Not Make Believe مثال ڏيڻ واري مهم by Ciara Chapman is a highly esteemed winner of the very prestigious 2022 A' Design Award لوهه انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.
لوههگرافڪ· 2022
Not Make Believe مثال ڏيڻ واري مهم
Client: Ciara Chapman Illustration
A' Design Award لوهه انعام Winner in گرافڪ Category
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The Design
About Not Make Believe مثال ڏيڻ واري مهم
هي مثال پروجيڪٽ انهي موضوع کي حل ڪري ٿو ته دائمي درد نه آهي يقين ڪريو. تصويرون رنگن، بناوتن ۽ ڪردارن جو مجموعو آهن جيڪي هڪ پيغام پهچائڻ لاءِ گڏ ٿيون آهن. هن سلسلي ۾ ڪل ست تصويرون آهن. ڪردار هڪ نوجوان عورت آهي جنهن جي چوڌاري ڪردارن سان ڀريل آهي جيڪي نموني ۽ واضح آهن. گھاس مان لومڙا نڪرندا آھن ۽ اونداھي ۽ روشنيءَ جا سلائيٽس چوڌاري رنگ وڌائين ٿا. هر تصوير جو آرٽسٽڪ پيغام هر تصوير ۾ علامت جي ذريعي ناظر سان ڳنڍيندو آهي.
The Recognition
About the A' Design Award لوهه انعام
Not Make Believe مثال ڏيڻ واري مهم A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Not Make Believe مثال ڏيڻ واري مهم کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Not Make Believe مثال ڏيڻ واري مهم جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This illustration project tackles the theme that Chronic pain is not make believe. The images are a combination of colours textures and characters that combine to communicate the major obstacles a person with chronic pain faces as a result of social perceptions and stigma. In total there are seven images one for each day of the week.
- Dimensions & Packaging
- N/a
- Tags
- Chronic pain, stigma, illustration, medical art, illustration campaign.
- Production Technology
- I created this project using Adobe Fresco on my iPad. I created some patterns to create texture and to separate the real from the imaginary.
- Design Challenge
- The hardest part of this project was to communicate the concepts around pain without turning the viewer off because of the subject matter. The titles of the images are: 1 Chronic Pain Is NOT Make Believe, 2 If You Could Feel What I Feel Even For A Moment 3 It’s Not You, It’s Me, I Miss Everything ! 4 Naysayers Bewares, 5 My Pain Is Vividly Real, 6 To Be Slowly Electrocuted (sciatica) and 7 Family Shields Me
Communication of these topics could reduce stigma. When your body is at its lowest point, it doesn’t need to be stepped on. - Research
- This is a conceptual project so the images are all broken down by the eye. The foxes represent family and those closest to me surfacing from the grass below. The animals have a pattern derived from the houndstooth pattern and where this pattern appears represents the imaginary or ‘make believe’. Silhouettes are a means of showing how we often see the world in black and white and the girls in the images look like children because of the loss of independence chronic pain causes.
- Inspiration
- Following an accident a few years ago my body was left with Chronic Pain. It is something that takes over and changes every aspect of your life. Time is spent weighing the pros and cons of every move I make, to discern whether or not the movement is worth the pain that follows. On top of this life changing event I along with every other pain sufferer must face the stigma of weakness and the various negative perceptions society has about chronic pain. When support is needed stigma is oftentimes the only thing available.
- Project Duration
- This campaign was part of my Instagram posts in March 2022. I created an online exhibition for this campaign via Instagram to reach as many people as possible through chronic pain and illustration hashtags.
- Operation Flow
- These artworks connected very well with the target audience. There are seven images so one image was posted online each day for a week. The images communicate the negatives of chronic pain and how constant pain can affect us. The invisible nature of chronic pain can be very lonely so artwork that reflects these feelings can provoke a very intense response from the viewer.
The themes are:
Chronic pain is not make believe
Naysayers
It’s not you, it’s me, I miss everything
If only you could feel what I feel, just for a moment.
My back pain is vividly real
Family shields
Sciatica is like a slow electrocution - Image Credits
- All works by Ciara Chapman
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