Miluo Ip Design الاسٽريشن سيريز by Shurui Pan

Miluo Ip Design الاسٽريشن سيريز by Shurui Pan is a highly esteemed winner of the very prestigious 2025 A' Design Award لوهه انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.

لوههگرافڪ· 2025

Miluo Ip Design الاسٽريشن سيريز

by Shurui Pan

Client: Northeastern University of China

A' Design Award لوهه انعام Winner in گرافڪ Category

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Verified Award Winner

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Colors

The Design

About Miluo Ip Design الاسٽريشن سيريز

ميلوو آءِ پي ڊيزائن، مثالن جو هڪ سيٽ آهي جيڪو چين جي شهر ميلوو جي ثقافت کي پيش ڪري ٿو. هي سيريز مقامي ثقافتي عناصرن کي ڪردارن ۽ منظرن ۾ تبديل ڪري ٿي، جنهن ۾ پرت دار رنگن ۽ حالتي فضا جو استعمال ڪيو ويو آهي. مثال ويڪٽر ڊيزائن سافٽ ويئر سان ٺاهيا ويا آهن ۽ اعليٰ سطح جي پيداواري ٽيڪنالاجي سان ڇاپيا ويا آهن ته جيئن باريڪ تفصيل برقرار رهي. هر تصوير جي ماپ 3600 x 3600 پکسلز آهي. اخذ ٿيل شيون هن سيريز کي جديد ميڊيا تائين وڌائين ٿيون. مقصد اهو آهي ته ميلوو جي قدرتي آثارن ۽ نسلي ورثي کي هڪ جديد بصري ٻولي ۾ ونڊيو وڃي ۽ روايتي ثقافت جي حفاظت کي همٿايو وڃي.

The Recognition

About the A' Design Award لوهه انعام

Miluo Ip Design الاسٽريشن سيريز A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Miluo Ip Design الاسٽريشن سيريز کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Miluo Ip Design الاسٽريشن سيريز جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a set of IP illustrations of Miluo City culture, which conceptualize cultural elements and creativity through illustration forms, create situational atmosphere, match color levels, and use modern media to showcase Miluo's unique natural relics and ethnic heritage, spreading Miluo's culture and natural culture in a way that conforms to modern aesthetics, and endowing Miluo's traditional story culture with new era connotations.
Dimensions & Packaging: 3600 x 3600 pixels, 72dpi, RGB.
Tags: IP design, Miluo City, illustrations, derivative products, Chinese style illustrations
Production Technology: The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.
Design Challenge: The difficulty lies in the creative graphic expression of culture, the combination of modern aesthetics and traditional culture, the accurate grasp of the characteristics of Chinese style illustration, and the preservation of traditional charm while keeping up with the aesthetic pace of the times.
Research: Miluo, as a holy land with numerous world cultural heritage sites, records the long history of human civilization development and should be protected and inherited to prevent it from disappearing under the tide of commercial development and modern urbanization. Researching the culture of Miluo Ancient City, expressing a series of creative concepts through national style IP and illustration forms, and disseminating them through different media to help people better understand and protect this culture.
Inspiration: Through the IP illustrations and cultural derivatives on the theme of Miluo City culture. Explore the visual presentation of traditional culture with localized IP illustration characteristics. Using illustration language and media to express the talented people and land of Miluo, endowing traditional culture with new era connotations and modern forms of expression, and arousing people's love and protection awareness for traditional culture.
Project Duration: The project started in December 2024 in China and finished in January 2025 in China.
Operation Flow: Spread Chinese local cultural characteristics in a way that conforms to modern aesthetic standards, and raise people's awareness of protection.
Patents: This design was made for our company, institution or enterprise.
Image Credits: Image #1 : Illustration Pan Shurui 2025.
Image #2 : Illustration Pan Shurui 2025.
Image #3 : Illustration Pan Shurui 2025.
Image #4 : Illustration Pan Shurui 2025.
Image #5 : Illustration Pan Shurui 2025.