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Low-Carbon Life موبائيل ائپليڪيشن by CCB Fintech Co., Ltd.

Low-Carbon Life موبائيل ائپليڪيشن by CCB Fintech Co., Ltd. is a highly esteemed winner of the very prestigious 2023 A' Design Award برونز انعام in پائيدار پراڊڪٽس، منصوبا ۽ سائي ڊيزائن Competition Category.


برونزپائيدار پراڊڪٽ· 2023

Low-Carbon Life موبائيل ائپليڪيشن

by CCB Fintech Co., Ltd.

Client: China Construction Bank Corporation

A' Design Award برونز انعام Winner in پائيدار پراڊڪٽ Category

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Colors

The Design

About Low-Carbon Life موبائيل ائپليڪيشن

لو-ڪاربن لائيف هڪ موبائيل ائپليڪيشن آهي، جيڪا ٽنڊيمينشنل (3D) انٽرايڪٽو منظرن ذريعي گھٽ ڪاربن واري زندگي گذارڻ جو طريقو سمجهائڻ لاءِ ٺاهي وئي آهي. هي ائپليڪيشن مصنوعي حقيقت (سمليٽيڊ رئيلٽي) استعمال ڪري هڪ اهڙي شهر کي ڏيکاري ٿي، جيڪو آلودگيءَ کان متاثر آهي. استعمال ڪندڙ پنهنجو حقيقي سفري ڪارڊ لنڪ ڪن ٿا ۽ سائي ٽرانسپورٽ چونڊڻ ۽ روزاني اخراج گھٽائڻ جي سرگرمين ۾ شامل ٿيڻ سان سائي توانائي حاصل ڪن ٿا. اها سائي توانائي پوءِ مجازي (ورچوئل) وڻ پوکڻ ۽ منظر کي بهتر بنائڻ لاءِ استعمال ڪئي ويندي آهي، ۽ ان کي تحفن سان به مٽائي سگهجي ٿو. واضح ڊيٽا چارٽ نتيجن کي پيش ڪن ٿا. مقصد اهو آهي ته ڪاربن پيڪ ۽ ڪاربن نيوٽرلٽي کي سادي ۽ سمجهه ۾ اچڻ جھڙي انداز ۾ بيان ڪيو وڃي.

The Recognition

About the A' Design Award برونز انعام

Low-Carbon Life موبائيل ائپليڪيشن A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Low-Carbon Life موبائيل ائپليڪيشن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Low-Carbon Life موبائيل ائپليڪيشن ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Low-Carbon Life" is an application app that uses virtual reality 3D interactive scenes to create an easy to understand carbon peak, carbon neutralization and science popularization. With real life scenes as a reference, it builds an immersive experience that combines reality with reality, popularizes low-carbon environmental protection knowledge in an intuitive and easy to learn way, and guides users to participate in low-carbon environmental protection actions with friendly experience interaction.
Dimensions & Packaging
This design is made with Sketch. it is based on iPhone X(1125px x 2436px)
Tags
Environmental science popularization, Green travel, 3D scene, Simulation reality, Interactive games
Production Technology
1. According to the environmental pollution problem, provide the building elements of urban pollution source, daily low-carbon tips, carbon reduction ranking, tree planting, etc. to create a carbon peak and carbon neutral scene with virtual game screen
2. Provide virtual online learning to practice low-carbon action, free from the constraints of real life time and place.
Design Challenge
How can users quickly and intuitively understand the relationship between environmental pollution and their personal life, and the sense of achievement of user participation. Based on the real life, the 3D simulated reality technology is used to build an immersive experience combining virtual reality with real life. At the same time, the game data is quantified with clear data charts to help green travel and reflect its own value.
Research
The launch of low-carbon life and low-carbon environmental protection 3D games has been favored by the majority of young people, forming a participation boom.Through the harmfulness of environmental pollution, help more people realize the importance of environmental protection and spontaneously participate in low-carbon environmental protection and green travel action;At the same time, through online tree planting and intuitive change of environment and other game links, users can truly feel the impact and significance of low-carbon travel on carbon neutralization and carbon peak, and contribute their own strength.
Inspiration
1. Build virtual game scenes in the form of 3D models to popularize low-carbon environmental protection knowledge in an intuitive and easy-to-learn manner, so that users can learn carbon peak knowledge more easily and quickly.
2. Let users truly feel the impact and significance of low-carbon travel on carbon peak through environmental changes such as inclement weather such as sandstorms, and game links such as planting trees to change the environment
3. Based on real life, build an immersive exp
Project Duration
PROJECT DURATION AND LOCATION: The project was launched in Guangzhou in February 2020 and completed in February 2022.
Operation Flow
1. Low carbon life uses simulated reality technology to provide users with 3D game scenes polluted by human activities. Users need to bind real-life travel cards to obtain green energy by taking green transport and participating in daily low-carbon emission reduction activities.
2. Users can upgrade and transform the game scene environment with green energy to realize low-carbon life; Users can take part in actions together and exchange green energy for real gifts.
Team Members
Designer: Wending Zuo
Designer: Hui Chen
Designer: Jinrong Zhu
Creative direction: Shusheng Liu

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