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Pop Pop ايونٽ ڊيزائن by Tist

Pop Pop ايونٽ ڊيزائن by Tist is a highly esteemed winner of the very prestigious 2020 A' Design Award برونز انعام in تقريب ۽ واقعو ڊيزائن Competition Category.


برونزتقريب· 2020

Pop Pop ايونٽ ڊيزائن

by Tist

Client: Tist

A' Design Award برونز انعام Winner in تقريب Category

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The Design

About Pop Pop ايونٽ ڊيزائن

پاپ پاپ ڪوريا جي اٺن ڊيوٽي فري اسٽورن لاءِ ٺاهيل هڪ سياري جي موسمي ايونٽ ڊيزائن آهي. اهو منصوبو ثقافتي عنصرن کي رٽيل اسپيس سان ملائي ڪري خريداري جي تجربي کان وڌيڪ ڪجهه پيش ڪري ٿو. سانتا ولیج ٺيم سياري، ڪرسمس ۽ سوغاتن کي هڪ ٻئي سان ڳنڍي ٿي، جيڪا سفر جي قيمتي پلن کي ياد ڪرائي ٿي. ڪردارن، جانورن ۽ وڻن جون تصويرون هڪ ٻئي مٿان ليڪن سان ڳنڍيل آهن، جنهن ڪري تصويرون هڪ پزل وانگر پڙهي سڪجن ٿيون. اڇي اسٽرڪچرل اسپيس ۾ رنگ ۽ روشني شامل ڪرڻ لاءِ نيون-فليڪس لائٽنگ، ايڪريلڪ ۽ فوميڪس استعمال ڪيا ويا آهن.

The Recognition

About the A' Design Award برونز انعام

Pop Pop ايونٽ ڊيزائن A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Pop Pop ايونٽ ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Pop Pop ايونٽ ڊيزائن ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It was a winter season project for the spatial experience design of Lotte Duty Free that combined cultural elements with retail space to deliver more than shopping experience. We suggested a story that reminds us of precious moments of travel with a seasonal space direction and product design for travel goods. The illustrations by Dutch artist Jordy Van Den Nieubdijk portrayed the winter in Santa Village. The illustrations represented the theme in an elaborate process like completing a picture with hundreds of puzzle pieces.
Dimensions & Packaging
Neon-flex, Acrylic, Fomex / 8 Lotte Duty Free Shops in Korea
Tags
Winter, Christmas, Jordy, Santa
Production Technology
As all three-dimensional productions were linear, we grappled with how to express them. The neon-flex lights were designed to be attached or stand independently by using acrylic and fomex. We concentrated the technology on coloring the white architectural space with various colors and lights.
Design Challenge
The biggest challenge was to reconstruct the illustrations to fit the different spaces and interior designs of the eight stores. On top of the specified form, we tested and applied everything we could change including materials, size and more.
Research
Duty Free retail stores have distinct characteristics for the tendency of customer visit compared to the normal retail stores. They tend to make visits targeting a certain period of time (after making a trip reservation) irregularly. Design VMD must consider the decoration of the space and the image of the season together. In addition, we tried spatial experience design, which combined cultural elements with space to deliver more than just shopping experience.
Inspiration
We paid attention that the special purpose of shopping space of Duty Free Shop is where people visit for travel. The motif of Santa Village was an item that could include meanings of the winter, Christmas in the winter, and gifts altogether. The illustration style of the artist in a way like a puzzle helped to express new images.
Project Duration
Nov 2018 ~ Jan 2019, 8 Lotte Duty Free Shops in Korea
Operation Flow
The composition of images consisted of the characters holding gifts, animals and trees. However, the separating lines between the elements were connected or overlapped with each other and they provided a pleasure as if enjoying a puzzle. By recreating or separating various characters, a fresh and different joy was created at where the eyes of customers visiting the shop stayed. To ensure that customers who come to Duty Free Shops with the expectation of travel have greater expectation and enjoyment, the Duty Free Shop was designed to be another route to convey the travel experience.
Team Members
TIST, Client : Lotte Duty Free and Illustrator : Jordy Van Den Nieubdijk

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