Japanese Taste ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ by Shunsuke Ohe is a highly esteemed winner of the very prestigious 2026 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱟᱨ ᱯᱨᱚᱫᱟᱨᱥᱚᱱᱤ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱠᱟᱥᱟᱵᱷᱤᱛᱨᱤ· 2026
Japanese Taste ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ
by Shunsuke Ohe
Client: Shunsuke Ohe
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱵᱷᱤᱛᱨᱤ Category
Verified Award Winner
Verify Award Status for #183559The Design
About Japanese Taste ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ
ᱡᱟᱯᱟᱱᱤᱡᱽ ᱴᱮᱥᱴ ᱫᱚ ᱡᱟᱯᱟᱱ ᱨᱮᱭᱟᱜ ᱠᱭᱳᱴᱚ ᱥᱴᱮᱥᱚᱱ ᱨᱮ ᱢᱮᱱᱟᱜ ᱢᱤᱫᱴᱟᱝ ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱫᱩᱠᱟᱹᱱ ᱨᱮ ᱡᱟᱯᱟᱱ ᱡᱟᱠᱟᱛ ᱨᱮᱱ ᱠᱟᱹᱨᱤᱜᱟᱹᱨ ᱠᱚ, ᱪᱟᱥᱟ ᱠᱚ ᱟᱨ ᱛᱮᱭᱟᱨᱤᱡ ᱠᱚᱣᱟᱜ ᱛᱮᱭᱟᱨᱟᱜ ᱦᱟᱹᱛᱤᱭᱟᱹᱨ ᱥᱟᱺᱦᱤᱭᱟᱹᱨ, ᱡᱚᱢᱟᱜ ᱧᱩᱭᱟᱜ, ᱥᱟᱠᱮ, ᱥᱚᱦᱚᱡ ᱡᱤᱱᱤᱥ ᱟᱨ ᱫᱤᱱᱟᱹᱢ ᱦᱩᱱᱟᱹᱨ ᱨᱮᱭᱟᱜ ᱡᱤᱱᱤᱥ ᱠᱚ ᱩᱫᱩᱜ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ᱾ ᱵᱷᱤᱛᱨᱤ ᱛᱮᱭᱟᱨ ᱫᱚ ᱡᱟᱯᱟᱱᱤ ᱢᱤᱱᱤᱢᱟᱞᱤᱡᱚᱢ ᱞᱮᱠᱟᱛᱮ ᱦᱩᱭ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸᱨᱮ ᱥᱟᱡᱟᱣ ᱪᱤᱛᱟᱹᱨ ᱵᱟᱫᱟᱞ ᱛᱮ ᱡᱟᱭᱜᱟ, ᱢᱟᱨᱥᱟᱞ, ᱩᱢᱩᱞ ᱟᱨ ᱥᱟᱺᱜᱤᱧ ᱛᱟᱦᱮᱸᱱ ᱨᱮᱭᱟᱜ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭ ᱟᱠᱟᱱᱟ᱾ ᱦᱮᱸᱫᱮ ᱨᱚᱝ ᱨᱮᱭᱟᱜ ᱵᱟᱦᱨᱮ ᱦᱤᱥᱟᱹᱵ ᱫᱚ ᱠᱟᱴ, ᱫᱷᱤᱨᱤ ᱟᱨ ᱠᱚᱢᱚᱞ ᱢᱟᱨᱥᱟᱞ ᱛᱮ ᱛᱮᱭᱟᱨᱟᱜ ᱞᱚᱞᱚ ᱵᱷᱤᱛᱨᱤ ᱠᱚ ᱜᱮᱨᱮᱫᱟᱜ ᱠᱟᱱᱟ᱾ ᱛᱟᱞᱟ ᱨᱮ ᱢᱮᱱᱟᱜ ᱢᱟᱨᱟᱝ ᱴᱮᱵᱩᱞ ᱫᱚ ᱩᱫᱩᱜ ᱡᱟᱭᱜᱟ ᱟᱨ ᱢᱟᱸᱪ ᱵᱟᱨᱭᱟ ᱞᱮᱠᱟᱛᱮ ᱠᱟᱹᱢᱤᱭᱟ, ᱟᱨ ᱥᱤᱫᱷᱟᱹ ᱛᱤᱧᱜᱩ ᱡᱟᱹᱞᱤ ᱡᱤᱱᱤᱥ ᱠᱚ ᱰᱷᱮᱨ ᱰᱷᱟᱹᱠᱤ ᱮᱢ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱪᱟᱞᱟᱜ ᱦᱮᱡᱚᱜ ᱡᱟᱭᱜᱟ ᱫᱚ ᱞᱟᱠᱪᱟᱨ ᱧᱟᱯᱟᱢ ᱡᱟᱭᱜᱟ ᱛᱮ ᱵᱚᱫᱚᱞ ᱮᱫᱟᱭ᱾
The Recognition
About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Japanese Taste ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Japanese Taste ᱠᱤᱨᱤᱧ ᱟᱠᱷᱲᱟ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Japanese products featured here range widely, from crafts and food to sake, cosmetics and everyday essentials. However, these are not merely commodities. They embody the local climate, materials and techniques, the philosophy of their makers, and the aesthetic sensibilities cultivated by the Japanese people. Consequently, this space aims to serve as a vessel that quietly draws out the value inherent in these diverse items and conveys it to our visitors.
- Dimensions & Packaging
- Project area : 114.5 sqm / Category : Retail Outlet
- Tags
- stone , wood , tile , Japanese-style , Kyoto , noren , LUSTYdesign , Shunsuke Ohe
- Production Technology
- Ceiling : wall paper / Wall : wood , wall paper , stone , wooden lattice / Floor : pvc tile
- Design Challenge
- At the centre of the space, a large table functions as both display and stage, connecting visitors with products and their stories. Soft fabric like lighting above and vertical lattice elements create warmth, depth, and quiet symbolism. A restrained palette of wood, stone, black, and red brings unity to the diverse product range, forming a subtle spatial framework that allows the products to stand out.
- Research
- A key aim of this project was to transform Kyoto Station from a place of transit into a place of cultural encounter. Through calm fixture planning, restrained lighting, layered sightlines, and a curatorial approach that unifies diverse products, the space invites visitors to pause, explore, and reflect. More than a shop, Japanese Taste presents a contemporary way to communicate the essence of Japanese craftsmanship and sensibility to the world.
- Inspiration
- Kyoto remains an international city open to the world, whilst embracing a thousand years of history and culture. In this city, which welcomes countless visitors from both home and abroad, Kyoto Station is not merely a transport hub, but a gateway that shapes the city’s first impression. This project involves a retail initiative in this highly public space, showcasing and selling goods crafted by artisans, farmers and producers from across Japan.
- Project Duration
- Project Duration : From April 2025 to July 2025 Project location : Kyoto(Japan)
- Operation Flow
- At the heart of the design is minimalism, a principle deeply rooted in Japanese culture. Rather than relying on superficial motifs, the space reinterprets ma, light and shadow, materiality, order, and restraint within a contemporary retail setting. Framed by a black toned exterior, the interior offers warmth, soft light, and calm, creating a quiet contrast to the bustle of the station and inviting visitors to pause and engage.
- Image Credits
- Photograph : NANA TAJIMA by ToLoLo studio
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