Grundig Serenity چانهن ٺاهڻ واري by Mert Ali Bukulmez

Grundig Serenity چانهن ٺاهڻ واري by Mert Ali Bukulmez is a highly esteemed winner of the very prestigious 2020 A' Design Award چاندي انعام in گهريلو آلات ڊيزائن Competition Category.

چانديگهريلو آلو· 2020

Grundig Serenity چانهن ٺاهڻ واري

by Mert Ali Bukulmez

Client: Arçelik A.Ş

A' Design Award چاندي انعام Winner in گهريلو آلو Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Grundig Serenity چانهن ٺاهڻ واري

Serenity هڪ معاصر چانهه ٺاهيندڙ آهي جيڪو خوشگوار صارف تجربي تي ڌيان ڏئي ٿو. منصوبي گهڻو ڪري جمالياتي عنصر ۽ صارف جي تجربي تي ڌيان ڏئي ٿو ، جئين بنيادي مقصد پيداوار کان موجود شين کان مختلف هجڻ جي صلاح ڏيندو آهي. چانھ ٺاھيندڙ جي گادي جسم کان نن smallerي آھي جيڪا مصنوعات کي زمين تي ڏسڻ جي اجازت ڏئي ٿي جيڪا انفرادي سڃاڻپ کڻي ٿي. ٿوري vedٽي ڀريل جسم سان گڏيل ڏند ڪٿا پڻ گڏيل پيداوار جي منفرد سڃاڻپ جي حمايت ڪري ٿي.

The Recognition

About the A' Design Award چاندي انعام

Grundig Serenity چانهن ٺاهڻ واري A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Grundig Serenity چانهن ٺاهڻ واري کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Grundig Serenity چانهن ٺاهڻ واري هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Serenity is a contemporary tea maker that focuses on joyful user-experience. The project mostly focuses on aesthetic elements and user experience as the main aim suggests product to be different from the existing products. The dock of the tea maker is smaller than the body which allows product to look over the ground that brings unique identity. Slightly curved body combined with sliced surfaces also supports the unique identity of the product.
Dimensions & Packaging: 173mm(max.) x 250mm(max.) x 260mm
Tags: Tea Maker, Contemporary, Minimal, Simple, Home Appliances, Grundig
Production Technology: • Body: Polypropylene(PP) / Injection Moulding
• Handle, lid and dock: Xenoy (PBT+PC) / Injection Moulding
Design Challenge: Finding the unique and simple form for the product was the most challenging but at the same time most joyful part for me. I had to make too many sketch models and mock-ups to refine the design language to make it as simple as possible.
Research: The project was mostly focused on aesthetic elements and user-experience. The research was focused on user-experience, working principles for tea makers, components but mostly it was sketch modeling. I needed to make lots of sketches to find the most simple and unique form solutions. Literature reviews about user-experience made in detail to be able to apply good solutions regarding consumers. I had to make lots of conversations with engineers that allowed me to design the product considering production and electronics. Also focus groups made supported with interface mock-ups to get feedback from tea maker users.
Inspiration: The inspiration of the project comes from retro/futuristic style combined with Scandinavian simplicity. I aimed to design an aesthetically noticeable product combined with joyful user-experience.
Project Duration: The project started in January 2019 and finished in May 2019. The project is an internship project that took place when working for Arçelik Group in Istanbul/Turkey.
Operation Flow: The lower section is for boiling water it stands on the dock which connects to power. Upper section is for tea. The interaction point of the product is the lower handle. Led dots on the handle gives feedback to the user about the operation.
Patents: Copyrights belong to Arçelik A.Ş, 2019