Somethink Brand طرفان Ccpuerh Tea چانهه جي پيڪيجنگ انتهائي معتبر 2020 A' Design Award برونز انعام جو فاتح آهي پيڪيجنگ ڊيزائن مقابلي جي درجي ۾.

برونزپيڪيجنگ· 2020

Ccpuerh Tea چانهه جي پيڪيجنگ

Somethink Brand طرفان

ڪلائنٽ: Ccpuerh

پيڪيجنگ درجي ۾ A' Design Award برونز انعام فاتح

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تصديق ٿيل ايوارڊ فاتح

ڊزائين #92660 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريو

A' Design Award تي ڏسو پريس رليز ايوارڊ بيج

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ڊزائن

Ccpuerh Tea چانهه جي پيڪيجنگ بابت

Ccpuerh چانهه دٻيل ۽ ڍڪ چانهه جي هڪ سلسلي لاءِ پيڪيجنگ ڊزائن آهي. ڪنٽينر هڪ گول ائلومينيم جو دٻو آهي، جنهن ۾ سون جو اليڪٽروپليٽيڊ ڍڪ، برونز رنگ جو نمونو ۽ سلڪ اسڪرين ٿيل لکت شامل آهي. دٻي جو قطر 80 ملي ميٽر آهي، جسم جي اوچائي 70 ملي ميٽر ۽ ڍڪ جي اوچائي 10 ملي ميٽر آهي. ٽي ڇپيل شڪليون، گول، پرزماٽڪ ۽ ٽڪنڊي، ننڍي گول چانهه، ننڍي چورس چانهه ۽ ڍڪ چانهه جي نشاندهي ڪن ٿيون. مختلف دٻن جا رنگ چانهه جي پختگي جي مختلف مرحلن کي ظاهر ڪن ٿا، جنهن ڪري خريدار هر پراڊڪٽ کي جلدي سڃاڻي سگهن ٿا. هي ڊزائن روايتي چانهه کي هڪ سادو ۽ جديد ڏيک ڏئي ٿو.

سڃاڻپ

A' Design Award برونز انعام بابت

Ccpuerh Tea چانهه جي پيڪيجنگ A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Ccpuerh Tea چانهه جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Ccpuerh Tea چانهه جي پيڪيجنگ ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

ڊزائن جي پسمنظر

پريس ڪِٽ

ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.

منفرد خاصيتون: This is a packaging project for tea. Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. What's important is that they broke the traditional impression inherent in the tea industry. They think that drinking tea can be very fashionable and very young.
ماپ ۽ پيڪيجنگ: 80mm in diameter, tank height 70mm, cover height 10mm
Compress tea leaves into small round, small square and loose tea.
ٽيگ: Packaging, tea, color, fashion, youth
پيداواري ٽيڪنالاجي: Round aluminum can body, lid electroplated gold, pattern bronzing, text silk screen process.
ڊزائين چيلينج: In China, tea, as well as tea drinking, is full of traditional customs and rituals. How to get rid of the inherent impressions and make tea packaging more fashionable, younger and more high-end is the obstacle they have to overcome.
تحقيق: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, young people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
الهام: They found that in China, the tea industry is no longer confined to the traditional form of drinking, no matter from the consumer population or the use of the scene, the youngerization of the tea industry has become a trend. Most Chinese young people, when drinking tea, may even refuse to use too traditional tea packaging or drinking. In this case, they have studied the current tendency of young people to visual aesthetics and redesigned the packaging of this project. Through rich colors and simple typography, as well as the distinction between the elements on the packaging, people can quickly identify the products in different can bodies and enrich the visual impact. And they put forward the design concept of "simply drinking good tea", which makes the behavior of drinking tea more simple.
منصوبي جو عرصو: Launched in Dongguan in January 2019,
completed in Guangzhou in April 2019,
and exhibited in Dongguan in June 2019.
عمل جو فلو: Through rich color matching, they create a variety of brand personality and growth space, pay attention to color matching system and saturation, etc., to create a high-end atmosphere and fashion characteristics. On the packaging, they used three shapes of round, prismatic and triangular, which correspond to small round tea, small square tea and loose tea. Different color cans represent different states of tea maturity. It allows consumers to quickly identify products in different can bodies and enrich their visual impact. Let the behavior of drinking tea can also be very fashionable and very young.
ٽيم ميمبر: Astro Wong
Dorne Tsui
Jr Deng
KC To
تصوير ڪريڊٽ: Image #1: Designer Astro Wong, ccpuerh tea, 2019.
Image #2: Designer Astro Wong, ccpuerh tea, 2019.
Image #3: Designer Astro Wong, ccpuerh tea, 2019.
Image #4: Designer Astro Wong, ccpuerh tea, 2019.
Image #5: Designer Astro Wong, ccpuerh tea, 2019.