Shijian Chuxin چانهه جي پيڪنگنگ by Longxiang Li

Shijian Chuxin چانهه جي پيڪنگنگ by Longxiang Li is a highly esteemed winner of the very prestigious 2022 A' Design Award سون انعام in پيڪيجنگ ڊيزائن Competition Category.

سونپيڪيجنگ· 2022

Shijian Chuxin چانهه جي پيڪنگنگ

by Longxiang Li

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

A' Design Award سون انعام Winner in پيڪيجنگ Category

52,954

Verified Award Winner

Verify Award Status for #133749

View at A' Design Award Press Release Award Badge

Colors

The Design

About Shijian Chuxin چانهه جي پيڪنگنگ

شيجيان چوشين چانهه لاءِ هڪ پيڪنگنگ ڊيزائن آهي. هن ڊيزائن ۾ گوئيزو جي ماحولياتي چانهه جي باغن، ڏيڏرن، ابابيلن، چانهه چونڊيندڙن ۽ چيشوئي درياهه کان متاثر ٿي ٺاهيل تصويرون استعمال ڪيون ويون آهن. چيني انداز جون اهي تصويرون پيداوار واري علائقي جي ماحوليات کي ظاهر ڪن ٿيون ۽ برانڊ کي هڪ منفرد بصري ٻولي ڏين ٿيون، جنهن جو مقصد نوجوان صارف آهن. ويڙهڻ وارو ڪاغذ اڇي خاص ڪاغذ مان ٺهيل آهي ۽ ان تي تصويرون ڇاپيل آهن. دٻي کي ليزر پرنٽنگ ۽ سونهري هاٽ اسٽيمپنگ سان مڪمل ڪيو ويو آهي، ۽ ان جي ماپ 300 x 120 x 80 ملي ميٽر آهي. دٻو آسانيءَ سان کلي ٿو، ۽ سادو مواد وڏي پيماني تي پيداوار لاءِ موزون آهي.

The Recognition

About the A' Design Award سون انعام

Shijian Chuxin چانهه جي پيڪنگنگ A' Design Award سون انعام جو کٽيندڙ آهي، انتهائي معزز اعتراف جيڪو پهرين درجي جي، شاندار ۽ نمايان ڊيزائنن کي ڏنو وڃي ٿو. سون جا کٽيندڙ انتهائي جدت واريون، تمام گهڻي بصيرت واريون ۽ شاندار طرح اکيون خيره ڪندڙ تخليقون آهن، جيڪي پنهنجي ڊيزائنرن جي عبقريت، حڪمت ۽ مهارت جي عڪاسي ڪن ٿيون. Shijian Chuxin چانهه جي پيڪنگنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو ساراهيل، رجحان ساز ۽ يادگار ايجاد هوندو جيڪو بي مثال قدر پيش ڪري ٿو. هي ڊيزائن جنهن A' Design Award سون انعام کٽيو آهي، هڪ شاندار، محترم منصوبو آهي جيڪو فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون تمام گهڻي فائدي سان وڌائي ٿو. Shijian Chuxin چانهه جي پيڪنگنگ شديد خواهش جا جذبا پيدا ڪري ٿو، جوش جاڳائي ٿو، تخليقيت کي همٿائي ٿو ۽ اسان کي مسحور ڪري ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product design uses Guizhou ecological tea gardens, frogs, big swallows, tea pickers, the Chishui River, and red culture as creative elements to construct a natural and excellent organic ecological humanistic world illustration design. Today, when we advocate returning to nature, let People can easily feel the breath of nature coming to their faces. Through the unique and unique visual language, the personality of the product packaging is established, and it can perfectly echo the brand,
Dimensions & Packaging: Packing box size: 300mm X 120mm X H80mm
Tags: Simple, modern, illustration
Production Technology: The packaging paper is made of white special special paper and printed with illustrations.The packaging box is printed by laser and hot stamped gold.
Design Challenge: The difficulty of the design of this project lies in how to make the product more suitable for young people. In the end, we solved this problem through different illustration techniques and the use of illustrations, which conformed to the target consumer group and demonstrated the brand's selling point.
Research: highlight brand personality in the form of Chinese-style illustrations.Graphic design runs through this package.It is separated from the traditional tea packaging design and fits the product positioning of the target group.highlighting everyone's understanding of tea, presenting products that are both novel and full of oriental charm.The design reflects the ecology of the production area and conforms to the target consumer group.
Inspiration: Aim of design through younger and literary design, clearly distinguish it from traditional green tea in the market. Create a natural and excellent illustration design for Guizhou Ecological Tea Garden, Frog, Big Swallow, Tea Picker, etc. The design reflects the ecology of the production area and conforms to the target consumer group. It is separated from the traditional tea packaging design and fits the product positioning of the target group.
Project Duration: The project was launched in July 2020 and completed in October 2020
Operation Flow: The packaging box is simple and easy for consumers to open.The packaging materials and processes are simple and easy to mass produce.
Team Members: Longxiang Li