Cloud Living Room ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ (Corporate Logo) by Xiaobing Cheng is a highly esteemed winner of the very prestigious 2025 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱜᱨᱟᱯᱷᱤᱠ· 2025
Cloud Living Room ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ (Corporate Logo)
Client: Cloud Living Room
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category
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- Verified Award Winner
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The Design
About Cloud Living Room ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ (Corporate Logo)
Cloud Living Room ᱫᱚ ᱥᱮᱱᱡᱮᱱ (Shenzhen) ᱨᱮᱱᱟᱜ ᱢᱤᱫᱴᱟᱹᱝ ᱥᱟᱦᱟᱨ ᱯᱨᱚᱫᱚᱨᱥᱚᱱᱤ ᱟᱨ ᱫᱟᱨᱟᱢ ᱡᱟᱭᱜᱟ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱢᱤᱫ ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱡᱷᱟᱨᱠᱟ ᱨᱮᱱᱟᱜ ᱵᱤᱪᱟᱹᱨ ᱪᱮᱛᱟᱱ ᱨᱮ ᱛᱤᱸᱜᱩ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱥᱟᱦᱟᱨ ᱟᱨ ᱩᱱᱤᱭᱟᱜ ᱟᱜᱟᱢ ᱨᱮᱱᱟᱜ ᱧᱮᱞ ᱫᱚ ᱯᱷᱨᱮᱢ ᱨᱮ ᱩᱫᱩᱜᱟᱭ᱾ ᱢᱚᱰᱩᱞᱟᱨ ᱨᱩᱯ ᱫᱚ ᱡᱷᱟᱨᱠᱟ ᱡᱷᱤᱡᱽ ᱨᱮᱱᱟᱜ ᱪᱟᱞᱟᱣ ᱠᱷᱚᱱ ᱦᱟᱛᱟᱣ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱱᱚᱶᱟ ᱫᱚ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱱᱟᱜ ᱠᱟᱹᱢᱤ ᱨᱮ ᱵᱮᱵᱷᱟᱨᱚᱜ ᱥᱞᱟᱭᱰᱟᱨ ᱦᱤᱥᱟᱹ ᱠᱚ ᱦᱚᱸ ᱩᱭᱦᱟᱹᱨ ᱚᱪᱚᱭᱟ᱾ ᱱᱚᱶᱟ ᱞᱚᱜᱚ ᱫᱚ ᱥᱚᱱᱟ ᱟᱱᱩᱯᱟᱛ (golden ratio) ᱪᱮᱛᱟᱱ ᱨᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ ᱟᱨ Pantone ᱥᱯᱚᱴ ᱨᱚᱝ ᱛᱮ ᱪᱷᱟᱯᱟ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮᱱᱟᱜ ᱩᱫᱮᱥ ᱫᱚ ᱡᱷᱤᱡᱽ ᱵᱚᱫᱚᱞ ᱩᱫᱩᱜ ᱟᱨ ᱥᱟᱦᱟᱨ ᱞᱟᱠᱪᱟᱨ ᱥᱟᱶ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱡᱩᱲᱟᱹᱣ ᱠᱟᱱᱟ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Cloud Living Room ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ (Corporate Logo) ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Cloud Living Room ᱠᱚᱢᱯᱟᱱᱤ ᱞᱚᱜᱚ (Corporate Logo) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Cloud Living Room symbolizes a reception space at the pinnacle of the city, serving as a bridge connecting the city and the future, people and space, resources and opportunities. "Cloud" represents height and vision, reflecting the project's strategic position at the city's peak, offering a panoramic perspective of the overall landscape. It aims to create an intelligent and futuristic urban exhibition space, providing a platform for interaction, exchange, and experiential display for citizens,
- Dimensions & Packaging
- Packaging box: 400mm * 330mm * 65mm
- Tags
- Design, logo design, Science and Technology Humanities
- Production Technology
- logo design employs the golden ratio, and the materials are printed using Pantone spot colors.
- Design Challenge
- The challenge of this project lies in how to integrate urban intelligence with culture, using graphical methods to convey the concept of a window, and better incorporate technological interactive actions to create a sense of immersion for people.
- Research
- Research Type:This study is interdisciplinary, integrating design aesthetics, brand strategy, and consumer psychology.
- Inspiration
- The Cloud Living Room logo is centered around the concept of a "window," symbolizing the ability to see the beauty and future of the city through this frame. It aims to present the city's culture, developmental achievements, and future vision to the world. The modular design, inspired by the opening form of windows, reflects both the openness and inclusiveness of the space, while also echoing the slider components in technological interactions.
- Project Duration
- The project was established in Shenzhen in 2023.
- Operation Flow
- The Cloud Living Room incorporates human-computer interaction devices, allowing audiences to immerse themselves in the city's culture, developmental achievements, and future vision. The modular slider components enable clear and intuitive page-turning operations, facilitating faster transitions between pages.
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