Sabbioni Branding ترويجي برانڊنگ by Paul Robb

Sabbioni Branding ترويجي برانڊنگ by Paul Robb is a highly esteemed winner of the very prestigious 2024 A' Design Award سون انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.

سونگرافڪ· 2024

Sabbioni Branding ترويجي برانڊنگ

by Paul Robb

Client: Grafiche Sabbioni

A' Design Award سون انعام Winner in گرافڪ Category

314,410

Verified Award Winner

Verify Award Status for #157679

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sabbioni Branding ترويجي برانڊنگ

Grafiche Sabbioni کي فرم جي 60 هين سالگرهه جي جشن لاءِ هڪ نئين برانڊ پوزيشن جي ضرورت هئي. Salt&Pepper ڪمپني سان گڏ ڪم ڪيو ته جيئن هن اهم سنگ ميل کي فروغ ڏيڻ لاءِ جديد بصري ٻوليون ٺاهي سگهجن، برانڊ جي باڪس ۾ پائيداري ۽ روايتي پرنٽ پروسيس ۾ صلاحيتن کي نمايان ڪندي. Salt&Pepper هڪ توانائي ڀريل، مضبوط ۽ مثبت برانڊنگ سسٽم ٺاهيو، 100 سيڪڙو پائيدار مواد جي هڪ لائين ٺاهي، پاڻي تي ٻڌل مس ۽ گهٽ ۾ گهٽ ڪاغذ جي ضايع استعمال ڪندي ڪمپني جي بنيادي قدرن کي فروغ ڏيڻ لاءِ.

The Recognition

About the A' Design Award سون انعام

Sabbioni Branding ترويجي برانڊنگ A' Design Award سون انعام جو کٽيندڙ آهي، انتهائي معزز اعتراف جيڪو پهرين درجي جي، شاندار ۽ نمايان ڊيزائنن کي ڏنو وڃي ٿو. سون جا کٽيندڙ انتهائي جدت واريون، تمام گهڻي بصيرت واريون ۽ شاندار طرح اکيون خيره ڪندڙ تخليقون آهن، جيڪي پنهنجي ڊيزائنرن جي عبقريت، حڪمت ۽ مهارت جي عڪاسي ڪن ٿيون. Sabbioni Branding ترويجي برانڊنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو ساراهيل، رجحان ساز ۽ يادگار ايجاد هوندو جيڪو بي مثال قدر پيش ڪري ٿو. هي ڊيزائن جنهن A' Design Award سون انعام کٽيو آهي، هڪ شاندار، محترم منصوبو آهي جيڪو فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون تمام گهڻي فائدي سان وڌائي ٿو. Sabbioni Branding ترويجي برانڊنگ شديد خواهش جا جذبا پيدا ڪري ٿو، جوش جاڳائي ٿو، تخليقيت کي همٿائي ٿو ۽ اسان کي مسحور ڪري ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Grafiche Sabbioni required a new brand position to celebrate the firm’s 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100% sustainable, using water-based inks and minimal paper waste to promote the company’s core values.
Dimensions & Packaging: Box dimensions 250 x 360 x 75mm. Book dimensions 230 x 280mm. Agenda dimensions 210 x 270mm.
Tags: Branding
Production Technology: Letterpress, linotype printing, and modern digital programs were used to composite the final project. The outer box and agenda were printed on 100% recycled material in 2 Pantone colors and CMYK. The anniversary book was printed in 7 colors on FSC paper.
Design Challenge: Our research began with using letterpress and the linotype system to create experimental-type solutions. The major challenge was to create a 100% sustainable project that would work from box design to editorial, with minimal paper wastage and sustainable inks. These experiments were then developed digitally to create a contemporary feel.
Research: The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
Inspiration: The design inspiration was drawn from traditional printing processes. The anniversary book was printed in letterpress and linotype printing, fused with modern typography, to create a contemporary feel to the branding system.
Project Duration: September - December 2023 - Italy
Operation Flow: The project was presented to the market in late 2023
Patents: Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023
Team Members: Paul Henry Robb
Moira Bartoloni
Image Credits: Copyrights belong to Paul Henry Robb & Moira Bartoloni, 2023