Dizajn Gumbek Didaktická hračka od dizajnéra Lea Vavra je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2024 Bronzová cena A' Design Award v súťažnej kategórii Hračka.

BronzováHračka· 2024

Gumbek Didaktická hračka

od Lea Vavra

Klient: Kistra

Víťaz ocenenia Bronzová cena A' Design Award v kategórii Hračka

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Dizajn

O dizajne Gumbek Didaktická hračka

Gumbek je didaktická plyšová hračka, ktorá stimuluje kreativitu a podporuje rozvoj jemnej motoriky prostredníctvom hry. Táto modulárna hračka sa dodáva v častiach a deti si musia hračku samy poskladať spojením častí dokopy, aby vytvorili celok. Existuje sedem rôznych segmentov; tri väčšie a štyri menšie. Časti sú k sebe pripojené prevlečením gombíkov cez gombíkové dierky, čo pomáha zlepšovať jemnú motoriku. Okrem toho usporiadanie rôznych tvarov pomáha rozvíjať predstavivosť a kreativitu, keďže hračku možno poskladať rôznymi spôsobmi.

Ocenenie

O ocenení Bronzová cena A' Design Award

Gumbek Didaktická hračka je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Gumbek Didaktická hračka sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Gumbek Didaktická hračka skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Gumbeki are modular plush toys that stimulate creativity and enhance motor skills through play. Each toy consists of seven parts which children connect to each other by buttons in order to create a whole, which helps improve fine motor skills. The parts are made of colorful materials with different textures so they provide a good stimulus for the development of sensory integration. The arrangement of different shapes helps to develop imagination as the toy can be put together in lots of ways.
Rozmery a balenie: SMALL SIZE GUMBEKI
17 x 17 x 15 cm, packaging approximately 20 x 20 x 20 cm
MEDIUM SIZE GUMBEKI
27 x 27 x 24 cm, packaging approximately 30 x 30 x 30 cm
LARGE SIZE GUMBEKI
36 x 36 x 33 cm, packaging approximately 40 x 40 x 40 cm
Štítky: toy, soft toy, plush, didactic, educational, creative, children
Výrobná technológia: I wanted to make a soft toy that kids could assemble themselves so I created a plushie that consists of several different parts that can be connected to each other with buttons. All of these parts are handmade. The fabric pieces are cut by hand, pinned together and sewn on a sewing machine. After that, they are turned over and stuffed. The hole left after stuffing is sewn shut by hand. The buttonholes are sewn on a sewing machine. The final step is to sew the buttons, which is also done by hand.
Dizajnérska výzva: I noticed a lack of emotional connection to toys in today's children, which is important for their development. Also, parents are increasingly giving kids activities on screens that can be harmful to children's physical development if used excessively. I wanted to create a soft toy that kids would connect to emotionally, but I also wanted them to learn an activity through play. Didactic toys are mostly made of hard materials, so it was a challenge creating a one with a soft tactile experience.
Výskum: Through the review of various literatures I researched the topics such as the history and different types of play, typology of toys, cultural differences, the impact and importance of playing for children's physical and emotional development etc. I also conducted two surveys on 200 parents about kids playing habits today and the importance of childhood toys. I found that children today have a large number of toys that often quickly bore them because they do not stimulate their development.
Inšpirácia: My grandmother, Ruzica Vavra, had one of the first toy productions and toy stores in Croatia. Her popular stuffed toys brought joy to many generations, but unfortunately the store was closed due to the arrival of global manufacturers on our market. I have always been inspired by that story, and after finishing my education at the Faculty of Architecture - School of Design, I decided to revive the family tradition from a designer's aspect, creating smart toys, stimulating for kids development.
Trvanie projektu: The project started in 2016. in Zagreb, Croatia and finished in 2018. when it was put on the Croatian market and exhibited in numerous exhibits, festivals and fairs, such as Zagreb Design Week or Exhibition of Croatian design 1718.
Pracovný postup: This modular toy comes in parts and kids have to assemble their own toy by connecting the parts to one another. There are seven different segments; three larger ones with buttons and buttonholes sew, and four smaller ones with just buttonholes. The pieces are attached together by threading the buttons through the buttonholes. There are lots of different ways of putting them together, but for those children who view the toy as a puzzle there is an assemby scheme for the way we imagined them.
Zdroje obrázkov: Image #1 : Photographer Lea Vavra, Gumbeki, 2022.
Image #2 : Photographer Lea Vavra, Gumbek - warm, 2022.
Image #3 : Photographer Lea Vavra, Gumbek - cold, 2022.
Image #4 : Photographer Lea Vavra, Gumbek - earthy, 2022.
Image #5 : Photographer Lea Vavra, Gumbek assembly variations, 2022.