Xixia King شراب by Bo Yang is a highly esteemed winner of the very prestigious 2021 A' Design Award برونز انعام in پيڪيجنگ ڊيزائن Competition Category.
برونزپيڪيجنگ· 2021
Xixia King شراب
by Bo Yang
Client: Beijing Bofly Design Co.,Ltd
A' Design Award برونز انعام Winner in پيڪيجنگ Category
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- Verified Award Winner
- Verify Award Status for #118809
The Design
About Xixia King شراب
هي شراب جي پيڪيجنگ ڊيزائن آهي. شراب جي ليبل جي شڪل بلوط جي بيرل جهڙي آهي. سونهري حصو چالاڪيءَ سان بيرل مان هيٺ وهندڙ شراب وانگر گلاس جي شڪل ۾ بڻيل آهي. جڏهن توهان شراب جي بوتل کي پڪڙيو ٿا ته اهو ائين محسوس ٿئي ٿو ڄڻ توهان پنهنجي هٿ ۾ سونهري گلاس پڪڙي رهيا آهيو. ليبل تي نقشن جي اُڀرندڙ ۽ دٻل بناوٽ پٿر جي نقاشي مان ورتي وئي آهي. شيشيا ڪنگ جي برانڊ لوگو فونٽ کي شيشيا جي قديم اکرن جي انداز ۾ ڊزائين ڪيو ويو آهي، جنهن ۾ مضبوط علاقائي ثقافتي خاصيتون آهن.
The Recognition
About the A' Design Award برونز انعام
Xixia King شراب A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Xixia King شراب کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Xixia King شراب ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It’s a packaging design of wine. The wine label's shape is oak barrel. The golden part is like the wine slowly flow down the barrel into a glass shape cleverly. When you hold the wine bottle it's just like holding a golden glass in your hand. The patterns concave and convex texture on the label comes from rock paintings. The brand logo font of Xixia King is designed in the style of Xixia ancient characters, which has strong regional cultural features.
- Dimensions & Packaging
- Bottle: Height 325mm×Diameter 74mm, Label: Length 165mm×Width 72mm
- Tags
- Creative ingenuity, Elegance and dignity, Regional characteristics,Concise,Impressive, Interesting
- Production Technology
- The material is environment-friendly special paper, bronzing and concave convex process, bottle label special-shaped die cutting.
- Design Challenge
- How to reflect the regional characteristics from the packaging and reflect the local culture and customs? This is a packaging design that integrates regional cultural features and product attributes into creativity.
- Inspiration
- The vineyards of this wine is on the eastern foothills of Helan Mountain. It is one of the most suitable places for grape growing and wine brewing in the world. The patterns concave and convex texture on the label comes from rock paintings, which is the most representative cultural heritage of Helan Mountain. It not only embodies the regional advantages of this wine, but also has artistry. The wine label adopts gold and concave convex process, which is a royal symbol of attribute and dignity.
- Project Duration
- The project started in January 2020 in Beijing and finished in March 2020 in Beijing.
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