Uncontrolled Love نمائش تشہيري مهم by Ziyue Hu is a highly esteemed winner of the very prestigious 2022 A' Design Award لوهه انعام in فلم، وڊيو ۽ اينيميشن ڊيزائن Competition Category.
لوههفلم· 2022
Uncontrolled Love نمائش تشہيري مهم
by Ziyue Hu
Client: Lu Xun Academy of Fine Arts Museum
A' Design Award لوهه انعام Winner in فلم Category
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The Design
About Uncontrolled Love نمائش تشہيري مهم
بي قابو محبت هڪ عوامي نمائش لاءِ تشهيري منصوبو آهي، جيڪو گهريلو تشدد جي خلاف ٺاهيو ويو آهي. هن منصوبي ۾ هڪ ويب سائيٽ، پوسٽرز ۽ هڪ اينيميٽيڊ وڊيو شامل آهن. هي نمائش حقيقي واقعن ۽ فن پارن جي ذريعي ٻارن تي گهريلو تشدد جي منفي اثرن کي پيش ڪري ٿي. ملاحظا ڪندڙن کي ڏيکاريو وڃي ٿو ته اهڙو سلوڪ ٻارن جي جسماني ۽ ذهني صحت کي ڪيئن نقصان پهچائي سگهي ٿو. پيغام کي سڌو ۽ دلچسپ بڻائڻ لاءِ گهرا رنگ ۽ هڪ خاص ڌيان سان تيار ڪيل پينٽنگ اسٽائل چونڊيو ويو آهي. مقصد اهو آهي ته والدين کي ٻارن جي تربيت جي نقصانڪار طريقن کي سڃاڻڻ ۾ مدد ملي.
The Recognition
About the A' Design Award لوهه انعام
Uncontrolled Love نمائش تشہيري مهم A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Uncontrolled Love نمائش تشہيري مهم کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Uncontrolled Love نمائش تشہيري مهم جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a publicity work for a public exhibition against domestic violence, which includes website design, poster design and animated video publicity.
In this exhibition ,we show the negative effects of domestic violence on children from the perspectives of real events and works of art ，so that visitors can realize how much this kind of education can harm children’s physical and mental health.In order to make parents aware of the wrong way to stop the domestic violence against children. - Dimensions & Packaging
- Video size: 1920*1080
- Tags
- Animated video, web design, exhibition promotion, anti-domestic violence
- Design Challenge
- The most difficult part of this design activity is how to present the contents of the exhibition to the audience in a more straightforward and appealing way. In terms of color style and pictures, we have chosen deep and appealing content. The style of painting is also the result of many attempts.
- Research
- What we are studying is different types of domestic violence and the impact of domestic violence on children's development. We collect news materials and related statistics on the Internet to provide conceptual support for our work. Our goal is to change parents' attitude towards children's education, so that parents can reflect on whether they inadvertently hurt their children in the process of education.
- Inspiration
- We were inspired by all the current events in the news and by our own experiences of domestic violence growing up. Too many children today live in the shadow of domestic violence. Their hearts are weak and incomplete. Parents are always doing harm to their children invisibly. It could be physical violence, apathy or a strong desire to control. Even if sometimes parents just want to vent their worries, what they say unintentionally can have a lifelong negative impact on their children.
- Team Members
- Designer: Hu Ziyue
Designer: Huang Yuexin
Designer: Mo Zhibo
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