High Mountains Flowing Water نمائش جي بصري سڃاڻپ by Baoquan Luo, Jiamin Feng and Zhiwei Lv

High Mountains Flowing Water نمائش جي بصري سڃاڻپ by Baoquan Luo, Jiamin Feng and Zhiwei Lv is a highly esteemed winner of the very prestigious 2025 A' Design Award چاندي انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.

چانديگرافڪ· 2025

High Mountains Flowing Water نمائش جي بصري سڃاڻپ

by Baoquan Luo, Jiamin Feng and Zhiwei Lv

Client: LanceDesign(Guangzhou)Co.,LTD

A' Design Award چاندي انعام Winner in گرافڪ Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About High Mountains Flowing Water نمائش جي بصري سڃاڻپ

هاءِ مائونٽينس فلوئنگ واٽر (اوچا جبل ۽ وهندڙ پاڻي) هڪ پوسٽر ۽ بصري سڃاڻپ آهي، جيڪا چيني ۽ اطالوي فن جي نمائش لاءِ ٺاهي وئي آهي. هي ڊيزائن ثقافتي ڏي وٺ کي ظاهر ڪرڻ لاءِ اوڀر ۽ اولهه جي عنصرن کي ملائي ٿي. جبل ۽ پاڻيءَ جا چيني اکر انگريزي اکرن سان هڪ رواني خطاطيءَ واري حرڪت ۾ ڳنڍيل آهن، ۽ اکر M ۽ W هڪ اهڙي شڪل ٺاهين ٿا جيڪا رومي ٿنڀي جي ياد ڏياري ٿي. ڳاڙهي، اڇي ۽ سائي رنگن جي ميلاپ اطالوي جهنڊي ڏانهن اشارو ڪري ٿي. نمائش جو عنوان، تاريخ ۽ مقام تڪڙي سڃاڻپ لاءِ وڏن اکرن ۾ لکيل آهن. ٽوٽ بيگ، پکا ۽ عملي جا بيج ساڳي بصري ڊيزائن ۾ شريڪ آهن.

The Recognition

About the A' Design Award چاندي انعام

High Mountains Flowing Water نمائش جي بصري سڃاڻپ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. High Mountains Flowing Water نمائش جي بصري سڃاڻپ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. High Mountains Flowing Water نمائش جي بصري سڃاڻپ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The carefully layered layout creates a sense of exploration and discovery, symbolizing the precious value of finding a kindred spirit amid the complexities of the world. By blending Eastern and Western artistic elements, the poster communicates the idea that art transcends borders, showcasing the dynamic cultural dialogue and synergy between Chinese and Italian artists.
Production Technology: This design is clean yet impactful, featuring a bold yet harmonious palette of red, white, and green. These colors not only evoke the Italian flag but also, through the dynamic interplay of red lines and green strokes, convey a sense of flowing vitality. The irregular layout enhances the poster’s dynamism, while the thoughtfully arranged elements create a fresh visual experience, underscoring the exhibition’s uniqueness and artistic appeal.
Design Challenge: This design’s layout may appear casual, yet it’s meticulously planned. Key details such as the exhibition title, date, and venue are highlighted with larger fonts and distinctive colors, ensuring quick viewer recognition. To further enhance audience engagement and user experience, peripheral items such as tote bags, fans, and staff badges adopt the same visual design as the poster, reinforcing a cohesive, unified look across all materials.
Inspiration: This poster draws its inspiration from the fusion of Chinese aesthetics with Italian art, aiming to convey a profound cultural exchange and mutual understanding between the two nations through visual language. The classic theme of mountains and flowing water meet their match is woven into the design, emphasizing the concepts of knowing and encountering.
Operation Flow: The poster design artfully merges Chinese and English typography, capturing the essence of East-West cultural fusion. A central, intertwined motif symbolizes the dialogue and interaction between diverse cultures. The main visual integrates the Chinese characters for "Mountain" and "Water" with the English letters, creating a unique typographic effect. The letters "M" and "W" form a Roman column-like structure while representing the initial "I." Calligraphic strokes seamlessly link the characters for "Mountain" and "Water" in a single, fluid motion, highlighting the essence of Eastern aesthetics. Green brushstrokes flow across the design, enhancing its vitality and fluidity and reinforcing the "High Mountain and Flowing Water" theme.
Team Members: Baoquan Luo, Jiamin Feng, Zhiwei Lv
Image Credits: LanceDesign(Guangzhou)Co.,LTD

Read the Press Release