Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ by Chenxiang Xi

Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ by Chenxiang Xi is a highly esteemed winner of the very prestigious 2023 A' Design Award سون انعام in پيڪيجنگ ڊيزائن Competition Category.

سونپيڪيجنگ· 2023

Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ

by Chenxiang Xi

Client: 5gN² Creative Design Studio

A' Design Award سون انعام Winner in پيڪيجنگ Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ

مون اينڊ ٽي مڊ آٽم (چنڊ ۽ چانهه وچين سرءُ) هڪ تحفي وارو دٻو آهي جيڪو وچين سرءُ جي ميلي (Mid-Autumn Festival) لاءِ ٺاهيو ويو آهي، جيڪو روايتي طور تي چين ۾ قمري سال جي اٺين مهيني ۾ ملهايو ويندو آهي. هي دٻو قدرتي مواد جهڙوڪ بانس، سيرامڪس ۽ ڪڻڪ جي ڪانن مان ٺهيل آهي. ان ۾ مقامي رنگين چانورن سان ٺهيل مون ڪيڪ ۽ پو-ايره (Pu-erh) چانهه رکيل آهي. هر حصو ٻيهر استعمال لاءِ ڊزائين ڪيل آهي. دٻي جو جسم ۽ اڇي چيني مٽيءَ جو ڍڪڻ چانهه جي ٽري بڻجي وڃن ٿا، جڏهن ته هٿيو چمچي طور ڪم اچي ٿو. اندريون دٻو چنڊ جي لالٽين ۾ تبديل ٿي سگهي ٿو، ۽ ڍڪڻ جو گولائيدار حصو اگربتيءَ جي دانيءَ طور استعمال ٿي سگهي ٿو.

The Recognition

About the A' Design Award سون انعام

Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ A' Design Award سون انعام جو کٽيندڙ آهي، انتهائي معزز اعتراف جيڪو پهرين درجي جي، شاندار ۽ نمايان ڊيزائنن کي ڏنو وڃي ٿو. سون جا کٽيندڙ انتهائي جدت واريون، تمام گهڻي بصيرت واريون ۽ شاندار طرح اکيون خيره ڪندڙ تخليقون آهن، جيڪي پنهنجي ڊيزائنرن جي عبقريت، حڪمت ۽ مهارت جي عڪاسي ڪن ٿيون. Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو ساراهيل، رجحان ساز ۽ يادگار ايجاد هوندو جيڪو بي مثال قدر پيش ڪري ٿو. هي ڊيزائن جنهن A' Design Award سون انعام کٽيو آهي، هڪ شاندار، محترم منصوبو آهي جيڪو فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون تمام گهڻي فائدي سان وڌائي ٿو. Moon and Tea Mid Autumn تحفي واري دٻي جي پيڪيجنگ شديد خواهش جا جذبا پيدا ڪري ٿو، جوش جاڳائي ٿو، تخليقيت کي همٿائي ٿو ۽ اسان کي مسحور ڪري ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Mid-Autumn Festival is traditionally celebrated in China in the eighth month of the lunar year. The designers created a unique gift box for Vanke for this year's full-moon festival.
Dimensions & Packaging: 24.5cm x 8.5cm x 30cm
Production Technology: The entire packaging design and implementation strictly adheres to environmentally-friendly principles. Composed of natural materials like bamboo, ceramics, and wheat straw, the gift box boasts a sustainable construction. Each component of the packaging serves a distinct purpose, with the outermost layer functioning as a ceramic tea tray. This tray has undergone a slow-flow water treatment process, ensuring the gift box's longevity and promoting continuous use.
Design Challenge: In this project, we faced challenges in reimagining traditional packaging designs to enhance reusability and functionality. We needed to ensure material sustainability and environmental performance.

Difficulties arose in data collection and analysis, necessitating diverse research tools for accurate results. We tackled production obstacles and external factors, such as laws and technological advancements.

Utilizing existing resources, historical and social contexts, and cutting-edge technology, we successfully developed an innovative, eco-friendly packaging design.
Research: Our research explored an alternative approach to eco-friendly design, diverging from the prevalent focus on recyclable materials. We aimed to add value to packaging products, transforming them from single-use items with limited functionality to long-term, sustainable solutions. To achieve this, we conducted surveys and in-depth interviews to understand consumer perceptions and behaviors regarding packaging. Employing research tools like questionnaires and statistical analysis, we collected and examined data. Our findings revealed that consumers were more likely to reuse packaging when it offered added value beyond its initial purpose. This research holds the potential to reduce waste and encourage sustainable packaging design practices.
Inspiration: It has a distinctly Chinese feel, elegant and beautiful, with a bamboo box body and white porcelain tea plate. The box contains moon cakes with local colored rice and Pu-erh tea. When opened, the body of the box and the porcelain cover become a tea tray; the box doubles as a soft lamp while drinking tea and watching the moon.
Project Duration: The project started in August 2021 in Shanghai and finished in October 2021 in Shanghai.
Operation Flow: Each element of the box is designed for reuse. The body and cover plate can be repurposed as a tea tray, while the handle doubles as a spoon. Additionally, the inner box can be transformed into a moon lantern, and the spherical structure of the cover can function as a censer. This versatile box seamlessly blends practicality with festivity.
Team Members: Chenxiang Xi and Chenling Zhang