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Darkness and Light پوسٽر by Chihiro Otsuki

Darkness and Light پوسٽر by Chihiro Otsuki is a highly esteemed winner of the very prestigious 2024 A' Design Award برونز انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.


برونزگرافڪ· 2024

Darkness and Light پوسٽر

by Chihiro Otsuki

A' Design Award برونز انعام Winner in گرافڪ Category

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Colors

The Design

About Darkness and Light پوسٽر

اونداهي ۽ روشني هڪ پوسٽر آهي، جيڪو جاپاني ڪلاسيڪل ادب تي ٿيندڙ هڪ نمائش لاءِ ٺاهيو ويو آهي. هي پوسٽر لاکر آرٽ ۽ آئل پينٽنگ، فطرت ۽ انسانيت، ۽ ڪلاسيڪل ۽ جديد انداز کي هڪ ٻئي سان ملائي ٿو. ٽائپوگرافي ذريعي ٻن آرٽسٽن جي ڪم کي ريسرچ انسٽيٽيوٽ وٽ موجود ڪلاسيڪل متنن سان ڳنڍيو ويو آهي. ڇپيل شيٽ جي ماپ 515 کان 728 ملي ميٽر آهي، ۽ ان کي فاريسٽ اسٽيورڊشپ ڪائونسل کان تصديق ٿيل ڪاغذ تي، سبزي جي مس استعمال ڪندي يو وي آفسيٽ پرنٽنگ ذريعي تيار ڪيو ويو آهي. هي ڊيزائن ظاهر ڪري ٿو ته ڪيئن ڪلاسيڪل ثقافت ۽ ڪتاب اڄوڪي فني اظهار کي شڪل ڏين ٿا.

The Recognition

About the A' Design Award برونز انعام

Darkness and Light پوسٽر A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Darkness and Light پوسٽر کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Darkness and Light پوسٽر ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The poster design blends elements like lacquer art with oil painting and nature with humanity, combining classic and modern styles. It illustrates the convergence of books, literature, and art, showcasing the vast potential of classical culture and art. The design captures the essence of classical themes as interpreted by two artists, highlighting the deep influence of classical culture in their artistic expression.
Dimensions & Packaging
Width 515 x Height 728 mm
UV offset printing, Vegetable ink, Forest Stewardship Council
Production Technology
They have developed a graphic design centered around typography that multidimensionally leverages both the artworks created by two artists and the classical texts held by the National Institute of Literature Research. The poster, while maintaining its function as printed material, uses special ink and paper that demonstrate consideration for the environment. As a result, it not only fulfills its role as a poster but also reflects a high level of consideration in projects related to national involvement.
Inspiration
The project is a residency program conducted by the National Institute of Japanese Literature, a research institute that seeks out and researches classical books, which are the life, spirit, and cultural heritage of Japan, and makes them available to the public both in Japan and abroad.
Project Duration
The project was launched in 2017 to open up the collection of classical books and the network of specialists cultivated by the National Institute of Japanese Literature to non-researchers. The exhibition was part of that project, inviting two artists and being held for one week from January 11 to January 17.
Operation Flow
The poster is a special design that combines old-fashioned lacquer art and modern oil painting, nature and humanity. It presents a harmonious blend of old and modern styles, illustrating the integration of books, literature, and art. This design reflects the artists' contemplation on ancient stories and themes, clearly demonstrating the significant influence of traditional culture on their artwork.

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