Shen Duan طرفان Eco Surecare اندرين ڪپڙن جي پيڪيجنگ

Shen Duan طرفان Eco Surecare اندرين ڪپڙن جي پيڪيجنگ انتهائي معتبر 2024 A' Design Award لوهه انعام جو فاتح آهي پيڪيجنگ ڊيزائن مقابلي جي درجي ۾.

لوههپيڪيجنگ· 2024

Eco Surecare اندرين ڪپڙن جي پيڪيجنگ

Shen Duan طرفان

ڪلائنٽ: Eco Surecare

پيڪيجنگ درجي ۾ A' Design Award لوهه انعام فاتح

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تصديق ٿيل ايوارڊ فاتح

ڊزائين #160696 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريو

سائيٽ ڏسو A' Design Award تي ڏسو پريس رليز ايوارڊ بيج

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ڊزائن

Eco Surecare اندرين ڪپڙن جي پيڪيجنگ بابت

ايڪو شيئرڪيئر عورتن جي اندرين ڪپڙن لاءِ ٺاهيل هڪ پيڪيجنگ ڊزائن آهي. هي پيڪيجنگ هڪ مِنيمَلسٽ بصري انداز جي پيروي ڪري ٿي، جنهن ۾ نفيس رنگن جي رينج ۽ سادا، مضبوط لڪيرون شامل آهن. ان جو جوڙجڪ هڪ ئي ٽڪري مان ٺهيل آهي ۽ ان کي گوند کان سواءِ جوڙيو ويو آهي، جنهن سان مواد جي بچت ٿئي ٿي. بڪس جا پاسا مثلث جي شڪل ٺاهين ٿا، جنهن سببان بڪس هڪ ٻئي مٿان ترتيب سان رکي سگهجن ٿا ۽ نقل و حمل لاءِ گھربل جڳهه اٽڪل هڪ پنجين حصي تائين گھٽجي وڃي ٿي. ان ۾ ٻيهر قابلِ استعمال ۽ قابلِ زوال ڪاغذ استعمال ڪيو ويو آهي. بڪس اندر صحت سان لاڳاپيل معلوماتي ليبل ڇپيل آهي، جيڪو بڪس کوليندي نظر اچي ٿو.

سڃاڻپ

A' Design Award لوهه انعام بابت

Eco Surecare اندرين ڪپڙن جي پيڪيجنگ A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Eco Surecare اندرين ڪپڙن جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Eco Surecare اندرين ڪپڙن جي پيڪيجنگ جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.

ڊزائن جي پسمنظر

پريس ڪِٽ

ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.

منفرد خاصيتون: This is the packaging for women's underwear. Eco Surecare delivers a free and comfortable lifestyle for happy young people and Chinese women who pursue quality of life with products with appearance level, innovation and content. Through constant exploration, designers embody the high quality of products through minimalist design aesthetics. The elegant color series is more fashionable, and the simple and powerful lines convey female power. The packaging adopts the form of one piece, no glue, more environmentally friendly. This is an innovation in the design of underwear packaging.
ماپ ۽ پيڪيجنگ: Width 168mm x Depth 32mm x Height 150mm
ٽيگ: Packaging, daily necessities, underwear, sustainable development, biodiversity protection, endangered species, no plastics, climate positive, minimalist, female
پيداواري ٽيڪنالاجي: ECO SURECARE uses an integrated process on the packaging structure, which can be combined without the use of glue, saving materials and reducing resource use. Every possible effort was made to select recyclable materials and degradable paper for packaging. The side of the box is triangular structure, which can be stacked in a staggered manner, saving one-fifth of the transportation space.
ڊزائين چيلينج: The challenge is to create a stylish and simple design concept that embodies the brand's values of freedom and comfort, while also meeting functional packaging requirements with environmentally friendly and lightweight materials. The packaging box has undergone extensive testing and modification to optimize transportation space efficiency, as well as being lightweight and eco-friendly.
تحقيق: The research methodology combined desk research, external agency focused groups investigation and sampling from 200 female customers. There are two aims: one, to truly seek the latest views and feedback from female customers on what they hate and love about the available underwear packaging from major brands in China, including the stereotypes, poor design, or lack of sensitivity. Two, through data, we aim to understand whether customers’ sustainability awareness has been translated into actual conscious buying patterns, as in whether society’s values of protecting nature and biodiversity is driving the value ($).
Data and qualitative research showed that about 66.67% of female customers are unhappy with the packaging available from the market, the top critique being' way too boring design' and 'monotony'. The runner-up critique says there is too much unnecessary packaging, especially when layers of plastic are used. On environmental consciousness, over 50% of female customers point to us that they are willing to pay extra premium costs to buy sustainably packaged products and they will pay more attention to design that tells a sustainability narrative.
الهام: ECO SURECARE is committed to providing minimalist, non-traditional and elegant packaging designs to millions of female consumers in China. Fundamentally, it's about giving customers an enjoyable experience when buying what may be the most intimate product of their lives. ECO SURECARE is eager to bring environmentally friendly products to a big market like China and inspire more people to consume consciously. The growing call for women to pursue freedom and unlimited life has inspired designers. On the environmental front, the Royal Golden Eagle's (RGE) nature conservation efforts in Asia have inspired us a lot.
منصوبي جو عرصو: The project started in June 2023 in Guangzhou, China, and ended in Guangzhou, China, in November 2023. The product is continuously sold across all major Chinese e-commerce platforms.
عمل جو فلو: Thinking out of the box and experimenting with various shapes of the packaging box, the final special-shaped packaging box structure is more material-saving and unique; the shape of the box is a triangular structure, and staggered placement can effectively reduce the product's transportation space. In the way of opening, I considered the interactive form of the package, hoping that customers can see the essential health tips label when they open it instead of using a separate card.
تصوير ڪريڊٽ: Photographer/Designer Shen Duan