Plants Trade ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱟᱨ ᱯᱳᱥᱴᱚᱨ by Tsuyoshi Omori is a highly esteemed winner of the very prestigious 2019 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱜᱨᱟᱯᱷᱤᱠ· 2019
Plants Trade ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱟᱨ ᱯᱳᱥᱴᱚᱨ
Client: Plants Trade
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category
Verified Award Winner
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About Plants Trade ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱟᱨ ᱯᱳᱥᱴᱚᱨ
ᱯᱞᱟᱱᱴᱥ ᱴᱨᱮᱰ ᱫᱚ ᱵᱚᱱᱚᱥᱯᱚᱛᱤ ᱱᱚᱢᱩᱱᱟ ᱨᱮᱱᱟᱜ ᱱᱟᱶᱟ ᱟᱨ ᱠᱚᱞᱟᱛᱢᱚᱠ ᱨᱩᱯ ᱨᱮᱱᱟᱜ ᱢᱤᱫ ᱥᱤᱨᱤᱡᱽ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱥᱮᱪᱮᱫ ᱥᱟᱢᱟᱱ ᱞᱮᱠᱟᱛᱮ ᱵᱟᱝ ᱪᱮᱫ ᱥᱟᱶᱛᱮ ᱦᱚᱲ ᱟᱨ ᱯᱨᱚᱠᱨᱤᱛᱤ ᱛᱟᱞᱟᱨᱮ ᱱᱟᱯᱟᱭ ᱥᱟᱹᱜᱟᱹᱭ ᱵᱮᱱᱟᱣ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱯᱞᱟᱱᱴᱥ ᱴᱨᱮᱰ ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱫᱚ ᱱᱚᱶᱟ ᱥᱤᱨᱡᱚᱱᱟᱛᱢᱚᱠ ᱡᱤᱱᱤᱥ ᱵᱟᱰᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱟᱢᱟᱜ ᱜᱚᱲᱚ ᱮᱢ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱯᱚᱛᱷᱤ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱡᱤᱱᱤᱥ ᱥᱟᱶ ᱢᱤᱫ ᱢᱟᱯ ᱨᱮ ᱰᱤᱡᱟᱭᱤᱱ ᱟᱠᱟᱱᱟ, ᱚᱱᱟᱨᱮ ᱫᱚ ᱠᱷᱟᱹᱞᱤ ᱯᱨᱚᱠᱨᱤᱛᱤ ᱪᱤᱛᱟᱹᱨ ᱫᱚ ᱵᱟᱝ, ᱯᱨᱚᱠᱨᱤᱛᱤ ᱨᱮᱱᱟᱜ ᱜᱮᱭᱟᱱ ᱠᱷᱚᱱ ᱩᱫᱽᱜᱟᱹᱣ ᱠᱟᱛᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱ ᱵᱷᱮᱜᱟᱨ ᱜᱨᱟᱯᱷᱤᱠᱥ ᱢᱮᱱᱟᱜ-ᱟ᱾ ᱡᱟᱹᱥᱛᱤ ᱢᱚᱡᱟᱨᱮᱱᱟᱜ ᱠᱟᱛᱷᱟ ᱫᱚ, ᱜᱨᱟᱯᱷᱤᱠᱥ ᱫᱚ ᱞᱮᱴᱚᱨᱯᱨᱮᱥ ᱛᱮ ᱨᱟᱹᱥᱠᱟᱹ ᱥᱟᱶᱛᱮ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱛᱮ ᱡᱷᱚᱛᱚ ᱪᱤᱛᱟᱹᱨ ᱨᱮᱱᱟᱜ ᱨᱚᱝ ᱟᱨ ᱵᱩᱱᱚᱴ ᱵᱷᱮᱜᱟᱨᱚᱜ-ᱟ, ᱡᱮᱢᱚᱱ ᱥᱟᱡᱟᱣ ᱫᱟᱨᱮ ᱠᱚ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Plants Trade ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱟᱨ ᱯᱳᱥᱴᱚᱨ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Plants Trade ᱠᱚᱱᱥᱮᱯᱴ ᱯᱚᱛᱷᱤ ᱟᱨ ᱯᱳᱥᱴᱚᱨ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Concept Book was designed in exactly the same size as the products, botanical specimens. Not only photos of nature, the book also features unique graphics which the designer created with drawing inspiration from the nature’s wisdom. More interestingly, the graphics are carefully printed by letterpress so that every image varies in color or texture, just like natural plants.
- Dimensions & Packaging
- The Concept Book is a hardcover, 105 x 190 mm, consisting of 52 pages. The Poster is 505 x 728 mm.
- Tags
- Concept Book, Botanical Specimen, Letterpress, Graphics, Plants Trade, Nature
- Production Technology
- The Concept Book used the foil printing on its white cardboard cover, the offset printing for 5 photographs and the letterpress printing for 14 graphics. The Poster used the offset printing for the photograph and the letterpress printing for the graphic.
- Design Challenge
- The difficulty in designing the Concept Book was in what way the designer should create graphics that can make people think of the nature’s wisdom. After consideration, the designer chose the letterpress printing for graphics to depict different colors or textures, just like real plants.
- Inspiration
- Plants Trade is a series of an innovative and artistic form of botanical specimens, not like the conventional ones that are merely used as educational material. The product was born to build a better relationship between humans and nature. The Concept Book was made to help people understand this creative product.
- Project Duration
- The project started in September 9th, 2017 in Tokyo and it is still ongoing. The Concept Book was published in Japan on that date and was exhibited at Tokyo Art Book Fair in October 2017, Shibuya Publishing & Booksellers in August 2018 and at Kamome Books in September 2018.
- Operation Flow
- The Concept Book will be on sales online as well as at exhibitions or events such as art book fair. Not simply as a printed object, the designer hopes people feel the unspoken messages from plants, that is, Nature’s Wisdom.
- Patents
- Copyrights belong to PLANTS TRADE, 2017
- Team Members
- Designer & Illustrator : Shunsuke Ikai
Photographer : Hiroto Hata
Copywriter : Tadayasu Seto
Translator : Yukiko Nishikawa
Movie : studio me - Image Credits
- Image#2:Photographer Takashi Hiramatsu, 2018.
Image#3:Photographer Takashi Hiramatsu, 2018.
Image#4:Photographer Takashi Hiramatsu, 2018.
Image#5:Photographer Takashi Hiramatsu, 2018.
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