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Hak Hi Kong يوگ هاربر ربرنگ by Shih Pei, Huang and Chia Lin, Wang

Hak Hi Kong يوگ هاربر ربرنگ by Shih Pei, Huang and Chia Lin, Wang is a highly esteemed winner of the very prestigious 2020 A' Design Award چاندي انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.


چانديگرافڪ· 2020

Hak Hi Kong يوگ هاربر ربرنگ

by Shih Pei, Huang and Chia Lin, Wang

Client: National Yunlin University of Science and Technology

A' Design Award چاندي انعام Winner in گرافڪ Category

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Verified Award Winner

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Colors

The Design

About Hak Hi Kong يوگ هاربر ربرنگ

يانگ-اين فشنگنگ پورٽ لاءِ سي آئي سسٽم کي ٻيهر تعمير لاءِ ٽن تجويزن استعمال ڪيو. پهرين هڪ نئون علامت (لوگو) آهي جيڪو خاص بصري مواد سان هاڪا برادري جي ثقافتي خاصيتن مان ڪ extractيو ويو آهي. اڳيون قدم تفريحي تجربي جي هڪ نئين تحقيق آهي ، پوءِ ٻه نقلي ڪردار ٺاهن ٿا ۽ انهن کي سياحن جي بندرگاهن جي رهنمائي ڪرڻ جي لاءِ نوان نقشا ڏسڻ ۾ اچن ٿا. آخري نه پر گهٽ ، گهٽ ۾ گهٽ 9 جڳهن جي منصوبابندي ، تفريحي سرگرمين ۽ مزيدار کاڌن سان گڏ.

The Recognition

About the A' Design Award چاندي انعام

Hak Hi Kong يوگ هاربر ربرنگ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Hak Hi Kong يوگ هاربر ربرنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Hak Hi Kong يوگ هاربر ربرنگ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The proposal use three concepts to rebuild the CI system for Yong An Fishing Port.
The first is a new logo creating with specific visual material extracted from cultural characteristics of the Hakka community.
Next step is a reinvestigation of entertainment experience, then create two mascot characters representing and let them appear in new attractions for guiding tourist into the port.
Last but not least, planing nine spots inside, surrounding with entertainment activities and delicious cuisines.
Dimensions & Packaging
In order to make the new identity color scheme coherent with original colors of existed buildings on the site of Yong An Fishing Port and unifying the whole vision sight, four distinguished color are picked from the surrounding buildings as standard color plan.
Tags
Yong An Fishing Port rebranding and early recreation resource planning
Production Technology
Except for consanguinity, HAK HI KONG will make any guest who playing through the sceneries of the Yong An Fishing Port becomes a Hakka people inadvertently. The meaning of guest and Hakka are same in Traditional Chinese Characters, but represent two different explanations.
Inspiration
Taiwan is an island country owning numerous of ports, and there is only one of them belongs to the Hakka people, the Yong An Fishing Port, which consist of Hui shi Hakka a branch of Hakka and live by the sea, but this fishing port isn’t different of others in Taiwan, and that also is the inspiration source of the proposal creation.
The proposal creates a new visual style and concept that only belongs to the Hakka, make it become the truly Hakka’s port for its rich cultural visual identity.
Team Members
Chia Lin,Wang

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