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Delpasand ڪاري چانهه جي پيڪجنگ by Mohammadreza Eslamparast

Delpasand ڪاري چانهه جي پيڪجنگ by Mohammadreza Eslamparast is a highly esteemed winner of the very prestigious 2025 A' Design Award لوهه انعام in پيڪيجنگ ڊيزائن Competition Category.


لوههپيڪيجنگ· 2025

Delpasand ڪاري چانهه جي پيڪجنگ

by Mohammadreza Eslamparast

Client: Delpasand

A' Design Award لوهه انعام Winner in پيڪيجنگ Category

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Verified Award Winner

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Colors

The Design

About Delpasand ڪاري چانهه جي پيڪجنگ

دلپسند ڪاري چانهه لاءِ ٺاهيل هڪ پيڪجنگ ڊزائن آهي. هن رينج ۾ سيلون چانهه شامل آهي، جيڪا خوشبودار ۽ اصلي طور پيش ڪئي وئي آهي، ۽ ايراني چانهه پڻ شامل آهي. ڪارو رنگ بنيادي رنگ طور چونڊيو ويو ڇاڪاڻ ته اهو سُڪل چانهه جي پنن جي رنگ سان ملندڙ آهي. چانهه جي ڪيتلي ۽ چانهه جي فارم جي فليٽ تصويرن هر پراڊڪٽ جي اصليت ڏيکاري ٿي. هڪ هاري، هڪ هاٿي ۽ هڪ مندر سيلون جي نمائندگي ڪن ٿا، جڏهن ته فارم جا منظر ايران جي نمائندگي ڪن ٿا. روشن ۽ نمايان رنگ خريدارن کي شيلف تي مختلف قسمن کي سڃاڻڻ ۾ مدد ڪن ٿا. هر باڪس آفسيٽ پرنٽنگ ذريعي ڪارڊبورڊ تي ايمبوسنگ سان ڇپايل آهي.

The Recognition

About the A' Design Award لوهه انعام

Delpasand ڪاري چانهه جي پيڪجنگ A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Delpasand ڪاري چانهه جي پيڪجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Delpasand ڪاري چانهه جي پيڪجنگ جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Delpasand has 2 kinds of tea, Ceylon and Iranian tea.
Ceylon has 2 kinds of tea,Aromatic and original.
The color black was chosen because of the color of dried tea and to make them different on shelves, they were illustrated.
The teapot and farm illustration shows their countries' content.
the symbols, farm, farmer, elephant and the temple are used to show Ceylon and the symbols, Iran farms are used to show Iranian tea.
Different sharp colors are used to make easier them to chose.
Dimensions & Packaging
Width 120 mm x Depth 80 mm x Height 200 mm.
Tags
Black Tea, Illustration, Colorful, Modern Design, Drink, Hot drink,
Production Technology
Offset print on the cardboard in 5 colors, CMYK and one Pantone color in each artwork with UV and emboss.
Design Challenge
Many objects, characters and their colors in a small teapot on the packaging was the main Challenge.
Research
Before design, the design group researched about 10 days to see the concept and appearance of other packagings in markets to know and find their path. To make them different and attractive it has been decided to design in flatten illustration because the other packaging were designed with real picture.
Inspiration
A teapot was chosen as a symbol of tea and hot drink. The tea farm was the main subject of design. The atmosphere of each Ceylon and Iran is different so their countries' symbols were chosen.
Project Duration
April - May 2022, Tehran, Iran
Operation Flow
To make the design friendly, the illustration was chosen, because it made the design like a story to contact the customers.
Image Credits
Illustrator Mohammadreza Eslamprast, 2022.
Assistant: Samyar Eslamparast and Soodabe Zomorodi.

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