D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن by Olha Takhtarova

D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 A' Design Award برونز انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.

برونزگرافڪ· 2025

D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن

by Olha Takhtarova

Client: Sot B&d

A' Design Award برونز انعام Winner in گرافڪ Category

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Verified Award Winner

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Colors

The Design

About D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن

ڊي'ڪيرامل پيٽسري هڪ برانڊ آئيڊينٽٽي ۽ پيڪيجنگ ڊيزائن آهي، جيڪو هڪ پيسٽري شاپ لاءِ ٺاهيو ويو آهي. هي سسٽم لوگو، هٿ سان ٺاهيل تصويرن، نمونن ۽ ٽن مختلف سائيزن ۾ باڪسز تي مشتمل آهي. نرم پيسٽل رنگ ۽ مٺاين ۽ بوٽاڻي نمونن جا تفصيلي نقش، پراڊڪٽس جي هٿ سان ٺهيل خاصيت کي ظاهر ڪن ٿا. ٽيڪساس جي بلوبونٽ گل کي مقامي حوالي طور شامل ڪيو ويو آهي. باڪسز اعليٰ معيار جي ڪارڊبورڊ مان آفسيٽ پرنٽنگ ۽ ميٽ فنش سان تيار ڪيا ويا آهن. صحيح ڊائي ڪٽنگ آسان اسيمبلي ۽ نازڪ پيسٽرين جي حفاظت جي سهولت ڏئي ٿي.

The Recognition

About the A' Design Award برونز انعام

D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. D'Caramel Patisserie برانڊ آئيڊينٽٽي، پيڪيجنگ ڊيزائن ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Logo design, custom drawings, packaging design, and pattern creation all contributed to D'Caramel Patisserie's complete brand identity in this project. The outcome is a consistent and polished system where beautiful font, pastel hues, and detailed hand-drawn pictures emphasise the artisan aspect of the brand. Every box is visually interesting and functionally built, therefore enhancing the premium product experience.
Dimensions & Packaging: Large Box: 335mm x 254mm x 89mm
Medium Box: 203mm x 203mm x 108mm
Small Box: 105mm x 102mm x 106mm
Tags: logo design, illustration, pattern, packaging design, patisserie, pastry, bakery,
Production Technology: Made of premium cardboard, the D'Caramel Patisserie packaging guarantees durability and protection for fragile pastries. Offset printing on the boxes produces sharp, vivid pastel hues and intricate hand-drawn pictures. To improve the general visual beauty, a matte finish is used for a gentle, polished tactile sensation. Exact die-cutting and folding processes are employed to provide a sleek, functional structure that enables simple assembly and a seamless unboxing experience.
Design Challenge: The difficulty was to combine all design elements—logo, graphics, patterns, and packaging—into one smooth, sophisticated brand presence. The answer called for a balance of visual richness and clarity to guarantee aesthetic harmony across several box sizes. Integrating regional symbolism subtly into the pattern without overpowering the design demanded a nuanced approach to layout and detailing.
Research: High-end patisserie branding and color psychology were the subjects of in-depth studies meant to influence consumer impressions. Emotional impact was assessed using hand-drawn drawing techniques, which were finally selected for their genuine, handmade quality. Market comparison verified that simple design and pastel hues increase the sense of product value in the luxury dessert category.
Inspiration: Inspired by the beauty of handmade desserts and the spirit of artisanal patisserie, the design pulls from actual pastries and botanical features. Texas's bluebonnet flower incorporation gives it a local cultural flavor. This impact directed the development of intricate designs and the soft, pastel color palette that conjures warmth, elegance, and attention.
Project Duration: April 2024, Texas, US - July 2024, Texas, US
Operation Flow: Designed for simplicity and convenience, the packaging guarantees products are safe and attractively presented. The unfolding structure supports an easy and elegant reveal of the dessert inside. Each component—from the illustrated pattern to the logo placement—was carefully considered to guide customer attention and enhance the tactile experience.