Home پوسٽر by Tao Ran is a highly esteemed winner of the very prestigious 2023 A' Design Award برونز انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.

برونزگرافڪ· 2023

Home پوسٽر

by Tao Ran

Client: Shenzhen Yixin Visual Brand Planning Consulting Co., Ltd

A' Design Award برونز انعام Winner in گرافڪ Category

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Verified Award Winner

Verify Award Status for #149582

View at A' Design Award Press Release Award Badge

Colors

The Design

About Home پوسٽر

پوسٽر استعمال ڪري ٿو سادو ڪارو ۽ اڇو گرافڪ بصري ٻولي ۽ مزاحيه پيشڪش فارم سامعين کي هڪ وشد بصري تجربو ڏيڻ لاءِ. پکين جي آستين ذريعي، آستين لاءِ ڪا به شاخ جو مواد نه ٿو ملي. ان جي بدران، پلاسٽڪ اسٽرا استعمال ڪيا ويندا آهن نستين جي مواد طور، سنگين ماحولياتي نقصان کي ظاهر ڪن ٿا. اميد آهي ته سامعين ماحول جي بگاڙ بابت سوچي سگهن ٿا ۽ ماڻهن کي به سڏين ٿا ته هو ماحول ۽ ٻيلن جي تحفظ تي وڌيڪ ڌيان ڏين.

The Recognition

About the A' Design Award برونز انعام

Home پوسٽر A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Home پوسٽر کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Home پوسٽر ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster uses the simple black and white graphic visual language and humorous presentation form to give the audience a vivid visual experience. Through the nesting of birds, no branch material can be found for nesting. Instead, plastic straws are used as nesting materials, reflecting the serious environmental damage. It is hoped that the audience can think about the deterioration of the environment, and also call on people to pay more attention to protecting the environment and forests.
Dimensions & Packaging: 700*1000mm
Tags: poster、Environment、ecology、birds
Production Technology: Will print on the textured paper that gives the prints the touch feeling.
Design Challenge: How to use the simple black and white graphic language to describe the environmental problems facing mankind.
Research: Use the simple black and white graphic visual language, combined with the humorous expression form that is easy for people to accept and understand, to achieve the visual experience for the audience and arouse the thinking of environmental protection.
Inspiration: One day, I accidentally saw a bird holding a plastic straw in its mouth, which is a strong contrast to the bird holding a branch in its mouth to build a nest in my memory. Because of such a touch, I created this public welfare poster.
Project Duration: Poster design started in June 2022 and completed in September 2022.
Operation Flow: Although it is a poster for domestic events, it has been introduced all over the world and has a strong presence through the participation exhibitions of many international competitions.