Kaorium Zariadenie pre vôňové zážitky od Toshiharu Kurisu - Scentmatic

Dizajn Kaorium Zariadenie pre vôňové zážitky od dizajnéra Toshiharu Kurisu - Scentmatic je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2025 Strieborná cena A' Design Award v súťažnej kategórii Rozhranie.

StriebornáRozhranie· 2025

Kaorium Zariadenie pre vôňové zážitky

od Toshiharu Kurisu - Scentmatic

Klient: Scentmatic Inc.

Víťaz ocenenia Strieborná cena A' Design Award v kategórii Rozhranie

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Dizajn

O dizajne Kaorium Zariadenie pre vôňové zážitky

Tento interaktívny signalizačný systém ponúka nový spôsob zažitia a vychutnania si vôní prostredníctvom spojenia vône a jazyka. S využitím technológie Kaorium poháňanej umelou inteligenciou, ktorá vizualizuje charakteristiky vôní, používatelia môžu ponoriť sa do svojich osobných vnemov vôní a objavovať opisné slová, ktoré rezonujú s ich dojmami. To im umožňuje objaviť vône, ktoré dokonale zodpovedajú ich individuálnej citlivosti.

Ocenenie

O ocenení Strieborná cena A' Design Award

Kaorium Zariadenie pre vôňové zážitky je laureát Striebornej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného nádherným, pôsobivým dizajnom najvyššej kvality. Laureáti Striebornej ceny sú nesmierne brilantné a mimoriadne kreatívne diela, ktoré ilustrujú výnimočnú odbornosť, talent a bystrosť svojich dizajnérov. Od Kaorium Zariadenie pre vôňové zážitky sa očakáva, že bude úžasným, vzorovým dielom, pozoruhodne profesionálnym a hlboko inovatívnym. Tento dizajn ocenený Striebornou cenou A' Design Award je veľmi pozoruhodný, obdivovaný vynález, ktorý prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Kaorium Zariadenie pre vôňové zážitky je výtvor, ktorému mnohí závidia, ktorý vzbudzuje túžby, prináša pozitívne pocity a vyvoláva úžas a údiv.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement.
Rozmery a balenie: External dimensions W1083.5 × D718 × H850 mm
Weight 80kg

Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions.
Štítky: Kaorium, AI, fragrance, signage, device
Výrobná technológia: Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents.
Dizajnérska výzva: When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value.
Výskum: In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK.
Inšpirácia: This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents.
Trvanie projektu: The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
Pracovný postup: Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience.
Patenty: Trademark (2023) 2022-082558 SCENTMATIC.Inc
Členovia tímu: producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima
Zdroje obrázkov: Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.