Darkness and Light Plagát by Chihiro Otsuki

Darkness and Light Plagát by Chihiro Otsuki is a highly esteemed winner of the very prestigious 2024 Bronzová cena A' Design Award in Grafika Competition Category.

BronzováGrafika· 2024

Darkness and Light Plagát

by Chihiro Otsuki

Bronzová cena A' Design Award Winner in Grafika Category

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Colors

The Design

About Darkness and Light Plagát

Tmava a Svetlo je plagát vytvorený pre výstavu venovanú japonskej klasickej literatúre. Plagát spája lakové umenie a olejomaľbu, prírodu a ľudskosť, klasický a moderný štýl. Typografia prepája diela dvoch umelcov s klasickými textami uchovávanými vo výskumnom ústave. Potlačený hárok má rozmery 515 x 728 milimetrov a je vyrobený technológiou UV ofsetovej tlače rastlinným atramentom na papieri certifikovanom Forest Stewardship Council. Dizajn ukazuje, ako klasická kultúra a knihy formujú umelecké vyjadrenie v súčasnosti.

The Recognition

About the Bronzová cena A' Design Award

Darkness and Light Plagát je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Darkness and Light Plagát sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Darkness and Light Plagát skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The poster design blends elements like lacquer art with oil painting and nature with humanity, combining classic and modern styles. It illustrates the convergence of books, literature, and art, showcasing the vast potential of classical culture and art. The design captures the essence of classical themes as interpreted by two artists, highlighting the deep influence of classical culture in their artistic expression.
Dimensions & Packaging: Width 515 x Height 728 mm
UV offset printing, Vegetable ink, Forest Stewardship Council
Production Technology: They have developed a graphic design centered around typography that multidimensionally leverages both the artworks created by two artists and the classical texts held by the National Institute of Literature Research. The poster, while maintaining its function as printed material, uses special ink and paper that demonstrate consideration for the environment. As a result, it not only fulfills its role as a poster but also reflects a high level of consideration in projects related to national involvement.
Inspiration: The project is a residency program conducted by the National Institute of Japanese Literature, a research institute that seeks out and researches classical books, which are the life, spirit, and cultural heritage of Japan, and makes them available to the public both in Japan and abroad.
Project Duration: The project was launched in 2017 to open up the collection of classical books and the network of specialists cultivated by the National Institute of Japanese Literature to non-researchers. The exhibition was part of that project, inviting two artists and being held for one week from January 11 to January 17.
Operation Flow: The poster is a special design that combines old-fashioned lacquer art and modern oil painting, nature and humanity. It presents a harmonious blend of old and modern styles, illustrating the integration of books, literature, and art. This design reflects the artists' contemplation on ancient stories and themes, clearly demonstrating the significant influence of traditional culture on their artwork.

Read the Press Release