Dizajn Catzz Pelech Pre Mačky od dizajnéra Mirko Vujicic je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2020 Platinová cena A' Design Award v súťažnej kategórii Starostlivosť o zvieratá.

PlatinováStarostlivosť o zvieratá· 2020

Catzz Pelech Pre Mačky

od Mirko Vujicic

Klient: Mirko Vujicic

Víťaz ocenenia Platinová cena A' Design Award v kategórii Starostlivosť o zvieratá

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Dizajn

O dizajne Catzz Pelech Pre Mačky

Pri navrhovaní postele pre mačky Catzz sa inšpirovala potrebami mačiek i majiteľov a je potrebné ich spojiť v funkcii, jednoduchosti a kráse. Pri pozorovaní mačiek ich jedinečné geometrické vlastnosti inšpirovali čistú a rozpoznateľnú formu. Niektoré charakteristické vzorce správania (napr. Pohyb uší) sa začlenili do užívateľskej skúsenosti mačky. S ohľadom na majiteľov bolo tiež cieľom vytvoriť kus nábytku, ktorý by mohli prispôsobiť a hrdo vystaviť. Ďalej bolo dôležité zabezpečiť ľahkú údržbu. To všetko umožňuje elegantný, geometrický dizajn a modulárna štruktúra.

Ocenenie

O ocenení Platinová cena A' Design Award

Catzz Pelech Pre Mačky je laureát Platinovej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného skutočne výnimočným, elegantným a veľkolepým dizajnom. Laureáti Platinovej ceny sú divy tvorby, svedectvá hraníc intelektuálnej kreativity a preukazujú nenapodobniteľný profesionalizmus a génius svojich dizajnérov. Od takýchto dizajnov sa očakáva, že budú najuznávanejšími dielami, ktoré definujú estetiku doby, prispievajú k blahu spoločnosti a posúvajú hranice umenia, vedy, dizajnu a technológie. Catzz Pelech Pre Mačky vykazuje transcendentnú úroveň dokonalosti a nepochybne robí svet lepším miestom svojimi prospešnými a hodnotnými vlastnosťami. Catzz Pelech Pre Mačky je dielo ocenené Platinovou cenou A' Design Award, ktoré vzbudzuje túžby, inšpiruje, vzrušuje, teší a vyvoláva veľkú radosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Catzz cat bed relies on clean and contemporary design, which is the result of careful thinking and research in order to make a perfect combination of functionality, content and form. The modularity of the product enables personalization, reconfiguration, easy maintenance and conveniently flat packaging.
Rozmery a balenie: Product dimensions:
Width: 570 mm
Depth: 580 mm
Height: 610 mm

Triangular module (equilateral triangle) specifications:
Edge dimension: 288 mm
Thickness: 11 mm
Štítky: cat bed, pet furniture, pet supplies, cat toys
Výrobná technológia: Triangular modules are made from felt pieces and plastic plates, all cut by a laser. Two felt pieces are glued to a plastic plate in the middle, and the hems of felt pieces are sewn. Each module corner has a snap fastener stud attached. Assembly connectors, made from metal by cutting and bending, have snap fastener sockets attached. Modules used for "ears" do not have a plastic plate, but only two pieces of felt sewn together, and have fabric connectors because the "ears" need flexibility.
Dizajnérska výzva: After the research, a clear need for a cat bed that assembles and disassembles easily, but is sturdy at the same time, arose. The challenge was not to use any screws and to avoid using tools. I needed something simple. Therefore, I opted for snap fasteners to connect the triangular modules reliably and plastic plates to strengthen them within, making modules thin and sturdy. As a result, those modules can fit into a flat packaging which is simple to transport.
Výskum: The purpose of the research was to gain insight into cat owners' needs and wishes regarding cat furniture and toys. First, a survey was conducted in March, 2019. The total of 250 participants completed the survey anonymously. The results showed that most participants valued these characteristics most (in decreasing order): ease of cleaning, ability to personalize it, contemporary design, and reasonable price. Secondly, using prototypes, the functionality and ergonomics were tested.
Inšpirácia: I was inspired by my own cat in terms of both form and function. Distinct geometry in my cat facial features guided the form of design, whereas her movement and behavior inspired the interactive aspect. The material was chosen to fit the cat needs for a warm and snugly environment, which felt provides. Knowing that cats are always on the lookout for the perfect hiding and resting spot and that their preferences vary, it was important for me to provide the possibility for adaptation.
Trvanie projektu: The idea was born in Belgrade, in the beginning of 2019. It was followed by numerous sketches and mock-up models, and searches for different kinds of materials. In September 2019, after having finalized the design, I made the prototype. The prototype enabled an insight into the product's minor flaws, which were dealt with. Afterwards, technical specifications and production technology were defined in January 2020.
Pracovný postup: Catzz cat bed can be easily disassembled if needed to be washed, transported or reconfigured. It comes in different colors so that it can match the cat color or complement the space. Also, it can be transformed in three variants to fit the cat personality and needs (e.g. more or less privacy or warmth). It comes with a cat toy tied to Catzz cat bed ear by an elastic string, which makes the ear move when the cat plays with the toy, and if there is more than one cat, they can join the play.