭᱟᱜ ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱡᱟᱦᱟᱜ ᱮᱴᱚᱦᱚᱵ ᱮᱢᱚᱸ ᱠᱟᱱᱟ ᱟᱸᱴᱤ ᱥᱚᱦᱭᱤ ᱚᱲᱟᱜ ᱟᱨ ᱠᱷᱚᱸᱡᱽᱤ ᱚᱠᱛᱚ ᱟᱛᱟᱱ ᱡᱚᱛᱚᱱ ᱛᱮ ᱠᱟᱠᱟᱛᱮᱭᱟᱜ-ᱟ ᱞᱟᱹᱜᱤᱛ ᱾ ᱵᱮᱵᱷᱟᱨᱤᱭᱟᱜᱠᱚ ᱟᱠᱟᱛ ᱨᱮᱭᱟᱜ ᱟᱸᱴᱤᱠᱚ ᱚᱠᱛᱚ ᱚᱱᱚᱞᱤᱭᱟᱜ ᱥᱢᱟᱨᱴᱯᱷᱚᱱ ᱛᱮ ᱵᱟᱲᱟᱭ ᱠᱚᱭᱟ ᱟᱨ ᱟᱡ ᱵᱟᱹᱲᱤ ᱨᱮ ᱡᱤᱴᱮ ᱨᱩᱯ ᱠᱚ ᱦᱚᱸ ᱮᱢᱟᱜ-ᱟᱭ ᱾ ᱠᱟᱦᱱᱤ ᱟᱨ ᱵᱟᱠᱛᱮ ᱡᱮᱠᱟᱛᱮ ᱟᱸᱴᱤᱠᱚ ᱟᱸᱨᱚ ᱠᱷᱚᱸ ᱟᱨᱦᱚᱸ ᱛᱮ ᱠᱩᱲᱤ ᱦᱮᱡ ᱠᱟᱱᱟ, ᱩᱱᱩᱫᱩᱜ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱦᱚᱸ ᱛᱟᱦᱮᱸ ᱚᱲᱟᱜ ᱨᱮ ᱜᱚᱴᱟ ᱟᱸᱴᱤ ᱡᱟᱦᱟᱸ ᱠᱚ ᱟᱸᱡᱚᱢ ᱞᱟᱹᱠᱛᱤ ᱢᱮᱱᱟᱜ-ᱟ ᱟᱡ ᱡᱮᱡ ᱨᱮ ᱧᱟᱢ ᱞᱟᱹᱜᱤᱛ ᱜᱚᱲᱚ ᱮᱢᱟᱜ-ᱟᱭ ᱾ ᱜᱟᱛᱮᱫᱠᱚ ᱠᱷᱚᱸ ᱡᱚᱛᱚ ᱮᱛᱦᱚᱵ ᱨᱮᱭᱟᱜ ᱠᱟᱹᱢᱤ ᱠᱚ ᱨᱮ ᱡᱩᱲᱟᱣ ᱞᱟᱹᱜᱤᱛ ᱦᱩᱲᱟᱹᱲ ᱮᱢᱟᱠ ᱠᱟᱱᱟ, ᱟᱨ ᱵᱟᱹᱲᱤ ᱠᱚ ᱦᱚᱸ ᱦᱮᱡ ᱮᱦᱚᱵ ᱮᱢᱚᱸ ᱞᱟᱹᱠᱛᱤ ᱟᱸᱴᱤ ᱟᱸᱡᱚᱢ ᱠᱟᱛᱮ ᱾ ᱱᱚᱶᱟ ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ ᱠᱚ ᱛᱮ ᱧᱟᱢ ᱠᱟᱛᱮ ᱠᱨᱮᱰᱤᱴᱠᱚ ᱛᱮ ᱥᱟᱛᱭᱟᱹᱜ ᱟᱸᱴᱤ ᱠᱤᱨᱤᱸ ᱨᱮ ᱰᱤᱥᱠᱟᱩᱸᱴ ᱧᱟᱢ ᱢᱮᱭᱟᱜ-ᱟ ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Greenfun ᱢᱚᱵᱟᱭᱤᱞ ᱮᱯᱞᱤᱠᱮᱥᱚᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
ᱴᱮᱜ ᱠᱚ
App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
ᱜᱚᱵᱮᱥᱚᱱᱟ
Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
ᱯᱨᱮᱨᱚᱱᱟ
According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
No
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
All images are credited by the designer Xingcheng Zhu.

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ