Tong Yueli Primary Function: ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱵᱷᱤᱛᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱟᱨ ᱯᱨᱚᱫᱟᱨᱥᱚᱱᱤ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱵᱷᱤᱛᱨᱤ· 2020
Tong Yueli Primary Function: ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱵᱷᱤᱛᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ
by Yi Tonghua
Client: Zest Art
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱵᱷᱤᱛᱨᱤ Category
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About Tong Yueli Primary Function: ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱵᱷᱤᱛᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ
Book Text: ᱴᱚᱝ ᱭᱩᱮᱞᱤ ᱫᱚ ᱢᱤᱫ ᱠᱟᱦᱟᱱᱤ ᱵᱷᱟᱵᱽ ᱛᱮ ᱵᱮᱱᱟᱣᱟᱠᱟᱱ ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱠᱟᱱᱟ ᱾ ᱵᱷᱤᱛᱚᱨ ᱫᱚ ᱳᱨᱩᱢᱮᱛᱮ ᱓᱐᱘ ᱥᱠᱩᱭᱟᱨ ᱢᱤᱴᱟᱨ ᱠᱷᱚᱱ ᱾ ᱟᱨ ᱮᱴᱟᱜ ᱦᱚᱲ ᱠᱚᱣᱟᱜ ᱜᱟᱴᱮ ᱜᱮᱪᱮᱫ ᱠᱚ ᱠᱩᱲᱤ ᱜᱚᱱᱚᱝ ᱠᱚᱣᱟᱜ ᱱᱮᱞ ᱛᱮ ᱡᱟᱭᱜᱟ ᱧᱮᱞ ᱞᱟᱹᱜᱤᱫ ᱵᱟᱛᱟᱣ ᱜᱮᱭᱟ ᱾ ᱞᱚᱵᱤ ᱫᱚ ᱡᱚᱨᱟ ᱱᱮᱞ ᱨᱮᱭᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱹᱜᱤᱫ ᱩᱡᱩᱜ ᱨᱚᱝ ᱠᱚ ᱵᱮᱵᱷᱟᱨᱮᱫᱟ ᱾ ᱠᱟᱜᱚᱡ ᱛᱮ ᱵᱮᱱᱟᱣᱟᱠᱟᱱ ᱢᱩᱨᱛᱤ ᱠᱚᱣᱟᱜ ᱱᱷᱮᱸᱦᱮᱸᱫ ᱠᱟᱸᱛᱟ ᱫᱚ ᱫᱟᱨᱮ, ᱜᱷᱟᱸᱥ, ᱵᱟᱦᱟ ᱟᱨ ᱦᱟᱨᱤᱱ ᱠᱚ ᱩᱫᱩᱜᱟ, ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱡᱟᱫᱩ ᱵᱤᱨ ᱨᱮᱭᱟᱜ ᱟᱣᱟ ᱛᱮᱭᱟᱨ ᱠᱟᱛᱮᱫᱟ ᱾ ᱩᱠᱩ ᱟᱠᱟᱱ ᱡᱚᱛᱤ ᱠᱟᱸᱰᱤ ᱠᱚ ᱩᱡᱩᱜ ᱥᱟᱥᱟᱝ ᱡᱚᱛᱤ ᱮᱢ ᱮᱫᱟ, ᱟᱨ ᱨᱚᱝ ᱟᱠᱟᱱ ᱵᱚᱞ ᱠᱚ ᱪᱮᱛᱟᱱ ᱨᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱜᱟᱴᱮ ᱠᱩᱲᱤ ᱜᱚᱱᱚᱝ ᱠᱚᱣᱟᱜ ᱠᱟᱹᱞᱯᱱᱟ ᱟᱨ ᱦᱟᱨᱟ ᱦᱚᱲ ᱠᱚᱣᱟᱜ ᱟᱱᱟᱨᱤᱭᱟ ᱢᱮᱥᱟ ᱮᱫᱟ, ᱟᱨ ᱦᱟᱨᱟᱜ ᱵᱟᱵᱚᱛ ᱛᱮ ᱩᱡᱩᱜ ᱨᱮ ᱚᱛᱟᱭ ᱮᱫᱟ ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Tong Yueli Primary Function: ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱵᱷᱤᱛᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Tong Yueli Primary Function: ᱟᱠᱧᱟᱹ ᱥᱮᱱᱴᱟᱨ ᱵᱷᱤᱛᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designer introduces the space in a fairytale setting, allowing visitors to explore a beautiful world from the perspective of children. With the theme of a fairytale trip, it brings a warm and healing experience for visitors.
- Dimensions & Packaging
- Project Area: 308 square meters
- Tags
- Zest Art, Yi Tonghua, Tong Yueli, The Little Prince, Fairy Tale World
- Production Technology
- The lobby gives visitors a strong visual impact with bright colors. Here the designer tells a beautiful fairy tale based on the understanding of colors and the expressing of images. The background wall with paper sculptures shows the luxuriant trees and grass, blooming flowers and lovely deer, creating an atmosphere of an enchanted forest. Hidden light strips shed warm yellow light around, outlining a romantic image together with colorful balls overhead.
- Design Challenge
- Designed and decorated in a fairytale perspective, the sales center was expected to provide interesting experience for both children and adults.
- Research
- As the first project in Zhongshan, the developer wanted to introduce the idea of intelligence community - let children grow up in community and to add educational function to the community construction.
- Inspiration
- The space allows visitors to experience the most precious and interesting parts of the childhood again. Elements of fairy tales are well presented. The image of the little prince interprets the innocence and romance in the bottom of heart.
- Project Duration
- Location: Zhongshan, Guangdong, China
Completion Date: Sep, 2019 - Operation Flow
- The design integrated the imagination of children with experience of adults to form a unique style. Its art and aesthetic atmosphere will encourage people to explore the inner mind of children and to think about the meaning of growing up.
- Team Members
- Yi Tonghua
- Image Credits
- Photography: Shixiang Wanhe & Zest Art
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