Jin Zhang طرفان Jinlongquan Beer تحفا باڪس

Jin Zhang طرفان Jinlongquan Beer تحفا باڪس انتهائي معتبر 2023 A' Design Award برونز انعام جو فاتح آهي پيڪيجنگ ڊيزائن مقابلي جي درجي ۾.

برونزپيڪيجنگ· 2023

Jinlongquan Beer تحفا باڪس

Jin Zhang طرفان

ڪلائنٽ: InBev jinlongquan beer (Hubei) Co., Ltd

پيڪيجنگ درجي ۾ A' Design Award برونز انعام فاتح

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تصديق ٿيل ايوارڊ فاتح

ڊزائين #144964 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريو

سائيٽ ڏسو A' Design Award تي ڏسو پريس رليز ايوارڊ بيج

رنگ

ڊزائن

Jinlongquan Beer تحفا باڪس بابت

هي گفٽ باڪس 1980ع جي ڏهاڪي ۾ سڀ کان وڌيڪ مشهور رڪارڊر کي تخليق پروٽوٽائپ طور استعمال ڪري ٿو، جيڪو نوجوانن سميت ڪيترن ئي ماڻهن کي انهن جون يادون ياد ڏياريندو ۽ سٺو جذباتي رابطو حاصل ڪندو. ڊزائنر ڊزائن ڪرڻ لاءِ ناريل ڪارڊ بورڊ باڪس استعمال ڪيو، جيڪو عملي، ماحول دوست ۽ قيمتي بچت آهي. ساڳئي وقت، هن مهارت سان تحفي جي دٻي جي سامهون ٽي گول سوراخ کوليا، جيڪي اندر اندر مختلف قسم جي بيئر پروڊڪٽس کي ڏسي سگهن ٿا، جذبات، ماحولياتي تحفظ ۽ ڪارڪردگي جي ٽن پرت ڊيزائن کي حاصل ڪري.

سڃاڻپ

A' Design Award برونز انعام بابت

Jinlongquan Beer تحفا باڪس A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Jinlongquan Beer تحفا باڪس کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Jinlongquan Beer تحفا باڪس ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

ڊزائن جي پسمنظر

پريس ڪِٽ

ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.

منفرد خاصيتون: Jinlongquan Beer has a history of more than 40 years in China. It has been liked by people since 1977. This gift box is designed to give back consumers' love for Jinlongquan for so many years. Therefore, it uses the most popular tape recorder model in the 1980s as the creation prototype. With this image, it creates a silent classic sound to convey the brand's position in consumers' hearts, and convey the idea that beer brings unlimited fun to people.
ماپ ۽ پيڪيجنگ: Width 370mm x Depth 70mm x Height 310mm
ٽيگ: Jinlongquan Beer, Gift Box, Jin Zhang, Wuhan SANBU, Packing Design, China
پيداواري ٽيڪنالاجي: Although this is a gift box, in order to avoid excessive packaging, the designer only used corrugated boxes to achieve this, which is practical and environmentally friendly and saves the brand money. At the same time, taking advantage of the modeling characteristics of the tape recorder, three circular holes were opened on the basis of not damaging the integrity, so that consumers can clearly see several different types of beer products in the gift box from the outside, achieving the dual protection of brand culture and function.
ڊزائين چيلينج: The biggest challenge of this gift box is to control the production cost, but the designer perfectly solved it through creative modeling, and the corrugated box is also very environmentally friendly. Another challenge lies in the internal fixed structure. The designer gave up the simple but not environmentally friendly foam and solved it by blocking the product through the opening of the carton, so that the whole gift box can reach the most environmentally friendly state.
تحقيق: When doing this design, the designer started to study the brand development process and found out several important nodes of the brand development. He used the most popular recorder in the brand's initial years as the creation prototype, which not only demonstrated the long history of the brand, but also had emotional interaction with consumers. He also used the important year of the brand on the FM number of the recorder, and used this natural way to integrate the brand into the design.
الهام: The inspiration for this design comes from the starting year of the brand. The 1980s was a very interesting time. At that time, the most popular way for young people was to carry a recorder, dance and sing in bell bottoms, and be very happy. This is exactly the pleasant feeling that beer can bring to people. From the physical and spiritual aspects of the brand, it is very consistent.
منصوبي جو عرصو: The project will start in Wuhan, China in June 2022, be completed in Wuhan, China in July 2022, and be exhibited in Hubei, China in September 2022.
عمل جو فلو: This gift box uses the most popular recorder in the 1980s as the creation prototype, which will remind many people of their memories. In the current trend of retro, many young people also like this retro design, so it can cover a very wide range of consumers' ages. Emotional interaction is the interaction that can bring consumers the greatest memory point, and will bring better brand goodwill to the brand.
پيٽنٽ: The intellectual property/patents/copyrights belongs to InBev Jinlongquan Beer