Rebud Healing Garden Značková identita by Jingling Zheng

Rebud Healing Garden Značková identita by Jingling Zheng is a highly esteemed winner of the very prestigious 2024 Bronzová cena A' Design Award in Grafika Competition Category.

BronzováGrafika· 2024

Rebud Healing Garden Značková identita

by Jingling Zheng

Client: Jingling Zheng

Bronzová cena A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #153902

View at A' Design Award Press Release Award Badge

Colors

The Design

About Rebud Healing Garden Značková identita

V duchu inklúzie ReBud vytvára svätyňe, kde sa možno spojiť s prírodou. Zakorenený vo vedeckom výskume podporuje pohodu prostredníctvom pohlcujúcich prírodných zážitkov. Inkluzívne priestory povzbudzujú k všímavosti, súcitu a odolnosti. V liečivej záhrade zakorenuje nádej, rozkvitá zotavenie a prekvitá pocit príslušnosti. V ReBud čaká pestrá paleta terapeutických zážitkov, od upokojujúcich jógových sedení cez intímne hudobné chvíle, stretnutia knižného klubu až po umenie pod holým nebom.

The Recognition

About the Bronzová cena A' Design Award

Rebud Healing Garden Značková identita je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Rebud Healing Garden Značková identita sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Rebud Healing Garden Značková identita skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ReBud creates inclusive spaces that provide opportunities to connect with nature and cultivate positive values, such as mindfulness, compassion, and resilience. Through the healing garden, ReBud aims to inspire hope, support recovery, and foster a sense of belonging. ReBud offers a variety of therapeutic activities including yoga sessions, intimate musical performances, book club gatherings, and outdoor painting and sketching sessions.
Dimensions & Packaging: The sizes vary based on their different uses.
Tags: Branding, Branding Identity, Logo, Botanical Garden, Healing, Sustainability
Production Technology: ReBud derives its inspiration from the 're-' prefix and 'bud', symbolizing the potential for individuals to bloom once more – emerging afresh from the realms of stress and pain. ReBud's logo is designed around its three core values. At the center, a heart-shaped flower is gently held by two leaf-like palms. The main colors of soothing green and gentle off-white create a healing vibe for visitors.
Design Challenge: A challenging aspect lies in establishing sustainability. Maximizing the impact of the peripheral products related to the botanical garden is a major concern during the design process. I aspire for items like tickets and promotional materials to serve more than just a singular purpose, inciting visitors to desire their preservation and repeated use.
Research: The research primarily focuses on the branding identity of other botanical gardens and the utilization of sustainable materials.
Inspiration: As the pressures of modern life continue to rise, scientific studies reveal that nature plays a pivotal role in both health and recovery. Amidst the urban landscape, offering a botanical garden provides individuals with a more accessible way to connect with nature, escape from stress, and contribute to post-trauma healing.
Project Duration: The project started in New York in February 2023 and was completed in April 2023.
Operation Flow: ReBud stands out not only for the diverse range of activities it offers within the botanical garden, but also for its commitment to environmental conservation and green living. The admission ticket serves a dual purpose beyond entry access – it features a daily random healing tip and can be reused as a coaster for beverages, promoting sustainability.
Team Members: Jingling Zheng
Image Credits: Jingling Zheng