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We Belong Here ڪارپوريٽ سڃاڻپ by Jiyun Kim

We Belong Here ڪارپوريٽ سڃاڻپ by Jiyun Kim is a highly esteemed winner of the very prestigious 2023 A' Design Award چاندي انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.


چانديگرافڪ· 2023

We Belong Here ڪارپوريٽ سڃاڻپ

by Jiyun Kim

A' Design Award چاندي انعام Winner in گرافڪ Category

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The Design

About We Belong Here ڪارپوريٽ سڃاڻپ

We Belong هتي Otis Design Week لاءِ هڪ انٽرايڪٽو نمائش برانڊنگ تصور آهي جيڪو ثقافتي تعاون جي حوصلا افزائي ڪري ٿو. ڪسٽمائيز ٽاپ ذريعي، شاگرد پنهنجي سڃاڻپ جو اظهار ڪري سگهن ٿا، رابطي کي فروغ ڏين ٿا، ۽ هڪ ڪميونٽي ٺاهي سگهن ٿا جيڪا ٻولي ۽ ثقافتي رڪاوٽن کي پار ڪري. هي اوزار شموليت ۽ برابري کي فروغ ڏئي ٿو، ان کي ڪنهن به تعليمي پروگرام ۾ هڪ قيمتي اضافو بڻائي ٿو.

The Recognition

About the A' Design Award چاندي انعام

We Belong Here ڪارپوريٽ سڃاڻپ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. We Belong Here ڪارپوريٽ سڃاڻپ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. We Belong Here ڪارپوريٽ سڃاڻپ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Understanding diverse cultures and perspectives is key to promoting equality and fostering a better world for all. We Belong Here is an ice-breaking tool for use in educational programs to promote cross-cultural understanding, communication, and collaboration. It allows students to create their own tops expressing their identity and engage in friendly communication. The kit fosters the benefits of play as a tool for transcending language and cultural barriers, promoting equality in our global community.
Dimensions & Packaging
Top-making kit : 11inch x 17inch
Poster : 24inch x 36inch
Tags
Branding, Education, Inclusive, Identity, Diversity
Design Challenge
Designing a symbol that is free from cultural bias and prejudices can be a challenging task. To achieve objectivity, it is essential to create a design that does not generate any cultural conflicts or convey any particular cultural meaning. One effective strategy is to use a neutral color scheme that is universally recognized and accepted, such as the Olympic color scheme.
Inspiration
Across many different cultures, spinning tops have been developed as a form of entertainment and leisure activity. The act of spinning a top can be a unifying experience that transcends language and cultural barriers, bringing people together in a fun and engaging way.To this end, I have developed a top-making kit that can be used as a tool in educational programs, particularly as an ice-breaking activity at the start of a semester. The kit enables students to create their own tops and engage in friendly competition with their classmates.
Project Duration
The project commenced on August 22nd, 2021, at Otis College of Art and Design and concluded on August 29th, 2021. The project was showcased during Otis Design Week on August 29th, 2021.
Operation Flow
The project was a part of Otis Design Week before the semester began. Students created their own tops with a provided kit and used them for a group activity to connect creatively with their peers. Posters featuring the tops' movement formed the letters "We," effectively capturing the playful and collaborative nature of the project while conveying a message of unity. The project fostered collaboration and connectedness within the Otis College of Art and Design community, setting a positive tone for the academic year.

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