Treasure Box Chocolate Balenie čokolády v tvare pokladnice by Mutian Yu

Treasure Box Chocolate Balenie čokolády v tvare pokladnice by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Železná cena A' Design Award in Kulinárske umenie Competition Category.

ŽeleznáKulinárske umenie· 2022

Treasure Box Chocolate Balenie čokolády v tvare pokladnice

by Mutian Yu

Client: Savannah College of Art and Design

Železná cena A' Design Award Winner in Kulinárske umenie Category

50,141

Verified Award Winner

Verify Award Status for #125977

View at A' Design Award Press Release Award Badge

Colors

The Design

About Treasure Box Chocolate Balenie čokolády v tvare pokladnice

Čokoláda Treasure Box je čokoládová kombinácia zabalená v tvare pokladnice s pokladom. Balenie obsahuje päť rôznych druhov čokolády spolu s orieškami, sušenými brusnicami, sušienkami, želé fazuľkami a prskavými bonbónmi. Každá čokoláda je tiež stvárnená v tvare malej pokladnice, takže po otvorení sa v každej z nich objaví iná náplň. Škatuľka má rozmery 331,5 × 71,5 × 58 milimetrov a je vyrobená technológiou luxusných darčekových balení, ktorá zahŕňa výrobu tlačových platní, tlač na baliaci papier, povrchovú úpravu a montáž. Zámerom je osláviť malé radostné okamihy.

The Recognition

About the Železná cena A' Design Award

Treasure Box Chocolate Balenie čokolády v tvare pokladnice je laureát Železnej ceny A' Design Award, prestížneho uznania udeľovaného dobrým dizajnom, ktoré spĺňajú profesionálne a priemyselné požiadavky očakávané od dobre navrhnutých výtvorov. Laureáti Železnej ceny preukazujú veľkú zručnosť, vysokú špecializáciu, odborné porozumenie a tvorivé schopnosti svojich tvorcov. Od Treasure Box Chocolate Balenie čokolády v tvare pokladnice sa očakáva, že bude vysoko cenený, obdivovaný a milovaný výtvor, ktorý je praktický a inovatívny. Tento dizajn ocenený Železnou cenou A' Design Award zahŕňa najlepšie postupy v odvetví a má kompetentné technické vlastnosti spojené s know-how a talentom. Vďaka svojej dôkladnosti si Treasure Box Chocolate Balenie čokolády v tvare pokladnice zaslúži rešpekt a jeho úlohou je prinášať zlepšenia kvality života, ktoré pomáhajú robiť svet lepším miestom.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
Dimensions & Packaging: 331.5mm*71.5mm*58mm
Tags: Snacks, Interaction, Fun
Production Technology: High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
Design Challenge: The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
Research: Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
Inspiration: By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
Project Duration: The project started in September 2019 and finished in November 2019 in Savannah, the United States.
Operation Flow: Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
Image Credits: Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.