Better for All تحفي جو دٻو by ShenZhen XiShang Boutique Packing Co., Ltd is a highly esteemed winner of the very prestigious 2022 A' Design Award برونز انعام in پيڪيجنگ ڊيزائن Competition Category.
برونزپيڪيجنگ· 2022
Better for All تحفي جو دٻو
by ShenZhen XiShang Boutique Packing Co., Ltd
Client: ShenZhen XiShang Boutique Packing Co., Ltd
A' Design Award برونز انعام Winner in پيڪيجنگ Category
Verified Award Winner
Verify Award Status for #134175The Design
About Better for All تحفي جو دٻو
بيٽر فار آل هڪ تحفي جو دٻو آهي جيڪو چيني نئين سال لاءِ ٺاهيو ويو آهي. ٻاهرين پيڪيجنگ گھڻو ڪري ڳاڙهي رنگ جي آهي، جيڪا موقعي جي خوشيءَ واري مزاج سان هم آهنگ آهي. دٻو هڪ اهڙي طريقي سان کلي ٿو، جيڪو روايتي چيني ٻٽي دروازي جي ياد ڏياري ٿو. کليل ٿيڻ کان پوءِ، هڪ سٺي مبارڪ آرٽ ورڪ ظاهر ٿئي ٿو، جنهن ۾ نچندڙ شينهن، اڏامندڙ پريون ۽ لالٽينون گڏيل نظر اچن ٿيون. هڪ مقناطيسي اسٽيڪر، جيڪو نچندڙ شينهن جي شڪل ۾ آهي، دٻي کي سينگاري ٿو ۽ ان کي جوڙي رکي ٿو، ۽ پوءِ ان کي فرج تي لڳائڻ واري اسٽيڪر طور به استعمال ڪري سگهجي ٿو. اندر ڳاڙها لفافا، جوڙا (ڪوپليٽس) ۽ هڪ ڪئلينڊر رکيل آهن، جيڪي سڀ ساڳيا آرٽ ورڪ عنصر شيئر ڪن ٿا. ماحول دوست ڪاغذ ۽ سياهي استعمال ڪئي وئي آهي.
The Recognition
About the A' Design Award برونز انعام
Better for All تحفي جو دٻو A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Better for All تحفي جو دٻو کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Better for All تحفي جو دٻو ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This gift box packaging is specially designed for the Chinese New Year. Its outer packaging is mainly red, aiming to echo the festive and jolly air of New Year. The way it opens simulates the structure of a traditional Chinese double door. After unfolding, an illustration with a meaning of auspiciousness integrating the New Year elements of dancing lions, flying fairies and lanterns will come into sight.
- Dimensions & Packaging
- 280 x 295 x 108mm
- Production Technology
- It uses eco-friendly paper and ink, conforming to the maxim of sustainability.
- Design Challenge
- According to legend, the lion dance originated from the Tang Dynasty, when Emperor Xuanzong of Tang saw lion dance in front of his palace in a dream, so he woke up and ordered his attendants to make up a dance to entertain the guests in imitation of the movements of the auspicious beasts. Over time, the lion dance became a Chinese folk tradition. At festivals, people expel the evils by gods or auspicious beasts to prey for peaceful and harmonious lives.
- Inspiration
- It was inspired by dancing lions, a folk tradition of dancing art as well as a traditional custom of New Year in Canton, China, which means to expel evil influences and invoke blessings. The illustration of this packaging combines the modern artistic expression and multiple New Year elements, including lion dance and lanterns, which aims to interpret the integration of traditional culture and modern elements.
- Project Duration
- Started in Shenzhen, China in October 2020, this project was finished in Shenzhen, China in October 2020 and was manufactured in Shenzhen, China in November 2020.
- Operation Flow
- The dancing lion-shaped magnetic sticker, in addition to decorating the gift box and using it for fixing the box, can be used as a refrigerator sticker after removal. When the user unfolds the gift box, a Chinese style illustration is displayed, signifying the joy of opening the door, which is a common auspicious phrase for Chinese New Year. The gift box includes red packets, couplets and a calendar inside, all with uniform illustration elements.
- Team Members
- Creative Director: Peng Chen,
Designer: Chengpeng Zhu, Xiao Xiao, Lei Wang, Yunfeng Hu
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