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Hktdc Creative Department طرفان Hong Kong Book Fair 2024 ڪتابن جو ميلو

Hktdc Creative Department طرفان Hong Kong Book Fair 2024 ڪتابن جو ميلو انتهائي معتبر 2025 A' Design Award لوهه انعام جو فاتح آهي تقريب ۽ واقعو ڊيزائن مقابلي جي درجي ۾.


لوههتقريب· 2025

Hong Kong Book Fair 2024 ڪتابن جو ميلو

Hktdc Creative Department طرفان

ڪلائنٽ: Hong Kong Trade Development Council

تقريب درجي ۾ A' Design Award لوهه انعام فاتح

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ڊزائن

Hong Kong Book Fair 2024 ڪتابن جو ميلو بابت

هانگ ڪانگ بڪ فيئر 2024 هڪ ايونٽ ڊزائين آهي، جيڪا هانگ ڪانگ جي هڪ نمائشي مرڪز ۾ ٿيندڙ ست ڏينهن جي ڪتابن واري ميلي لاءِ ٺاهي وئي هئي. هن ميلي 55,000 چورس ميٽرن کان وڌيڪ ايراضي والاري هئي ۽ ان ۾ 760 نماشيندڙ (ايگزيبيٽرز) ۽ 600 کان وڌيڪ ايونٽس شامل هئا. ميلي جو موضوع فلم ۽ ٽيليويزن ادب هو. 900 چورس ميٽرن تي مشتمل هڪ آرٽ گئلري، ڊسپلي پينلز، پراڻن ڪتابن، هٿ ​​لکيل تحريرن ۽ اخبارن جي ذريعي ڪتابن ۽ اسڪرين تي ٺهيل ڪمن کي پاڻ ۾ ڳنڍيو. لهرائيندڙ خاصيتن ۾ هڪ ادبي راند، اي-ڪتاب ڪيوسڪ، هڪ AI فوٽو بوٿ ۽ LED اسڪرينن سان گڏ هڪ ننڍڙو ٿيٽر شامل هئا. اضافي طور تي، ٻيهر استعمال ٿيندڙ ائلومينيم جي جوڙجڪ ۽ هڪ ماڊيولر ڊسپلي سسٽم پڻ استعمال ڪيو ويو.

سڃاڻپ

A' Design Award لوهه انعام بابت

Hong Kong Book Fair 2024 ڪتابن جو ميلو A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Hong Kong Book Fair 2024 ڪتابن جو ميلو کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Hong Kong Book Fair 2024 ڪتابن جو ميلو جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.

ڊزائن جي پسمنظر

پريس ڪِٽ

ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.

منفرد خاصيتون
The 34th HKTDC Hong Kong Book Fair lasted seven days, featuring 760 exhibitors and a wealth of activities and interactive experiences for attendees. As a key part of Hong Kong's summer cultural scene, the fair hosted over 600 events, welcoming more than 250 renowned Chinese and international writers and celebrities. These seminars facilitated literary exchange and connected book lovers through literature and the event highlights its importance as a vibrant celebration of culture in the community
ماپ ۽ پيڪيجنگ
The Hong Kong Book Fair 2024 offered over 55,000 sqm of exhibition space, with the Art Gallery placed outside Exhibition Hall 3C-E to attract high foot traffic. To ensure sustainability, we utilized a reusable aluminum structure alongside a modular display system and glass-top showcases. The organizer harmoniously integrated the art of Chinese calligraphy with different display systems to highlight antique books, vintage manuscripts, newspapers, and videos, enhancing the visual experience. The gallery covered 900 sqm, size 100m W x 16m D.
ٽيگ
Book Fair, HKTDC , Art Gallery, Hong Kong Summer Cultural Event
پيداواري ٽيڪنالاجي
To create a museum-like atmosphere for the Art Gallery Exhibition, the organizer designed informative display panels showcasing various literary authors. Interactive elements included a literature gallery game, an eBook kiosk, and an AI photo booth with their favorite book characters, enhancing their experience. A Mini Theatre with floor mounted LED screen and highly reflective flared wall design further enriched the view with classic movie scenes, blending text and imagery for an immersive experience. This fusion of visual storytelling and design offered visitors a unique encounter with Film and TV literature.
ڊزائين چيلينج
In addition to the extensive preparation required for book selection and Film/TV copyright and intellectual property clearance, we faced the challenge of managing a high volume of daily visitors while preventing bottlenecks inside and outside the Art Gallery. To address this, the organizer worked closely with the special events and operations teams. Conducting a thorough traffic study and strategic layout planning were essential to ensure smooth visitor movement and an enjoyable experience throughout the exhibition.
تحقيق
To effectively support the annual theme of the Book Fair—Hong Kong Film and TV literature—the organizer curated a diverse selection of display materials, including official posters and movie clips, to enhance the three thematic zones. This effort involved careful navigation of copyright and intellectual property clearance, requiring extensive preparation. Close collaboration with the event team was crucial to ensure successful licensing clearance, allowing them to create a cohesive and engaging exhibition that celebrated the intersection of literature and film.
الهام
For the HKTDC Book Fair 2024, themed around Film and Television Literature, the organizer created an engaging art gallery that connected literature and film/TV. The vibrant exhibition featured iconic works from the featured writer of the year, spotlight director, and classic literature adaptations. This design highlighted the creative synergy between these mediums and invited visitors to explore narratives in a visually stimulating space. Each element was carefully curated to enhance the experience, encouraging exploration and fostering a deeper appreciation for storytelling across various formats.
منصوبي جو عرصو
HKTDC dedicated five months from project kickoff to onsite completion. The HK Book Fair successfully launched from July 17 to 22, 2024, spanning seven exciting days. Held at the Hong Kong Conference and Exhibition Centre (HKCEC) in Wan Chai, our design transformed the venue into an engaging space that celebrated literature and community. Each element was carefully crafted to enhance the visitor experience, ensuring a vibrant and memorable event for all attendees.
عمل جو فلو
The layout was crafted with dynamic, modular spaces that encouraged exploration and interaction. It started with an Instagrammable photo spot at the entrance to entice visitors. Following this, physical displays showcased books, newspapers, and collectible manuscripts, creating a rich visual experience. The journey continued with interactive elements like an e-literature game, an AI photo booth, and a mini theatre, ensuring a captivating experience that engaged attendees throughout the entire space.
ٽيم ميمبر
HKTDC Creative Department
تصوير ڪريڊٽ
Hong Kong Trade Development Council

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